Roxanne Blanford

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Roxanne Blanford is an American freelance writer, social media marketing consultant, publicist and music reviewer born and raised in Brooklyn, New York. She has been affiliated with several online music sources including AllmusicGuide, MusicEmissions.com, and the independent Impact Music Publicity and Journalism 'Zine.

Contents

[edit] Biography

[edit] Early life

Blanford, the youngest of seven children, was born in Brooklyn, New York to an interstate truck driving father and a stay-at-home mother. Blanford attended elementary school P.S. 260 in Brooklyn, New York, on a full art scholarship. She then attended the Packer Collegiate Institute's upper school on a full academic scholarship through A Better Chance, known for granting scholarships to academically high achieving minority students. She went on to New York University, The New School for Social Research, City University of New York, City College, and State University of New York at Empire State College, emphasizing communications, liberal arts, cultural studies, history, psychology, philosophy, media studies and literature. She was awarded a B.A. in Cultural Studies and Communications from Empire State College.

[edit] Career

Initiated into the world of media at publishing conglomerate Conde Nast Publications in 1990, she worked her way up from receptionist to executive advertising assistant at Self Magazine in New York. During this time, Blanford embarked on a freelance career as an entertainment journalist covering music, writing reviews, interviews, profiles and bios, later expanding to film critiques. Blanford's first published musician interview (with The Phoids) appeared in the pages of Extreme Magazine, a Canadian-based rock music 'zine, in 1998. Since then, she has interviewed artists such as Kittie, Sondre Lerche, Ben Jelen, Nile Rodgers, Godsmack, Train, OK Go's Damian Kulash, My Morning Jacket, The Beta Band, and singer-actress Mandy Moore (when Moore was just fifteen years old). Blanford had also been a frequent press attendee at the College Music Journal Marathon. In 1999, Blanford joined internet start up, Real Media, Inc as an online advertising sales proposal writer. When the dot.com bubble burst, she moved on to interactive market research sales and new business development at eMarketer, Inc. She also wrote for internet-based music and culture website Stylus Magazine. Writing in 2007, editor Todd Burns described her as "an extremely nice woman that began to write for the site when it was still in its infancy, but just didn’t quite fit our particular aesthetic".[1]

Coinciding with all this, Blanford had established the music publicity and promotion venture, Impact Music Publicity, whereupon she successfully marketed and promoted independent musicians from Columbus, Ohio. She then narrowed her focus to concentrate primarily on local, unsigned artists from the New York City area. Subsequently, Blanford branched out into the field of business and corporate marketing communications, working as a freelance contractor and also at Colgate Palmolive in 2006. In 2007, she was the online content editor and marketing communications coordinator for Link2GlobalLuxury.com, a luxury brands advertising portal, during its launch phase. Citing technical issues, as of January 2008, the website had not yet gone live.

[edit] References

  1. ^ Top Ten Stylus Editorial Gems

[edit] External links

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