Ruby Frost

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Ruby Frost
Background information
Birth name Jane de Jong
Born 1987
Wellington, New Zealand
Origin Auckland, New Zealand
Genres Pop, electronic
Occupations Singer-songwriter
Years active 2008–present
Labels Universal Music
Associated acts Mt Eden, The X Factor NZ,
Flight of the Conchords
Website Official site

Ruby Frost (born 1987) (born Jane de Jong) is a New Zealand pop recording artist from Auckland, New Zealand. In 2009, she won the nationwide music competition MTV 42Unheard, giving her a recording contract with Universal Music New Zealand.[1] Since then she has performed showcases at CMJ in New York and The Viper Room in LA;[2] toured with Mt Eden, Cut Copy, Evermore and Van She;[3] and opened for acts including Diplo, Nero, Kimbra, Digitalism and Garbage.[4] She was one of the four judges in season one of The X Factor NZ,[5] and was the runner-up mentor when her act Whenua Patuwai came second in the competition.[6]

Early singles[edit]

In December 2011, Ruby Frost released her debut single "Moonlight" on bFM, which went to #1 and stayed in the radio station's top 10 for 10 consecutive weeks.[7] The accompanying video was directed by Veronica Crockford-Pound.[8]

Ruby Frost's song "O That I Had" (off her debut, self-released EP) was remixed by Mt Eden in 2010, receiving over one million views on YouTube[9]

Songwriting competitions[edit]

In 2010, Ruby won the Grand Prize of the Pop category in the international John Lennon Songwriting Contest: Section I. This was for her demo "Hazy".[10]

Ruby also came in third place in the Pop/Top 40 category of the International Songwriting Competition (2011), for "Hazy".[11]

In 2012, Ruby's song "Water to Ice" was shortlisted in the Top 20 for the NZ APRA Silver Scrolls.[12]

2012 releases[edit]

Debut album[edit]

Frost's debut album Volition was produced in New York by Chris Zane and was released in New Zealand on 8 June 2012 by Universal Music New Zealand.[13] Physical copies of the album came complete with abstract short stories written by Ruby.[14]

The album was critically well received.


Ruby released "Water to Ice" in New Zealand in April 2012.[15] The single was playlisted by New Zealand mainstream radio stations The Edge and ZM, and peaked at #3 in The Official New Zealand Music Chart's NZ Singles category.[16] The single's video clip was directed by Joel Kefali and Campbell Smith of Special Problems, and was featured on the frontpage of Vimeo as a Staff Pick on 8 August.[17]

Her next single "Young" was released in New Zealand in September 2012, with a video clip made by Sam Kristofski. Home Brew Crew remixed the song, and it charted in the The Edge's Fat 40 for two months, sparking off a national house party tour that the radio station sponsored (along with Vodafone and Glassons).[18]

Ruby also featured on the Flight of the Conchords single "Feel Inside", which was released to raise money for children's charity Cure Kids.[19]

In 2013, Ruby co-wrote 'The Wire', the second single on David Dallas's album "Falling Into Place". She also sang guest vocals on his song 'The Gate'.



Year Title Details NZ Music Charts
NZ Albums Albums
2012 Volition
  • Released: 25 June 2012
  • Label: Universal Music NZ
  • Producer: Chris Zane
4 24


Year Single NZ Music Charts
NZ Singles


2012 "Water to Ice" 3
"Young" 6
"Feel Inside (Flight Of The Conchords)" 1 1
2013 "The Wire" (David Dallas featuring Ruby Frost) 2 11

External links[edit]