|This article needs additional citations for verification. (November 2010)|
|Owned by||South African Broadcasting Corporation|
|Picture format||4:3 (576i, SDTV)|
|Slogan||Stay with SABC 3|
|Broadcast area||South Africa|
|Headquarters||SABC Television Park, Uitsaaisentrum, Johannesburg, South Africa|
|Formerly called||National Network Television (NNTV)|
|Replaced||TopSport Surplus (TSS)|
|Sister channel(s)||SABC 1
|Sentech||Channel depends on nearest Sentech repeater|
|StarSat TV||Channel 163|
It was created in 1996, after the SABC restructured its television channels. It inherited many of its programs from TV1, South Africa's apartheid-era "white" channel. SABC 3 is targeted at South Africa's affluent English-speaking community; the channel's primary target market is viewers aged 18 to 49. It screens a combination of international programming from the United States and United Kingdom, as well as locally produced soap operas, talk shows and drama series. SABC 3 ranks fourth out of South Africa's five analogue channels in audience ratings.
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Amongst the four SABC Channels, SABC 3 is the only SABC channel to feature a large proportion of international series. SABC has deals with studio companies in the US and various television networks in the UK to air some series with a few months delay from their international airdates.
SABC3 flights several highly rated South African-produced shows, the most popular being the soap opera Isidingo: The Need. SABC3 also licenses and produces local versions of international shows like NBC's The Apprentice and the BBC's The Weakest Link.
As of the end of July 2007, SABC 3 changed their look to a more new age theme. Their new slogan is Stay with SABC 3.
As of April 2009, SABC 3 also features some Afrikaans programming, like the new Afrikaans lifestyle programme Roer and the Dutch produced mini-series Stellenbosch. Surprisingly, June 2009 saw even more Afrikaans language programmes added, and as of Thursday evenings, the prime-time schedule features a variety of Afrikaans programmes.
- "The Media Development and Diversity Agency - a draft position paper". South African Government Information. 2000-11. p. 68. Retrieved 2008-11-30.