Seoul Broadcasting System

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Seoul Broadcasting System
Type Broadcast radio
and television
Country South Korea
Availability National
Slogan See the Bright Tomorrow
Revenue increase ₩850+ billion
Owner SBS Media Holdings (30.31%)
National Pension Service (6.98%)
Mirae Asset (6.02%)
Key people Yoon Se-young (Chairman),
Ha Geum-Ryeol (President)
Launch date December 9, 1991 (Radio, Television)
2001 (Digital Television)
Picture format 1080i (HDTV)
Official website www.sbs.co.kr
Korean name
Hangul 에스비에스
Hanja (none)
Revised Romanization Eseubieseu
McCune–Reischauer Esŭbiesŭ
(former)
Hangul 서울방송그룹
Hanja 서울放送그룹
Revised Romanization Seoul Bangsong Geurup
McCune–Reischauer Sŏul Pangsong Kŭrup
SBS broadcasting center in Seoul, South Korea

Seoul Broadcasting System (SBS) KRX: 034120 is a national South Korean television and radio network. It is the only private commercial broadcaster with wide regional Network affiliates to operate in the country. On March 17, 2009, the company legally became known as SBS, changing its corporate name from Seoul Broadcasting System (서울방송그룹). Seoul Broadcasting System (서울방송그룹) is still commonly used today. SBS TV transmits on Channel 6 for Analog and Channel 16 for Digital.

Contents

[edit] History

SBS is launched and formed at MBC 30th Anniversary at December 9, 1991. SBS is the second commercial broadcaster in South Korea after MBC (Munhwa Broadcasting Corporation). The purpose was to become an attractive and alternative channel to the audience that before 1990 mastered by Munhwa Broadcasting Corporation (MBC). In 1980s, MBC was a mouthpiece of the KBS to broadcast sporting events like the FIFA World Cup 1986. After the democratic reform in 1987, as well as the separation of MBC from KBS, the government allowed the second commercial station in Seoul on November 14, 1990. SBS analog channel was launched for trial television and radio broadcast transmissions on December 1, 1990 in Seoul. The first regular SBS broadcast was launched on March 1, 1991. Initially SBS broadcasts via a terrestrial channel was only permitted in Seoul & surrounding areas.

With the opening of the television and radio broadcast, SBS was first aired the inaugurated speech by President Roh Tae-woo. Starting from the day on December 9, 1991, SBS started broadcasting at 15:00 in Seoul with the 30th anniversary program of MBC with the title, "The Day of Birth of MBC and SBS". The program recapped events between December 1961 to the date of December 9, 1991 which was designated as the "The Day of Birth of SBS". MBC and SBS celebrated birthdays again in December 2001, with the title "The Day of Birth of MBC and SBS 2001" that aired on MBC and SBS.

At the beginning of the broadcast, SBS broadcasted only live events because the production budget for broadcasting live events was cheaper than the budget for in-house produced programs. Everyday, SBS grew its viewers in the Greater Seoul area. The government finally allowed to broadcast freely on December 9, 1992. It was the same time when the government also accepted application for private broadcasting stations in regions like Busan. Later, SBS planned for a television and radio broadcast affiliate network that aims to show SBS's programs in other regional channels like Busan radio and television channels by the PSB (PuSan Broadcasting Corporation).

On October 1994, SBS launched the national television network with new local stations. It was the same time when private broadcasting stations in regions like Daegu began its broadcasting. SBS, with PSB, TJB, and TBC, has managed a network that aims to show SBS programs in other regional channels like Daegu radio and television channels by the TBC (Daegu Broadcasting Corporation).

SBS has a current logo since November 14, 2000 after the 10th anniversary celebration and new CI expression proclaimed a vision of a comprehensive broadcasting group and SBS to ensure the overall coherence of the current CI announced.

Design firm Infinite of the new SBS CI produced by the human-centered, cultural and creative, future-oriented management philosophy and symbolism, and three embryos in a circle logo of the model for each of three colors by using a symbolic human-centered, cultural and creative, future-oriented management philosophy, showing that the 'life' and 'the seeds of civilization' has centered on the theme of SBS.

Introduction of new CI in a new era of borderless competition adapt to the paradigm and multimedia, multi-channel era, enhance the social image of SBS, and enhanced competition among broadcasting business, the company's competitiveness and at the time of the employee is expected to contribute to armed morality.

Since November 14, 2000 SBS's vehicle, microphone, envelopes, business cards, memorabilia, helicopter, signs, ganpanryu, seosikryu, uniforms, program title, etc. will be integrated into all sectors. SBS also created the slogan "Humanism thru Digital". The slogan for the digital age will continue to lead a comprehensive visual media group that is representing the will of SBS. Gomi is the mascot of SBS-oriented as the new face of 'Humanism thru Digital' through the harmony of nature and human life and the environment was important to practice.

[edit] Family companies

Name Notes
SBS International, Inc.
SBS Academy
SBS Artech
SBS Newstech
SBS Contents Hub
Seoam Foundation
SBS Seoul Digital Forum
SBS Medianet Operates the cable channel of SBS-CNBC, SBS Plus, SBS ESPN, SBS Golf and Korean E!
SBS Viacom(SBS and Viacom) Operates the cable channel of SBS MTV, Nickelodeon

[edit] Programs

[edit] Dramas

[edit] News

  • SBS 8 News (SBS 8 뉴스, Main news programme)
  • Let's Go! Morning Wide (출발! 모닝와이드, breakfast programme)
  • SBS Life Economy (SBS 생활경제)
  • SBS 12 News (SBS 12 뉴스, lunchtime programme)
  • SBS News Parade (SBS 뉴스퍼레이드, Evening programme)
  • SBS Night Line (SBS 나이트라인, Midnight programme)
  • SBS News (SBS 뉴스)
  • SBS Sports News (SBS 스포츠뉴스)
  • Sports Tonight (스포츠 투나잇)
  • Sunday News Plus (선데이 뉴스플러스)
  • Weather & Life (날씨와 생활)

[edit] Intelligent・Communication

[edit] Music・Variety

[edit] Animation・Movies・TV Series

[edit] Sports

[edit] Logo History

File:SBS logo (1991-1994).jpg
SBS CI that used 1991 till 1994.
File:SBS logo (1994-2000).jpg
SBS CI that used 1994 till 2000.
SBS new CI since 2000.

[edit] Foreign Partners

Partner Country
Seven Network Australia
TV5MONDE France
MCOT Modernine TV and Channel 7 Thailand
Nippon Television and TV Asahi Japan
ANTV Indonesia
TV Alhijrah Malaysia
GMA Network Philippines
MTV Mandarin Hong Kong
ABC United States
CTS Taiwan
BSkyB United Kingdom
DW-TV Germany
MediaWorks NZ New Zealand

[edit] See also

[edit] External links
Commercial networks

Munhwa Broadcasting Corporation (MBC) · Seoul Broadcasting System (SBS) · O Broadcasting System (OBS)
Public television

Coordinates: 37°31′44″N 126°52′26″E / 37.52884°N 126.873881°E / 37.52884; 126.873881

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