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Industry Social Media Optimization
Founded 2009, New York City
Founders Darren Culbreath, Kwasi Fraser, Richard Krueger
Headquarters New York City
Services Social Media and News Media Analytics

Samepoint, LLC is a social media API[clarification needed] aggregation and monitoring company. Headquartered in New York City. It provides data from thousands of social media websites via one API. These social media sources includes, but are not limited to Facebook, Twitter, blogs and Internet forum. The API also includes sentiment, analyzing whether a comment is positive or negative based on natural language processing. The company launched a free social media monitoring search engine in 2009, The company rolled out its social media API in 2010 and helped pioneer the concept of social media monitoring through an aggregated stream of sources.

Samepoint is known as an early mover in real-time data and metrics. The company has also been instrumental in applying automated sentiment to real-time data, providing a positive, neutral, or negative rating on social media comments, on-the-fly. The Samepoint Search Engine is referenced in over 35 books.


Samepoint was founded by Darren Culbreath, Richard Krueger, and Kwasi Fraser and was initially self-funded. The company's data is used by professional sports, advertising and public relations agencies, market research companies, and universities. The service has been used to analyze public opinions on a wide range of topics. Samepoint's utility value in the social media space was referenced in an article from the Social Media Examiner titled "How to Build a Free Social Media Monitoring Dashboard".

Social media reports[edit]

Samepoint use its social media software to develop and publish a variety of research reports for its clients and the general public. These reports are used as montoring and profiling tools for celebrities, athletes, politicians, and businesses. In 2010, Samepoint released a study that measured the social media influence of mayors around the country, and ranking the top 100 most social mayors. San Francisco's Mayor Gavin Newsom was named the "Most Social Mayor in America" according to the Samepoint study. Newark, New Jersey Cory Booker was the second most social mayor, according to the Samepoint study.


How to Build a Free Social Media Monitoring Dashboard, Source: Social Media Examiner,

How to monitor social media mentions in five minutes a day, Source: TheNextWeb,

Newsom named country's "most social mayor", Source: San Francisco Chronicle,

Newsom Crowned Most Social Mayor, Source: NBC Bay Area,

Samepoint Ranks America’s Most Social Mayors; San Francisco Mayor Gavin Newsom Tops the List, Source: Search Engine Reputation Management,

3 Real-Time Search Engines Discover Social Media Trends, Source: Social Media Examiner, 48 Free Social Media Monitoring Tools, Source: DreamGrow,

External links[edit]

Samepoint homepage