Scotch Whisky Association

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Scotch Whisky Association
Abbreviation SWA
Formation April 1942
Legal status
Non-profit organisation (limited liability company registered in Edinburgh)
Purpose Scotch whisky in the UK
Location 20 Atholl Crescent, Edinburgh, EH3 8HF
Region served
Worldwide
Membership 55 Scotch whisky producers
Chief Executive
Gavin Hewitt CMG
Main organ
SWA Council
Website SWA

The Scotch Whisky Association is a trade organisation that represents the Scotch whisky industry. The Scotch whisky industry is an important part of the Scottish economy, and particularly the Scottish export market.

Structure[edit]

The main office of the SWA is in the West End of Edinburgh, just off the A8, with another office in London.

Membership[edit]

Members include:

Of these, Diageo and the Edrington Group are the largest.

Purpose[edit]

Its stated purpose is to promote, protect and represent the interests of the whisky industry in Scotland and around the world. Similar to the Portman Group, it also promotes responsible drinking, with campaigns to curb drinking to excess.

History[edit]

It was formed on 17 April 1942. It became a limited company in 1960.

There are over 2,500 brands of Scotch whisky around the world. The SWA's members represent over 95% of Scotch whisky production.

There are four areas in Scotland with distinguishing types of whisky:

Highland Malts and Grain Whisky are produced all over Scotland.

See also[edit]

External links[edit]

Video clips[edit]

News items[edit]