Seeking Alpha
Seeking Alpha is a leading investment website, read by over 5 million monthly unique users [1] and by over 45% of U.S. financial professionals, according to Erdos & Morgan 2010. The company's core product is investment opinion & analysis covering over 5,000 public companies and ETFs. Investment articles are written by over 4,000 contributing authors including portfolio managers, C-level executives, and industry experts who submit articles to the company's editorial team. Seeking Alpha's editorial team publishes about 25% of investment articles which are submitted. Over 60% of the articles published on Seeking Alpha's website are exclusives and contributors are paid for their work. In 2007, Seeking Alpha was the recipient of Forbes' Best of the Web Award [2] and Kiplinger's Award for Most Informative Website.[3] It was also recommended on Fox News by Liz MacDonald as a top investment website the same year.[4]
In addition to investment opinion & analysis, Seeking Alpha publishes Market Currents - a real-time investment news blog, with short-form summaries. The product, written by Seeking Alpha's news staff, features coverage of the top investment news stories from hundreds of sources throughout the web. The concept behind Market Currents is that readers can leave the news feed open rather than visit multiple websites, and are able to digest investment content quickly in short nuggets of 1-2 sentences. Market Currents was featured as the #1 Essential Economic blog, according to Inc Magazine[5]. Seeking Alpha is also the largest publisher of free earnings call transcripts - including the full earnings call and Q&A discussions - for over 1,700 public companies each quarter.
Seeking Alpha was founded in 2004 by David Jackson,[6] who was ranked #2 on U.S. News & World Report's list of global 'Market Movers' gaining the most influence in 2009.[7] Seeking Alpha has 80 employees on three continents. Seeking Alpha has a large distribution network including Bloomberg, Yahoo Finance, Google Finance, MSN Money, CNBC, Etrade, Nasdaq, and others.[8] Seeking Alpha claims that combined with this distribution network, its contributors' articles have a total reach of over 50 million unique monthly readers.
According to Nielsen Analytics, Seeking Alpha has the leading audience of any financial website including Bloomberg, CNN Money, and The Wall Street Journal. Nielsen reported that Seeking Alpha has the highest percentage of C-level executives (17.6%), as well as the most educated (77.2% with graduate or post graduate degrees), the wealthiest (exact percentage undisclosed) and the most active investors (52%). [9]
[edit] References
- ^ "Seekingalpha.com Traffic and Demographic Statistics by Quantcast". Quantcast. http://www.quantcast.com/seekingalpha.com. Retrieved 8 January 2012.
- ^ "Best of the Web", Forbes.com
- ^ "The 2007 Best List", Kiplinger's Personal Finance Magazine, November 2007.
- ^ Seeking Alpha, Fox News, October 22, 2007.
- ^ Hoffman, Constantine (Dec 26, 2011). "10 Essential Economic Blogs". Inc Magazine. http://www.inc.com/constantine-von-hoffman/10-essential-news-sources-for-economic-heretics.html.
- ^ "David Jackson", Future of Business Media
- ^ "Market Movers", US News & World Report, March 2009.
- ^ Director of Contributor Relations", Seeking Alpha, January 17, 2011.
- ^ "Nielsen Analytics", January 18, 2010.
