SharkDefense is a research organization and think tank focused on shark bycatch reduction. Its core research involves chemical and electrochemical shark repellent technologies. SharkDefense's repellent experiments have been featured extensively in the US and European media. 
SharkDefense is the discover of the permanent-magnetic and electrochemical repellent effects on sharks. These findings represent the first research efforts focused exclusively at selectively repelling sharks from commercial fishing gear without affecting the target catch. The repellent effect of electropositive metals on sharks was confirmed by the National Marine Fisheries Service, notably, Stoner and Kaimmer, (Fisheries Research Volume 92, Issues 2-3, August 2008, Pages 162-168, 2008), and studies completed by Brill et al. (2008) and Wang et al. (2008) also support the repellent effects. The preliminary research results on permanent magnetic shark repellents were reviewed, judged, and awarded the first place 2006 WWF SmartGear award. Recently (2008) the The Department of Primary Industries and Fisheries (DPI&F) and James Cook University (JCU), Australia confirmed that permanent (ferrite) magnets technology repel grey reef sharks, hammerheads, sharp-nosed sharks, blacktip sharks, the vulnerable sawfish and the critically endangered spear tooth shark.
In 2009, SharkDefense licensed its technologies to Repel Sharks LLC, which has commercialized aerosol, electropositive metal, and magnetic shark repellents. Magnetic shark repellents and Electropositive shark repellents are part of active research programs at SharkDefense.
SharkDefense was formed in September 2001 by Eric Stroud and Jean Stroud. Its research program began at the Oak Ridge Shark Laboratory with a search for trace chemical messengers present in decayed shark tissue. Previously (1943), Burden et al. from the Woods Hole Oceanographic Institution (WHOI) had reported that decayed shark tissue was successful at halting feeding in captive dusky smoothound sharks (Mustelis canis). In the efforts to develop and test a chemical shark repellent package led by Dr. Harold Coolidge of the Harvard Museum, the WHOI team selected ammonium acetate as the active in the decomposing shark tissue, however, instrumental analysis by the Oak Ridge Shark Lab in 2002 failed to find ammonium acetate. It was hypothesized by SharkDefense that ammonium acetate was an approximation of the ammonium cation (based on the ammonia-like smell of the shark tissue or a urea-urease reaction), and the acetate conjugate base (based on the acetic acid which WHOI had already found to have repellent properties). After 2002, many new compounds were found and catalogued by SharkDefense, who maintains a repellent compound database.
2. May 2004 – A gustatory shark repellent (“5ISO”) is isolated and successfully tested
3. Nov. 2004 – Accidental discovery of the repellent effects of a rare-earth magnet is made at the Oak Ridge Shark Lab
4. Jul 12, 2005 – Testing at Achotines, Panama on captive yellowfin tuna (T. albacares) confirms that both semiochemical mixtures and the gustation compound are selective shark repellents and do not repel a commercially-valuable fish species.
6. Nov. 16, 2005 – Chemical repellents are successfully incorporated into a time-release gel matrix, providing more than 4 hours of protection time.
7. May 1, 2006 – Accidental discovery is made using an electropositive metal as an experimental control at South Bimini, Bahamas.
9. Aug. 31, 2007 - Fish attractant qualities of the gustation compound are confirmed.
10. Jun. 2007 – SMART Hook technology developed.
2001 – Present. Mr. Eric M. Stroud (Seton Hall University, Ph.D. candidate) was the co-founder of SharkDefense and led the initial research to identify chemical repellent actives. He is currently the managing partner and is researching chemical signals and necromones as part of his PhD.
2006 – Present. Dr. Patrick H. Rice (University of Miami, RSMAS), partner, joined the SharkDefense team in 2005 while researching the repellent effects of permanent magnets. He is presently the director of marine sciences at Florida Keys Community College and is senior marine biogist with SharkDefense.
2006 – 2012. Mr. Craig P. O’Connell (Coastal Carolina University, Ph.D. student), partner, joined the SharkDefense team as marine biologist in 2006 while working on a contract shark repellent-sunscreen project at South Bimini, Bahamas. He is currently researching magnetoreception as a shark bycatch mechanism for his Ph.D.
2010 - 2011. Mr. Conrad Eskelinen (DiveBum Studios), partner, joined the SharkDefense team as creative director in 2010.
2003 – Present. Dr. Samuel H. Gruber (University of Miami, RSMAS, professor emeritus), consultant, has assisted and supervised many SharkDefense repellent trials at the Bimini Biological Field Station.
2003 - Present. Mr. Grant T. Johnson (South Bimini, Bahamas), consultant, providing field and testing support.
2004 – Present. Ms. Katie Grudecki (South Bimini, Bahamas), consultant, providing field and testing support.
2004 – 2010. Mr. Sean Williams (Bimini Biological Field Station), consultant, providing field testing support.
O’Connell, C.P., D.C. Abel, and E.M. Stroud. 2011. Analysis of permanent magnets as elasmobranch bycatch reduction devices in hook-and-line and longline trials. Fish. Bull. 109(4): 394-401.
O’Connell, C.P., S.H. Gruber, D.C. Abel, E.M. Stroud. and P.H. Rice. 2011. The responses of juvenile lemon sharks, Negaprion brevirostris, to a magnetic barrier. Ocean Coast. Manag. 54(3): 225-230.
O’Connell, C.P., Abel, D.C., Rice, P.H., Stroud, E.M. and Simuro, N.C. 2010. Responses of the Southern Stingray (Dasyatis americana) and the Nurse Shark (Ginglymostoma cirratum) to Permanent Magnets. Mar. Freshw. Behav. Phy. 43: 63-73.
O'Connell, C.P. 2008. Investigation of Grade C8 Barium Ferrite (BaFe2O4) Permanent Magnets as a Possible Elasmobranch Bycatch Reduction System. In: Swimmer, Y., J.H. Wang, and L. McNaughton. 2008. Shark deterrent and incidental capture workshop, April 10-11, 2008. U.S. Dep. Commer., NOAA Tech Memo., NOAA-TM-NMFS-PIFSC-16. 72p.
PUBLICATIONS IN PREPARATION
Stroud, E. M., C. P. O’Connell, P. H. Rice, B. B. Barnes, M. Elshaer, N. H. Snow, J. E. Hanson (Submitted). “Chemical Shark Repellent: Myth or Fact? The effect of a shark necromone on shark feeding behavior”. Ocean Coast. Manag.
O’Connell, C.P., P. He, T.J. O’Connell, M.K. Maxwell, R.C. Reed, C.A. Smith, E.M. Stroud and P.H. Rice. (In Preparation). The Use of Permanent Magnets to Reduce Elasmobranch Encounter with a Simulated Beach Net. 2. The Great Hammerhead Shark (Sphyrna mokarran).
O’Connell, C.P., P.He, J. Joyce, E.M. Stroud, and P.H. Rice. (In Preparation). Effects of the SMART Hook™ (Selective Magnetic and Repellent-Treated Hook) on Spiny Dogfish Catch in the Gulf of Maine.
O'Connell, C.P., E.M. Stroud, P. He, T.J. O'Connell, P.H. Rice, G. Johnson, and K. Grudecki. (Submitted). The Use of Permanent Magnets to Reduce Elasmobranch Encounter with a Simulated Beach Net. 1. The Bull Shark (Carcharhinus leucas). Ocean Coast. Manag.