Shutterfly
 |
This article relies on references to primary sources or sources affiliated with the subject, rather than references from independent authors and third-party publications. Please add citations from reliable sources. (October 2009) |
 |
|
| URL | Shutterfly.com |
|---|---|
| Commercial? | Yes |
| Type of site | photo |
| Current status | Active |
Shutterfly (NASDAQ: SFLY) is an Internet-based social expression and personal publishing service. Shutterfly's flagship product is its photo book line. It is based in Redwood City, California.
Contents |
[edit] Features
Shutterfly attempts to differentiate itself from other online photo services such as Flickr by allowing unlimited images at no cost. Shutterfly also claims that "they never delete a photo,"[1] although they have in the past deleted photos of customers obtained via acquisition, as with PhotoWorks.com. The service also keeps uploaded photos at their full resolution, rather than scaling down images or otherwise affecting the originals. But currently after uploading the full sized photo there is no option to download it by any means, only downscaled photos are accessible even for the member. The only option is to get the full resolution photos to order on a CD. Like other socially-based online services, Shutterfly members can also visit a community section of the website to see others' works and gain ideas and inspiration for new projects.
[edit] Top Products
[edit] Photo Books
Shutterfly’s flagship product is its Photo Book line which allows users to create custom photo books. Features include cover options, designs and templates. Popular design themes are organized into “occasions” like, Baby, Wedding and Travel, and so forth. Style templates for these occasions include fonts, photo edges, page layouts, and colored backgrounds.
[edit] Cards & Stationery
Shutterfly offers photo and non-photo cards and stationery with collections from industry stationery designers as well their own in-house designers.
[edit]
Shutterfly Share sites are personalized websites that combine photo sites, blogs, and social networking to allow customers to connect and collaborate with friends and family. This is designed as a solution to “multiple camera, single event” photo occasions like family reunions, weddings, and team sporting events. In this way, a single website can be specified for multiple people to upload their photos and videos, and from which people may order prints, share photo books and post comments.
Shutterfly Community On February 20, 2008, Shutterfly launched Shutterfly Gallery, a community platform for sharing and connecting with others and allows customers to creatively inspire one another by sharing their photo books online and exchanging comments about their experiences.
[edit] Other Products
[edit] Shutterfly for iPhone
On April 8, 2009, Shutterfly introduced Shutterfly for iPhone as a free application. Its services include allowing customers to upload, view and share their Shutterfly photos from their iPhones.
[edit] Shutterfly Video
Shutterfly Video was launched on June 15, 2009, and allows members to share video on Shutterfly Share sites. Powered by Motionbox, Shutterfly Video enables users to upload and post video clips from their digital camera or camcorder to their own private or public Shutterfly Share sites.
[edit] Acquisitions and Partnerships
[edit] Tiny Pictures
In September 2009, Shutterfly acquired Tiny Pictures,[2] a mobile photo-sharing application centered on photo commenting. Shutterfly would ultimately turn Tiny Pictures into Wink, a service that allows users to create photo strips from their iPhone app or Shutterfly photos.
[edit] Tiny Prints
On March 21st, 2011, Shutterfly announced that it was acquiring personalized card and stationery seller Tiny Prints, Inc., a privately-held company that operates tinyprints.com and weddingpaperdivas.com, for $141 million in cash and 3.9 million shares. The transaction was initially valued at $333 million. As part of this acquisition, Shutterfly set aside 1.4 million shares for the vested and unvested Tiny Prints employee equity shares assumed by Shutterfly. When the transaction closed on April 25, 2011[3], Ed Han, Kelly Berger, and Laura Ching, the three co-founders of Tiny Prints, along with their entire Tiny Prints team joined Shutterfly.[4] The acquisition enabled Shutterfly to expand their cards and stationery business.
[edit] Kodak Gallery
On March 1, 2012, Eastman Kodak has agreed to sell Kodak Gallery to Shutterfly for $23.8 million.[5]
[edit] See also
[edit] References
- ^ "About Shutterfly". http://www.shutterfly.com/learn/index.jsp. Retrieved 2010-06-17.
- ^ "Shutterfly Buys Tiny Pictures For A Tiny Price". TechCrunch. September 13, 2009. http://techcrunch.com/2009/09/13/shutterfly-buys-tiny-pictures-for-a-tiny-price. Retrieved May 6, 2011.
- ^ "Shutterfly Completes Acquisition of Tiny Prints, Inc." (Press release). Shutterfly. April 25, 2011. http://www.businesswire.com/news/home/20110425006167/en/Shutterfly-Completes-Acquisition-Tiny-Prints. Retrieved May 4, 2011.
- ^ Associated Press (March 21, 2011). "Shutterfly to acquire Tiny Prints for over $300M". Bloomberg Businessweek. http://www.businessweek.com/ap/financialnews/D9M3TDOG1.htm. Retrieved May 4, 2011.
- ^ "Kodak Gallery to be sold to Shutterfly". Channel NewsAsia. http://www.channelnewsasia.com/stories/afp_world_business/view/1186496/1/.html. Retrieved 2 March 2012.
[edit] External links
- Shutterfly.com
- Shutterfly fights the photo recession, October 7, 2009, CNNMoney.com
- Shutterfly CEO says gaining market share from rivals, September 4, 2009, Reuters
- Embracing social media, photo sites stay in the game, September 3, 2009, Reuters
- CNet.com Review of Shutterfly, May 6, 2002, CNet
