He co-founded the Unique Broadcasting Company in 1989, which floated on the London Stock Exchange in July 2000 as part of UBC Media Group. Simon started his radio career as a BBC trainee, moving to Manchester in the early 1980s where he became programme director at Piccadilly Radio. Whilst at Piccadilly, Simon helped pioneer the market for national sponsored programmes. He is a Fellow of The Radio Academy.
- Shah, Saeed (2006-04-15). "Simon Cole: 'The radio industry is changing at a speed that's hard to keep up with'". The Independent. Retrieved 2010-01-25.
- "Simon Cole - Chief Executive, UBC Media Group plc". MusicTank. Retrieved 2010-01-25.
- The Radio Academy "Fellows"
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