SitePoint

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SitePoint Pty. Ltd
Industry Publishing
Founder(s) Matt Mickiewicz and Mark Harbottle
Headquarters Melbourne, Australia
Area served Worldwide
Products Books, courses, websites
Subsidiaries Flippa, Learnable
Website www.sitepoint.com

SitePoint is a Melbourne, Australia-based website, and publisher of books, courses and articles for web developers. In January 2014, SitePoint.com had an Alexa ranking of 889,[1] and a Quantcast rating of 14,934.[2]

History[edit]

SitePoint was founded by Matt Mickiewicz and Mark Harbottle in 1999.[3] The company had its origins in Webmaster-Resources.com, an internet forum Mickiewicz founded as a resource for beginner web developers.[4][5]

Originally, the company's business model was based on selling advertising and sponsorship. Following the collapse of the Dot-com bubble in 2000, the company looked towards publishing as an alternative source of income.[4] The company's first book, Build Your Own Database Driven Website Using PHP and MySQL, was published that November, based on a popular online tutorial.[6] Originally made available using print on demand, the book went on to sell 20,000 copies.[4] By 2004, the company had published six books, and began distribution through O'Reilly.[7]

The SitePoint Marketplace, a spinoff from the site's existing forums, was launched in 2005 as a forum in which web designers and developers could outsource projects. In 2007, part of the marketplace was spun off as 99designs, an online marketplace for crowdsourced graphic design.[8] In 2011, 99designs received its first outside investment in the form of $35 million in venture capital funding from Accel Partners.[9]

Another SitePoint spinoff, Flippa launched in 2009 as a dedicated marketplace for buying and selling websites and domain names.[10][11][12]

Following the introduction of its own courses, the company launched Learnable in 2010 as a new online learning platform for web developers.[13] Originally designed as a marketplace, it is now the primary outlet for SitePoint's online book and course products.[13]

References[edit]

  1. ^ "Sitepoint.com Site Info - Alexa". Retrieved 2010-08-25. 
  2. ^ "sitepoint.com - Quantast Audience Profile". Retrieved 2-14-01-22. 
  3. ^ "SmartCompany interview with Mark Harbottle". Retrieved 2010-08-25. 
  4. ^ a b c O’Toole, Jared (September 7, 2010). "Matt Mickiewicz on Creating Some of the Most Popular Websites in the World". Under 30 CEO. Retrieved 5 March 2014. 
  5. ^ Falconer, Joel (April 17, 2011). "How SitePoint succeeded selling online content – when News Corp couldn’t". The Next Web. Retrieved 13 March 2014. 
  6. ^ Yank, Kevin (November 27, 2001). "Build your own Database Driven Website using PHP & MySQL". Zend. Retrieved 5 March 2014. 
  7. ^ "O'Reilly to Distribute SitePoint Web Development Books". Retrieved 5 March 2014. 
  8. ^ Dubois, Louis (June 27, 2011). "Matt Mickiewicz, Co-founder of 99designs". Inc. Retrieved 5 March 2014. 
  9. ^ Lacy, Sarah (April 28, 2011). "Accel Invests $35M. in 99designs…After Years of Trying". TechCrunch. Retrieved 5 March 2014. 
  10. ^ Moulton, Luke (June 23, 2010). "Flippa.com: A Year in the Life of a Start-Up". Flippa Blog. Retrieved 5 March 2014. 
  11. ^ BHATTARAI, ABHA (July 29, 2008). "Find an Undervalued Asset. Fix It Up. Flip It. (Now It's Web Sites, Not Houses)". New York Times. Retrieved 2009-01-31. 
  12. ^ Norman, Jan (August 9, 2008). "O.C. teen sells Zune Web site for $62,000". OC Register. Retrieved 2009-01-31. 
  13. ^ a b Tilley, Shayne (October 28, 2010). "Want To Teach Your Own Course? We’re Here To Help …". SitePoint. Retrieved 5 March 2014.