|Type||Public company (BSE: 532795, NSE: SITICABLE)|
|Industry||Media & entertainment|
|Headquarters||Noida, Uttar Pradesh, India|
|Key people||Subhash Chandra (chairman)
V D Wadhwa (CEO)
|Products||Digital cable television, broadband internet, local cable tv channels|
|Parent||Zee Network Enterprise (owned by Essel Group)|
SITI Cable (formerly known as Wire and Wireless (India) Limited (WWIL)) is one of India's largest Multi System Operator (MSO). India, which provides digital cable television services in major cities such as Delhi, Kolkata, Mumbai, Banglore, Hyderabad, Indore, Patna etc. The company's Head office is located in Noida.
SITI Cable deploys State-of-the-art technology for delivering multiple TV signals to enhance consumer viewing experience. Its product range includes, Analogue Cable Television, Digital Cable Television, Broadband and Local Television Channels.
WWIL was formed as a part of the de-merger of Zee Entertainment Enterprises Limited – ZEEL, formerly known as Zee Telefilms Limited (ZTL) – the publicly listed flagship company of Zee Group. As per the Scheme of Arrangement approved by the High Court in Mumbai, all the cable TV distribution business within ZEEL and Siti Cable Networks Limited (Siti Cable) was transferred to WWIL as of 31 March 2006. Siti Cable was a 100% subsidiary of Zee Telefilms Limited. The cable operations of Siti Cable were launched in June 1994. SITI Cable was known as Wire and Wireless (India) Limited till 5 September 2012 wherein after it is renamed as SITI Cable Network Limited