South Carolina Educational Television

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South Carolina Educational Television
SCETV logo.png
statewide South Carolina
United States
Branding ETV
Slogan Watch, Listen, Learn
Channels Digital: see table below
Subchannels xx.1 PBS
xx.2 South Carolina Channel
xx.3 ETV World
Affiliations Television:
PBS Encore/Create (DT2)
World (DT3)
Radio: NPR (1972–present)
Owner South Carolina Educational Television Commission
First air date Television: September 29, 1963; 51 years ago (1963-09-29)
Radio: September 1972; 42 years ago (1972-09)
Former affiliations NET (1963–1970)
Transmitter power see table below
Height see table below
Facility ID see table below
Transmitter coordinates see table below
Licensing authority FCC
Public license information: Carolina Educational Television Profile
Carolina Educational Television CDBS

South Carolina Educational Television is a public television and radio network serving the U.S. state of South Carolina. It is operated by the South Carolina Educational Television Commission, an agency of the state government which holds the licenses for all of the PBS member television stations and NPR member radio stations licensed in the state. The broadcast signals of the eleven television and eight radio stations cover almost all of the state, as well as parts of North Carolina and Georgia.

The network's primary operations are located on George Rogers Boulevard in Columbia, across from Williams-Brice Stadium; SCETV operates satellite studios in Spartanburg, Beaufort, Sumter and Rock Hill.


SCETV's first telecast in 1958, from Dreher High School.

The state network traces its history to 1957, when the South Carolina General Assembly authorized a study in the use of television in the state's public schools. A studio was opened in the library of Dreher High School in Columbia. The first telecourses (a French course taught by Madame Lucille Turney-High and a geometry course taught by Cornelia Turnbull) aired on September 6, 1958 via closed circuit television.[1] The South Carolina ETV Commission began operations on June 3, 1960, and by 1962 it extended closed-circuit television service to all 46 South Carolina counties.

In 1963, the Commission launched the first open-circuit educational station in South Carolina, WNTV in Greenville. One year later, WITV in Charleston signed on. Two years later, the state network's primary station, WRLK-TV in Columbia, made its debut. Over the years, the state network has grown to comprise eleven full-power stations. After years of receiving NET and PBS programs on tape delay, it entered PBS' satellite network in 1978. In 2000, SCETV broadcast the first digital television program in the state. Since 2003, the state network has been known on-air as simply "ETV."

Station identification for ETV HD (circa 2009).

The Commission entered public radio in 1972, when WEPR in Clemson signed on the air (WEPR later moved its city of license to Greenville). The state radio network eventually expanded to eight stations and was known as the South Carolina Educational Radio Network (SCERN) until 2003, when it was remamed ETV Radio. While "ETV" generally refers to television, SCETV views "ETV" as a general brand name for both its radio and television properties.

R. Lynn Kalmbach was selected as the network's first project director in 1958. Henry J. Cauthen became executive director of the network upon the death of R. Lynn Kalmbach in 1965. Paul Amos took the helm as ETV's third president in 1998. Maurice "Moss" Bresnahan joined ETV as president and CEO from 2001 to 2008. David Crouch served as president in 2009. SCETV's current president and CEO is Linda O'Bryon, who served as co-creator of the Nightly Business Report.[2]


SCETV's television network consists of television digital television stations that cover almost all of South Carolina, as well as eastern portions of Georgia (including Augusta and Savannah) and southern portions of North Carolina (including Charlotte and Asheville). SCETV's headquarters and main production facility is located in Columbia, with production facilities in Rock Hill, Spartanburg and Sumter.

Regional television stations[edit]

SCETV initially planned to make all eleven of its television stations capable of airing local programming. Four full-fledged stations were built and staffed in Beaufort, Rock Hill, Spartanburg and Sumter before the idea was abandoned in the early 1980s. After a massive reduction in force in 2004, the stations were downgraded to production facilities. In 2012, WJWJ-TV in Beaufort was converted into a repeater of the network.[3]

The SCETV stations are:

Station City of license
(other cities served)
(TV / RF)
First air date ERP HAAT Transmitter Coordinates Facility ID Public license
WNTV Greenville (Asheville, North Carolina) 29 (PSIP)
9 (VHF)
September 29, 1963; 51 years ago (1963-09-29) 65 kW 377.8 m 34°56′28.6″N 82°24′37.6″W / 34.941278°N 82.410444°W / 34.941278; -82.410444 (WNTV) 61010 Profile
WITV Charleston 7 (PSIP)
7 (VHF)
January 19, 1964; 51 years ago (1964-01-19) 20 kW 521 m 32°55′28.6″N 79°41′55.2″W / 32.924611°N 79.698667°W / 32.924611; -79.698667 (WITV) 61005 Profile
"ETV Headquarters"
Columbia 35 (PSIP)
32 (UHF)
September 6, 1966; 48 years ago (1966-09-06) 62 kW 315.7 m 34°7′7″N 80°56′12.7″W / 34.11861°N 80.936861°W / 34.11861; -80.936861 (WRLK-TV) 61013 Profile
WJPM-TV Florence 33 (PSIP)
45 (UHF)
September 3, 1967; 47 years ago (1967-09-03) 45 kW 242.4 m 34°16′48.1″N 79°44′34.4″W / 34.280028°N 79.742889°W / 34.280028; -79.742889 (WJPM-TV) 61008 Profile
WEBA-TV Allendale
(Aiken-Barnwell-Augusta, Georgia)
14 (PSIP)
33 (UHF)
September 5, 1967; 47 years ago (1967-09-05) 427 kW 241.3 m 33°11′15.7″N 81°23′49.2″W / 33.187694°N 81.397000°W / 33.187694; -81.397000 (WEBA-TV) 61003 Profile
"ETV Lowcountry"
(Hilton Head-Hardeeville-Savannah, Georgia)
16 (PSIP)
44 (UHF)
September 6, 1975; 39 years ago (1975-09-06) 440 kW 364.5 m 32°42′42.5″N 80°40′53.8″W / 32.711806°N 80.681611°W / 32.711806; -80.681611 (WJWJ-TV) 61007 Profile
"ETV Sumter"
Sumter 27 (PSIP)
28 (UHF)
September 7, 1975; 39 years ago (1975-09-07) 98.4 kW 364 m 33°52′51.9″N 80°16′15.7″W / 33.881083°N 80.271028°W / 33.881083; -80.271028 (WRJA-TV) 61012 Profile
"ETV Carolinas"
Rock Hill
(Charlotte, North Carolina)
30 (PSIP)
15 (UHF)
January 3, 1978; 37 years ago (1978-01-03) 403 kW 211.6 m 34°50′23.7″N 81°1′6.3″W / 34.839917°N 81.018417°W / 34.839917; -81.018417 (WNSC-TV) 61009 Profile
WHMC Conway
(Myrtle Beach)
23 (PSIP)
9 (VHF)
September 2, 1980; 34 years ago (1980-09-02) 20 kW 229.6 m 33°57′2.5″N 79°6′30.5″W / 33.950694°N 79.108472°W / 33.950694; -79.108472 (WHMC) 61004 Profile
"ETV Upstate"
Spartanburg (Hendersonville, North Carolina) 49 (PSIP)
43 (UHF)
September 8, 1980; 34 years ago (1980-09-08) 50 kW 302.1 m 34°53′11.3″N 81°49′15.3″W / 34.886472°N 81.820917°W / 34.886472; -81.820917 (WRET-TV) 61011 Profile
WNEH Greenwood
38 (PSIP)
18 (UHF)
September 10, 1984; 30 years ago (1984-09-10) 49 kW 229.8 m 34°22′20.3″N 82°10′4″W / 34.372306°N 82.16778°W / 34.372306; -82.16778 (WNEH) 60931 Profile


  • 1. WRLK-TV's call letters refer to R. Lynn Kalmbach, SCETV's first executive director.[4]
  • 2. WNSC-TV (branded as "ETV Carolinas"), WRJA-TV (branded as "ETV Sumter"), and WRET-TV (branded as "ETV Upstate") are regional production facilities that occasionally break off from the main feed to air locally produced programming. The other six transmitters are full-time relays of WRLK (branded as "ETV Headquarters").
  • 3. WJWJ-TV (branded as "ETV Lowcountry") previously maintained a regional production facility which was closed down in 2012.[3]

Digital television[edit]

SCETV offers three digital television services available over-the-air, and through the digital tiers of some cable television providers. ETV HD is the primary feed with high definition content from PBS and SCETV broadcast in the 1080i resolution format. The South Carolina Channel (SCC) carries the national Create service daily, with regionally produced documentary programs focusing on the Carolinas airing during the late evening hours. ETV World (ETVW) provides live newscasts from Europe, notably from Germany's Deutsche Welle and England's BBC television networks, along with live coverage from the South Carolina State House. Both SCC and ETVW are transmitted in 480i standard definition.

The lineup of the sub-channels are as follows:

Channel Video Aspect PSIP Short Name Programming
xx.1 1080i 16:9 ETV Main SCETV programming / PBS
xx.2 480i 4:3 SCC Create (12 a.m.-6 p.m.)
PBS Kids (6 p.m.-8 p.m.)
Carolina documentaries (8 p.m.-12 a.m.)
xx.3 ETVW statehouse coverage, DWTV

Analog-to-digital conversion[edit]

Despite the DTV Delay Act national transition extension to June 12, 2009, SCETV discontinued the analog signals of its 11 full-power stations at midnight on February 18, 2009.

After this, the following changes occurred:[5]

  • WITV relocated its digital signal to its former analog-era allocation on VHF channel 7,[6] which required viewers to re-scan or manually add the new station after the transition.
  • WNTV, WRLK-TV, WJPM-TV, WEBA-TV, WJWJ-TV, WRJA-TV, WNSC-TV, WHMC, WRET-TV and WNEH remained on their respective pre-transition digital channels (9, 32, 45, 33, 44, 28, 15, 9, 43 and 18).[7][8][9][10][11][12][13][14][15][16]

Each of the eleven stations use PSIP to display a virtual channel that corresponds to their former analog channel allocation.

Cable and satellite availability[edit]

SCETV's television network is carried on nearly every cable television provider in South Carolina. Additionally, Rock Hill's WNSC-TV is carried on Time Warner Cable's systems on the North Carolina side of the Charlotte market.

On DirecTV and Dish Network, WRLK-TV, WNTV, WITV, WNSC-TV, WJWJ-TV, WEBA-TV and WJPM-TV are respectively carried on the Columbia, Greenville/Spartanburg/Asheville, Charleston, Charlotte, Savannah, Augusta and Florence/Myrtle Beach local feeds. The South Carolina Channel and ETV World have yet to be offered by satellite services.


SCETV Radio consists of eight FM transmitters covering almost all of South Carolina and parts of Georgia and North Carolina.

Three of these station broadcast a mix of NPR information programs and classical music; five of them broadcast strictly NPR news and information programming. However, these stations simulcast NPR's more popular shows, such as Morning Edition and All Things Considered.

News/classical service
City of license (other cities served) Call letters Frequency
Charleston WSCI 89.3 FM
Columbia WLTR 91.3 FM
WEPR 90.1 FM
News/talk service
City Call letters Frequency
(Augusta, Georgia)
WLJK 89.1 FM
(Hilton Head Island, Charleston, Savannah)
(Myrtle Beach)
(Columbia, Florence)
Rock Hill

Until 2001, the stations were known as the "South Carolina Educational Radio Network," and all of them aired a format similar to the Classical stations today. However, since much of the state gets grade B coverage from at least two full NPR member stations, the ETV Commission opted to split the radio stations into two networks. WJWJ was the first to split off, in 2001, because nearly all of its coverage area also receives classical music programming from WSVH in Savannah. It was followed by WRJA and WHMC later in 2001, with WLJK joining in 2003. Presently, the only area of the state that does not receive grade B coverage from two NPR stations is WEPR's coverage area in the Upstate.

Until the rebranding as ETV Radio, WJWJ, WSCI and WEPR aired occasional local programs from ETV's studios in Beaufort, Charleston and Greenville. Due to budget cuts and the creation of the two ETV Radio state networks, all stations now are fed programming directly from Columbia, although ETV maintains several local offices.

From 2001 to 2008, WNSC-FM in Rock Hill broke off from the rest of the state network to air a jazz music format in order to avoid programming duplication with WFAE in Charlotte. However, starting on July 1, 2008, WNSC-FM joined the NPR News radio service. Then-SCETV president Moss Bresnahan told the Charlotte Observer that SCETV did not want to deny listeners on the South Carolina side of the Charlotte market access to SCETV's growing slate of local programming. The move left the Charlotte market without a jazz station of its own.[17] Ironically, WNSC was the Charlotte area's first NPR station when it signed on in 1979; WFAE did not sign on until 1981.

In 2009, ETV Radio began streaming both the Classical and News networks on the Internet; prior to this, it had been one of the few NPR members not to offer live streaming online. In 2011, listeners gave $1.5 million in donations toward the construction of a new studio facility, which opened in April 2013.[18]


The early SCETV logos lacked the human figure that was incorporated from 2000.


The South Carolina ETV television network carries most programming carried by PBS; it is one of the few PBS member stations in the country that does not carry the weekend editions of PBS NewsHour, which is seen on ETV World subchannel in lieu of the primary SCETV channel.

SCETV original programming (current and past)[edit]

Television programming[edit]

  • The Big Picture
  • Carolina Business Review (in conjunction with UNC-TV and WTVI in Charlotte)
  • Connections
  • ETV Classics
  • Expeditions with Patrick McMillan
  • live coverage of the South Carolina State House
  • Making it Grow

Historical: (partial)

Radio programming[edit]


  1. ^ ""In Our Schools" Features Finalists in Teacher of the Year Program". SCETV. April 9, 2013. Retrieved 2013-04-26. 
  2. ^ ""In Our Schools" Features Finalists in Teacher of the Year Program". SCETV. April 9, 2013. Retrieved 2013-04-26. 
  3. ^ a b
  4. ^ "A selection from a decade of visits to tower and studio sites in the Northeast and beyond". Retrieved 2013-04-26. 
  5. ^
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  17. ^ Washburn, Mark. Sorry, Jazz fans, change may have you singing blues. The Charlotte Observer, 2008-07-01.
  18. ^ ""In Our Schools" Features Finalists in Teacher of the Year Program". SCETV. April 9, 2013. Retrieved 2013-04-26. 

External links[edit]