Special K
From Wikipedia, the free encyclopedia
Special K is a lightly toasted breakfast cereal manufactured by the Kellogg Company. The cereal was introduced to the United States in 1956. It is made primarily from rice and wheat. It is marketed primarily at women[citation needed], styling itself as a low-fat cereal that can be eaten to help one lose weight. It frequently has give-away offers for various health and fitness products or contains dieting information on the back of the box.
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[edit] Nutrition
Kellogg's Special K cereal original has 110 Cal per 29g cup serving. One serving contains 0g fat, 22g carbohydrates, 2g sugar and 5g protein. [1]
In the UK a recent advertising campaign has focused on the results of a study run in collaboration with the Department of Human Sciences at Loughborough University requiring overweight volunteer subjects to replace two meals a day with a bowl of the cereal. [1] The study found that "after 2 weeks up to 75% of subjects had slimmer waists and hips. The university’s scientists concluded that the majority of this was due to fat loss."
[edit] Varieties
In the US, Special K currently comes in nine different varieties:[2]
- Special K Original
- Special K Chocolatey Delight
- Special K Cinnamon Pecan
- Special K Blueberry
- Special K Red Berries
- Special K Vanilla Almond
- Special K Fruit & Yogurt
- Special K Protein Plus
- Special K Satisfaction
In the UK, Special K currently comes in ten varieties:[3]
- Special K
- Special K Red Berries
- Special K Purple Berries
- Special K Peaches & Apricots
- Special K Bliss Creamy Berry Crunch
- Special K Bliss Strawberry & Chocolate
- Special K Oats & Honey
- Special K Yoghurty
- Special K Sustain
- Special K Medley
[edit] Special K Bars
Special K bars are marketed as a low fat snack alternatives to regular snacks. There are several varieties of Kellogg's Special K bar, including; original, apple & pear, blueberry, chocolate, orange & chocolate, raspberry & chocolate, peach & apricot.
[edit] Special K Mini Breaks
Special K Mini Breaks are a low-fat bite-size snack. They come in the following flavours:
- Plain
- Chocolate
- Zesty Lemon
[edit] Ingredients
[edit] North American Market except Canada
Rice, wheat gluten, sugar, defatted wheat germ, salt, high fructose corn syrup, dried whey, malt flavoring, calcium caseinate, ascorbic acid (vitamin C), alpha tocopherol acetate (vitamin E), reduced iron, niacinamide, pyridoxine hydrochloride (vitamin B6), riboflavin (vitamin B2), thiamin hydrochloride (vitamin B1), vitamin A palmitate, folic acid, and vitamin B12.
[edit] Canada
Special K original formula is different in Canada compared to the US. The Canadian formula has a different tasting flake which reflects the "Canadian taste preference" (according to the Consumer Relations department of Kellogg's in Canada) while the American formula is like the other related products but without nuts or dried fruits.
Canadian formula has the following ingredients: Rice, wheat gluten, sugar/glucose-fructose, defatted wheat germ, salt, malt (corn flour, malted barley), Vitamins (thiamin hydrochloride, niacinamide, pyridoxine hydrochloride, folic acid, d-Calcium pantothenate), iron, BHT added to package material to maintain product freshness.
[edit] UK
Rice, wheat (wholewheat, wheat flour), sugar, wheat gluten, dried skimmed milk, salt, defatted wheatgerm, barley malt flavouring, vitamin C, niacin, iron, vitamin B6, riboflavin (B2), thiamin (B1), folic acid, vitamin D, vitamin B12. [4]
Allergy Information Contains milk, wheat and barley.
[edit] Australian and Other Markets
Cereals (62%)(rice, wheat), wheat gluten, sugar, wheat flour, minerals (calcium carbonate, iron, zinc oxide), salt, barley malt extract, vitamins (niacin, vitamin B6, riboflavin, thiamin, folate).
[edit] See also
[edit] Notes
- ^ http://www.kelloggs.co.uk/specialk/challenge_proof.aspx Special K Slimmer for Summer Challenge
- ^ http://www.specialk.com/#/Products
- ^ http://www.kelloggs.co.uk/whatson/specialk/products/product-range.aspx
- ^ Kelloggs (2008). "Special K". http://www.kelloggs.co.uk/products/specialk/Cereal/special_k.aspx. Retrieved on 2008-07-13.
[edit] External links
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