SpiceJet
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| Founded | May 2005 | |||
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| Hubs | ||||
| Secondary hubs | ||||
| Focus cities | ||||
| Fleet size | 21 (+ 9 orders) | |||
| Destinations | 18 | |||
| Headquarters | Delhi, India | |||
| Key people | Sanjay Aggarwal (CEO) | |||
| Website | www.spicejet.com | |||
SpiceJet is a low-cost airline based in Delhi, India. It began service in May 2005 and by 2008, it was India's second-largest low-cost airline in terms of market share.[1]
SpiceJet was voted as the best low-cost airline in South Asia and Central Asia region by Skytrax in 2007.[2] Rising fuel costs and increasing competition resulted in SpiceJet posting a loss in the first quarter of 2008-09.[3] In August 2008, SpiceJet announced plans to raise US$100 million through foreign investment.[4]
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[edit] History
SpiceJet was earlier known as Royal Airways, a reincarnation of ModiLuft. It is promoted by Ajay Singh and the Kansagra family.
SpiceJet marked its entry in service with Rs. 99 fares for the first 99 days, with 9,000 seats available at this rate.
This deal was followed it up with a Rs. 999 promotional scheme on select routes. Their marketing theme "offering low 'everyday spicy fares' and great guest services to price conscious travelers. Their aim is to compete with the Indian Railways passengers travelling in air conditioned coaches.
On July 15, 2008 Billionaire Wilbur Ross suggested he would invest $80 million (about Rs 345 crore) in the low cost airline. The board of directors of SpiceJet accepted an offer in-principle from the US-based PE firm that would make available about Rs 345 crore to SpiceJet, a joint statement issued by SpiceJet and WL Ross & Co.
Spicejet names their aircraft after Spices.
[edit] Fleet
The SpiceJet fleet consists of the following aircraft as of February 2009[5]:
| Aircraft | In Service | Orders | Passengers (Economy) |
Routes |
|---|---|---|---|---|
| Boeing 737-800 | 14 | 9 | 189 | Domestic Short Haul |
| Boeing 737-900ER | 5 | – | 212 | Domestic Short Haul |
| Total | 19 | 9 | ||
[edit] Awards
- SpiceJet wins World Travel Market Award 2009.
[edit] Destinations
SpiceJet serve the following destinations:
[edit] Asia
[edit] South Asia
- India
[edit] References
- ^ http://www.bloomberg.com/apps/news?pid=conewsstory&refer=conews&tkr=JETIN:IN&sid=a11jkP8CkFI4
- ^ Full results by region for the World Airline Awards
- ^ http://www.stockwatch.in/spicejet-declares-a-loss-rs-1292-crore-first-quarter-200809-21134
- ^ http://economictimes.indiatimes.com/Corporate_Announcement/SpiceJet_to_get_100_m_from_WL_Ross_Goldman/articleshow/3353391.cms
- ^ [1]
- ^ Airliner World April 2005 issue
- ^ The Hindu : Business : SpiceJet to launch operations on May 23
- ^ The Economic Times - SpiceJet to sell 9,999 seats for Rs 999
- ^ Boeing, SpiceJet in Agreement for Up to 20 Next-Generation 737-800s
- ^ [2]
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