Spoke (website)

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Web address http://www.spoke.com/
Commercial? Yes
Type of site
Professional network service
Current status Active

Spoke is a business directory and intelligence website co-founded by Ben T. Smith, IV in 2002 and launched in 2003[1] mainly used for professional networking. The site collects and aggregates information from public sources as well as user generated content.[2] Based in San Mateo, California, Spoke is a privately held company with investment from Sierra Ventures, Partech International and DCM. Philippe Cases is the current CEO of Spoke.[3]


The purpose of the site is to allow registered users to maintain a list of companies, people, and business topics that is important to them and their business. Then Spoke will use its information and intelligence technology to surface important news and insight that is happening every day and relevant to that list (or lists) of selected pages.

New Website / Past Complaints[edit]

The site relaunched in Sept 2011 as the current competitive intelligence platform that it is today [4] in order to solve the problem of information overflow, as well as to address user concerns raised with regard to the previous product. Those previous complaints asserted that the data on Spoke was inaccurate, and that reports to correct the information often went unanswered.

In 2010, new management for Spoke retooled their privacy policies, and in 2011 unveiled a new customer support platform dedicated to responding within 48 hours of requests for the removal of person pages.http://blog.spoke.com/2012/02/spoke-privacy-is-major-concern-of-mine.html

Sites with features comparable to the previous service[edit]

See also[edit]


  1. ^ "Spoke.com - Profile". 2009. Retrieved 2009-06-01. 
  2. ^ "Where does Spoke get data?" (in Spoke.com). Retrieved 2009-06-10. 
  3. ^ Phillipe Cases' Spoke Profile
  4. ^ "Spoke Launches New Site?" (in Spoke.com). Retrieved 2009-06-10. 

External links[edit]