Sri Rama Rajyam

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Sri Rama Rajyam
SriRamaRajyamfilm.jpg
Film poster
Directed by Bapu
Produced by Yalamanchali Sai Babu
Screenplay by Bapu
Mullapudi Venkata Ramana
Based on Ramayana 
by Valmiki
Starring
Music by Ilaiyaraaja
Cinematography P. R. K. Raju
Edited by G. G. Krishna Rao
Production
company
Sri Sai Baba Movies
Release dates
  • 17 November 2011 (2011-11-17)[1]
Running time
170 minutes
Country India
Language Telugu
Budget INR400 million (US$6.3 million)[2]
Box office INR707 million (US$11 million)

Sri Rama Rajyam is a 2011 devotional Telugu film directed by Bapu based on the epic Ramayana. It was Bapu's final film he had directed. The film depicts Lord Rama's rule of Ayodhya after he returns home from Lanka, his separation from Sita and her reclusive life in the forest as she raises their children Lava and Kusa. The film bagged seven Andhra Pradesh State Nandi Awards, including the Nandi Award for Best Feature Film – (Gold) for the year 2011.[3]

It features Nandamuri Balakrishna as Lord Rama with Nayantara as Sita in the lead roles. Akkineni Nageswara Rao, Srikanth and Roja appear in supporting roles. Music of the film is composed by Ilaiyaraaja. Yalamanchali Sai Babu produced the film under Sri Sai Baba Movies banner.[4] The film was critically acclaimed and a commercial success in overseas.[5][6][7] The film had a special screening at International Film Festival of India on 28 November 2011.[8][9] The movie was dubbed into Tamil in 2012 under the same title with S. P. Balasubrahmanyam and Chinmayi voicing the roles of Balakrishna and Nayanatara respectively.[10]

Plot[edit]

Lord Shrirama (Balakrishna) retains his wife Sita (Nayantara) comes back to their kingdom Ayodhya, after killing Ravana. And Shrirama will continue his charisma in ruling the kingdom after his Pattabhishekam. One day he hears the sweet news that Sita is pregnant. Everything looks fine, but on one day Shrirama came to know that people in his kingdom are having discussions about Sita’s character, as she spent some time in Ravana’s place. So, Rama decides himself to leave Sita and she is sent to the forest. There she was protected by Valmiki and was given shelter in his Ashram. Later she gives birth at Ashram to twins; Lava and Kusa. What are the incidents that happens next forms the Sri Rama Rajyam Story.

Cast[edit]

Production[edit]

Development[edit]

Veteran director Bapu announced that he would remake 1963 film Lava Kusa with Balakrishna who reprises the role of Lord Rama which was enacted by his father N. T. Rama Rao in the original film.[11] Bapu's friend Mullapudi Venkata Ramana has written the screenplay and dialogues for the film and notably was his last film as he passed away before the film's release.[12] Bapu said that the title of the film was inspired from 1943 Hindi film Ram Rajya.[13]

Casting[edit]

Balakrishna was assigned to play Rama while Nayantara was selected to play Seetha. Balakrishna said that when Saibabu approached him for the role “the moment he said that Bapu is to direct the film, without any questions, he immediately said ‘yes'.[13] For the character, Balakrishna had to shave off his moustache.[14] Sandhya Janak was selected to play the role of queen Sumithra.[15] Saikumar was initially approached to the enact the character of Bharatha but he was eventually replaced by Sameer.[16] Gaurav, Dhanush and Pawan were selected to play the characters of Lava, Kusa and young Hanuman.[17]

Filming[edit]

"A mythological film calls for a lot of work as the sets need to have a period look. For "Sri Ramarajayam" I made huge sets of durbars and palace interiors. My art director gave the sketch to the RFC staff and they created the set for us. Nearly 700 workers from RFC worked on the sets and completed it on time".

Yalamanchili Saibabu about the set designs of the film.[18]

The filming began on November 22, 2010.[19] The costumes for the film was designed by Anu Vardhan. Anu stated that for Nayantara, she went and picked up tulasi mala from authentic places. Balakrishna had used his father's accessories and jewellery and Anu replicated it to match with the heroine.[20] Yugandhar Tammareddy of Pixelloid said that Bapu and his team gave storyboards down to the last detail. Along with 100 of his team members, Yugandhar had his task cut out. "The breathtaking palace, the pushpaka vimanam, the Bhoodevi sequence…" were all created by his team. Yugandhar said: "For the palace, we asked the filmmakers to erect a 12-foot palace set just so that there is authenticity when people walk on the floor, lean against a wall or touch a piece of furniture. The rest was done on visual effects".[21] The film was entirely shot at Ramoji Film City with a set erected resembling a kingdom.[18]

Release[edit]

The film was released on 17 November 2011.[1] The film has been released in Tamil on 27 July 2012. the Malayalam version was released as well. Producer Sai Babu has said that a good response has come from Malayalam movie lovers and is planning to release the Hindi version soon.[22]

Marketing[edit]

The film was publicised with posters attached in tricycles. P. V. V. Raghavendra Babu, general manager of Prathima Multiplex told "We want to bring back olden days of publicity for the latest mythological movie of Sri Rama Rajyam and get film lovers back to the theatres".[23] Novel of the film based on the screenplay was released in 2012.[24]

Reception[edit]

Critical reception[edit]

Upon release, the film received positive reviews from critics. Jeevi from Idlebrain gave a three and half stars commented "Bapu comes up with an interesting and sensible film in the form of Sri Ramarajyam. Go and watch it!".[25] CNN-IBN which gave a four stars, said "Sri Rama Rajyam is one film that the Telugu film industry can be proud of. 'Sri Rama Rajyam' is a well-known story, so it's a challenge to remake such a classic, but Bapu's good work turns the remake into another classic. Filmgoers, who look for classics, should not miss this film".[26]

Deccan Chronicle rated three stars explains "Superstar Balakrishna finally stepped into his legendary father NTR's shoes and impressed audiences playing the role of Lord Rama. Veteran director Bapu deserves all the praise he gets for remaking the classic Lava Kusa (1963) and retaining the soul of the original".[27] NDTV described as "In all, Sri Rama Rajyam is a feel-good film that brilliantly showcases our ancient culture".[28]

Oneindia.in noted "Sri Rama Rajyam is a feel good film that showcases our ancient culture, heritage and values. The way Bapu managed to make the film into a visual and musical delight is extraordinary and it is a film that can give you an enriching experience while entertaining you in good measure".[29] Rediff gave three stars said "Kudos to Bapu and Saibabu for recreating the Ramayana magic on celluloid. Only Bapu, the veteran director, could have executed this mammoth task so well. Sri Ramarajyam is an optical feast. Go for it".[30] Sify gave verdict as "Good" and says "The movie holds ample strength to live up to the expectations at the box office. Bapu and his associate Ramana does not deviate much from Lava Kusa, and they took great pains to see that the element of exaggeration is completely checked".[31] Hindu wrote: "The director Bapu should be applauded for re-inventing the mythological and using a glitzy starcast and getting an understated performance from all of them".[32]

Box office[edit]

The film has completed 50 days on 5 January 2012 in 49 centres at the Box office.[33] The film has completed 100 days on 24 February 2012.[34]

Awards[edit]

Ceremony Category Nominee Result
Nandi Awards - 2011 Best Feature Film – Gold Sai Babu Won
Best Actress Nayanatara Won
Best Music Director Ilaiyaraaja Won
Best Cinematography Raju Won
Best Make Up P. Ram Babu Won
Best Female Dubbing Artist Sunitha Won
Best Choreographer Sreenu Won
59th Filmfare Awards South[35] Best Actress – Telugu Nayanatara Won
Best Female Playback Singer – Telugu Sreya Ghoshal
("Jagadhananda Karaka")
Won
Best Lyricist – Telugu Jonnavithhula Ramalingeswara Rao
("Jagadhananda Karaka")
Won
1st South Indian International Movie Awards Best Cinematographer P. R. K. Raju Won

Soundtrack[edit]

Sri Rama Rajyam
Soundtrack album by Ilaiyaraaja
Released 15 August 2011 (2011-08-15)
Recorded 2011
Genre Feature film soundtrack
Length 50:25
Language Telugu
Label Aditya Music
Producer Ilaiyaraaja
Ilaiyaraaja chronology
Gaayam 2
(2010)
Sri Rama Rajyam
(2011)
Dhoni
(2012)

The audio of the film was released on 15 August 2011 and the launch was held at Bhadrachalam under Bhadradri Ramayya and Seetamma’s Sannidi on the same day.[36][37] The soundtrack was composed by Ilaiyaraaja and it features 15 tracks. Lyrics for all the songs were penned by Jonnavithhula Ramalingeswara Rao.

No. Title Singer(s) Length
1. "Jagadananda Karaka"   S. P. Balasubrahmanyam, Shreya Ghoshal 5:16
2. "Evadunnadee lokamlo"   S. P. Balasubrahmanyam 1:32
3. "Sitarama Charitam"   Shreya Ghoshal, Shweta Mohan 6:35
4. "Srirama Lera"   Shreya Ghoshal, Sriram Parthasarathy 4:47
5. "Devulle Mechchindi"   K. S. Chitra, Shreya Ghoshal 5:25
6. "Gali Ningi Neeru"   S. P. Balasubrahmanyam 4:36
7. "Ramayanamu"   K. S. Chitra, Shreya Ghoshal 6:30
8. "Dandakam"   Surabhi Shravani, Keertana 1:13
9. "Sita Shrimantam"   Shreya Ghoshal 4:59
10. "Rama Rama"   Swetha Mohan, Anitha Karthikeyan 4:35
11. "Kalaya Nijama"   Tippu 1:55
12. "Idi Pattabhi Ramuni"   Swetha Mohan 2:37
13. "Saptashwarathamarudham"   S. P. Balasubramanyam 1:10
14. "Shankuchakralu Polina"   Swetha Mohan 1:02
15. "Mangalam Ramunaku"   Anitha Karthikeyan, Keertana 0:53
Total length:
50:25

Others[edit]

  • VCDs and DVDs on - Sri Balaji Videos, Hyderabad

References[edit]

  1. ^ a b "Sri Rama Rajyam Movie Official Blog". Naga Chaitanya. Retrieved 25 November 2011. 
  2. ^ "'Sri Rama Rajyam': T Cool- C Nil". GreatAndhra. Retrieved 18 November 2011. 
  3. ^ "2011 Nandi Awards winners list - The Times of India". The Times Of India. 
  4. ^ Aakash. "Balakrishna’s Sri Rama Rajyam Launched Today". 16 reels. Retrieved 22 November 2010. 
  5. ^ "2011: Telugu films bomb in overseas market!". greatandhra. Retrieved 27 December 2011. 
  6. ^ M Suganth (13 November 2011). "Sri Rama Rajyam in demand". The Times of India. Retrieved 13 November 2011. 
  7. ^ Suresh Krishnamoorthy (18 November 2011). "Reliving the magic of 'Lava Kusa'". The Hindu (Chennai, India). Retrieved 18 November 2011. 
  8. ^ http://www.iffi.nic.in/03Dec2011.pdf
  9. ^ "Sri Rama Rajyam at IFFI". Deccan Chronicle. Retrieved 27 November 2011. 
  10. ^ http://tamilcinemanews123.blogspot.in/2012/04/spb-and-chinmayi-voice-for-balakrishna_02.html
  11. ^ http://www.sify.com/movies/bapus-lava-kusa-with-balakrishna-news-telugu-kkgu9riibhdsi.html
  12. ^ http://www.thehindu.com/todays-paper/tp-national/tp-andhrapradesh/writer-mullapudi-passes-away/article1488382.ece
  13. ^ a b http://www.thehindu.com/features/cinema/preview-epic-comes-full-circle/article2621449.ece
  14. ^ http://timesofindia.indiatimes.com/others/news-interviews/Balakrishnas-close-shave/articleshow/8175662.cms
  15. ^ http://www.thehindu.com/features/cinema/juggling-multiple-roles/article2684385.ece
  16. ^ http://www.thehindu.com/todays-paper/tp-features/tp-cinemaplus/his-own-voice/article1473407.ece
  17. ^ http://www.thehindu.com/todays-paper/tp-features/tp-cinemaplus/the-epic-wonders/article2724816.ece
  18. ^ a b http://timesofindia.indiatimes.com/life-style/Ramoji-Film-City-A-world-of-fantasy/articleshow/11180974.cms
  19. ^ http://www.sify.com/movies/sri-rama-rajyam-shoot-from-november-22-news-telugu-klplgxbeeehsi.html
  20. ^ http://www.thehindu.com/todays-paper/tp-features/tp-cinemaplus/customising-fashion/article2705252.ece
  21. ^ http://www.thehindu.com/features/friday-review/art/photo-finish/article2698176.ece
  22. ^ "Sri Rama Rajyam gets good reception in Malayalam". 123telugu.com. Retrieved 31 July 2012. 
  23. ^ http://www.thehindu.com/todays-paper/tp-national/tp-andhrapradesh/bringing-back-publicity-through-tricycles/article2655374.ece
  24. ^ http://www.thehindu.com/todays-paper/tp-features/tp-fridayreview/epic-on-a-storyboard/article3156372.ece
  25. ^ "Sri Ramarajyam review: Good". Idlebrain. 17 November 2011. 
  26. ^ "Telugu Review: 'Sri Rama Rajyam' is a must watch". CNN-IBN. Retrieved 20 November 2011. 
  27. ^ B.V.S. Prakash. "Sri Rama Rajyam review: Glimpses of NTR in Balayya’s role". Deccan Chronicle. Retrieved 19 November 2011. 
  28. ^ "Review in pics: Sri Rama Rajyam". NDTV. 
  29. ^ "Sri Rama Rajyam – Movie Review". Oneindia.in. Retrieved 17 November 2011. 
  30. ^ Radhika Rajamani. "Review: Sri Ramarajyam is a visual treat". Rediff. Retrieved 17 November 2011. 
  31. ^ "Sri Ramarajyam review". Sify. 
  32. ^ http://www.thehindu.com/features/cinema/return-of-the-mythological/article2642222.ece
  33. ^ "SRR completes 50 days". Deccan Chronicle. Retrieved 6 January 2012. 
  34. ^ "Sri Rama Rajyam 100 Days Today". teluguone.com. Retrieved 24 February 2012. 
  35. ^ "59th Idea Filmfare Awards South (Winners list)". Filmfare Awards. Retrieved 9 July 2012. 
  36. ^ "Sree Rama Rajyam Audio Release August 15". teluguone.com. Retrieved 5 July 2011. 
  37. ^ http://www.thehindu.com/todays-paper/tp-national/tp-andhrapradesh/sri-rama-rajyam-audio-released/article2360537.ece

External links[edit]