Steve Bornstein

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Steve Bornstein (born April 20, 1952) is currently the President and CEO of the NFL Network and is also the National Football League's Executive-Vice President of Media.[1] Prior to joining the NFL, Bornstein was the Chairman of ESPN, and also served as president of ABC.[2] While at ESPN, he organized putting SportsCenter reruns on during the morning hours.

Bornstein began his career as a producer, and later executive producer, at WOSU-TV in Columbus, Ohio. He also worked with Warner-Amex Cable, producing Ohio State Buckeyes football programming for the company's interactive QUBE system.[3] In January 1980, he joined ESPN as manager of programming when the cable sports network was a four-month-old start-up. He advanced through the network’s programming and production ranks, becoming ESPN’s youngest president and CEO in 1990 at age 38. Three years later, he was given the additional title of corporate vice president of Capital Cities/ABC, Inc.[4]

He was born and raised in Fair Lawn, New Jersey to Julian Leon and Marge Frankel Bornstein, as the youngest of four (Fred, Andy, and Faye).[5] He attended the University of Wisconsin–Madison and graduated in 1974 with a Bachelor of Science in communications.[6]

As president of both ESPN and ABC Sports he succeeded Dennis Swanson as president of ABC Sports. Dennis Swanson, in turn; succeeded Roone Arledge as Arledge went on solely to become president of ABC News before his retirement in 1998.


  1. ^ "The 50 Most Influential List, 31-40". Sports Business Journal. December 14, 2009. Retrieved February 8, 2010. 
  2. ^ "Mr. Touchdown For NFL TV Deals". Business Week. October 17, 2005. Retrieved February 8, 2010. 
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  5. ^ Hiestano, Michael. "Pioneer steers ABC, ESPN to top of game", USA Today, December 10, 1997. Accessed March 29, 2011. "He grew up on TV in Fair Lawn, N.J., where he fantasized about becoming an Olympic skier."
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