|Address||1028 Park Street|
|Owned by||Mike Shad (building)
Tim Massett (theater)
|Operated by||Tim Massett|
|Opened||March 1, 1927|
|Rebuilt||2004-2008 historic restoration|
|Other names||1927-1982 Riverside Theater
1984-1991 River City Playhouse
1991-2004 Club 5 Nightclub
2008-2011 5 Points Theatre
|Current use||Movie theater|
|Sun Ray Cinema|
The Sun-Ray Cinema at 5 Points, formerly known as Riverside Theater and 5 Points Theatre, is a historic single-screen movie theater in Jacksonville, Florida. The first theater in Florida equipped to show talking pictures, it opened in March 1927 in the Five Points district of the Riverside and Avondale neighborhood.
The Riverside Theater opened in March 1927, when the Five Points area was emerging as a commercial center for Riverside and Avondale. It was the first in the state, and third in the country, equipped to show talking pictures. The architect was Roy Benjamin, whose architectural firm eventually became KBJ Architects. The theater is part of a much larger Italian Renaissance revival building. Benjamin went on to design more than 200 theaters throughout Florida and the southeastern United States, including Downtown Jacksonville's Florida Theatre. The first "talkie" shown in the theater was Don Juan, starring John Barrymore and Mary Astor. Admission was $1.10, an expensive ticket considering the prevailing wage was less than a quarter per hour.
The building was remodeled in 1949 and renamed the Five Points Theater when the marquee was added, which remains to this day. In 1977 the theater closed for several years and an attempt was made to "modernize" the building in 1978 with the application of stucco. In the early 1980s the movie theater shut down, and the acting group River City Playhouse moved into the space in 1984. In 1991 the building was remodeled into a nightclub, Club 5, which closed in 2004.
A four year, $4.5 million historic restoration was begun in 2004 after local car dealer Mike Shad purchased the property. Midway through the renovations, the facility was opened for private events like reunions and wedding receptions, but work was not completed until 2008. The renamed 5 Points Theatre and Historic Event Facility now offers 14 loft condominiums on the third and fourth floors, commercial/office space on the second level and retail space on the ground floor, in addition to the theater. Although the marquee was not original, it was also restored because it is considered a historic component. In 2010 the Theatre shifted to an "art house" format, with foreign, independent and classic films, late night movies, and special events and concerts. The Theatre was a venue for the 2009 and 2010 Jacksonville Film Festivals, the 2009 and 2010 Citrus Cel Animation Festival, and has hosted its own Horror Film Festival as well.
During 2011, entrepreneur Tim Massett raised funds to take over and refresh the venue. Massett, a Jacksonville native who managed a movie theater in Minnesota, raised $102,450 via online crowdsourcing and private loans. His improvements include a larger screen, sound dampening, and tiered theater seats. The venue was renamed the Sun-Ray Cinema at 5 Points, and re-opened in December 2011. Their show schedule now features new releases and cult films. In addition to traditional movie fare plus beer and wine, they also serve sandwiches, hummus, and site-made pizza with unusual toppings (kimchi, pickles, sauerkraut, sriracha sauce, and ricotta). Although gross income was only $500K in 2012, Massett hopes to add another screen as "word of mouth" spreads.
- "Sun-Ray Cinema". Florida Trend. March 22, 2013. Retrieved 22 March 2013.
-  Waymarking, Five Points Theater, Jacksonville
- "Five Points Theatre". jacksonville.com (The Florida Times-Union). Retrieved 2010-01-01.
- "5 Points Theater". www.5pointsjax.com. Retrieved 2010-01-02.
- "Five Points Theater" Cinema Treasures
- Davis, Ennis: "Inside The Five Points Theatre" Metro Jacksonville, October 30, 2008
- Soergel, Matt (October 18, 2011) "Renovation of Jacksonville's 5 Points Theatre could be ready by Dec. 1". The Florida Times-Union. Retrieved December 6, 2011.
- Khairullah, Natasha: "Five Points Theatre packs Park Street" Jacksonville Daily Record, June 26, 2007
- "Menu". Sun-Ray Cinema. Retrieved 22 March 2013.