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Sunraysia was a name derived from a contest that entrepreneur Jack De Garis had held as part of a promotion in 1919 on behalf of the Australian Dried Fruits Association. The public were invited to submit a name which described the dried fruits grown in the Mildura district. The winning name was Sun-Raysed, and this was extended to describe the district as Sunraysia. De Garis's 1920 established newspaper Sunraysia Daily borrowed the name accordingly.
The area of Victoria to the west of Sunraysia is known as the Millewa, the main distinction being that Sunraysia is the irrigated area and Millewa is the dryland cropping area.
The main newspaper that services the region is the Sunraysia Daily, and is published every day except for Sundays. Sunraysia is also serviced by two free papers; the Mildura Midweek published on Wednesdays, the Mildura Weekly published on Fridays. The Mildura Independent was another free weekly, published from 1982 to 2007.
My Mildura is a free monthly magazine. There are also a number of paid weeklies covering smaller areas within Sunraysia.
Local radio stations include ABC Local Radio, Easymix 1467 (1467AM 3ML), 97.9 3MA FM, 99.5 Star FM, and Hot FM.
WIN Mildura produces WIN News, a half-hour regional news program for the area each weeknight produced from a newsroom in Mildura and presented from studios in Ballarat, Western Victoria.
Jack De Garis promoting "Sun-Raysed", a coined word which later became "Sunraysia"
Storage silo at Merrinee, Victoria.