Tibco Software

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TIBCO Software Inc.
Type Public (NASDAQ: TIBX)
Founded 1985
Headquarters Palo Alto, CA
Key people Vivek Ranadive, founder, CEO, chairman
Industry Computer Software
Products Business software
Revenue US $644.5 million (2008)
Employees 1900 (April, 2008)
Website www.tibco.com

TIBCO Software Inc. is a global company that develops integration software for companies including those in the energy, manufacturing, retail, healthcare, and financial services industries. Its headquarters is in Palo Alto, California, with offices in North America, Europe, Asia, the Middle East, Africa and South America.[1] The company's major commercial competitors are IBM[2], Oracle Corporation, and SAP AG.

In addition, TIBCO offers the message-oriented middleware products Rendezvous and SmartSockets (from Talarian acquisition). In 2009, TIBCO enters the grid computing and cloud computing markets by acquiring DataSynapse.[3]

Contents

[edit] Origins

TIBCO is an indirect successor to Teknekron Software Systems, Inc. Teknekron was formed in 1983,[4] and produced a software product it called The Information Bus (TIB),[5] which included as a substantial application the processing of stock quotes. In 1994, Teknekron was acquired by Reuters,[6][7] but was spun out as a separate company in 1994, named Tibco, after the TIB product.[8] In January 1997 Tibco Software Inc. was established as a separate entity to create and market software for integration of business applications outside the financial services sector. Reuters retained Tibco Finance to create and market software solutions for the financial services sector. In July 1999, Tibco went public on the Nasdaq Stock Market under the ticker symbol TIBX.

[edit] Greg the Architect

Greg Opening Sequence

Starting in 2007, Tibco promoted video and print ads starring an action figure called "Greg the Architect."[9] Since launching, the videos have been mentioned in numerous industry blogs, including the Wall Street Journal[10][11].

The campaign won an IAC Award (Internet Advertising Competition) in March 2007[12]. They were then honored with the BtoB Best Award for Best Online Campaign from BtoB Magazine[13]. "Greg" also won a Stevie Award for Best Corporate Film or Video in the Public Relations category at the 2007 American Business Awards[14].

Greg the Architect has been used in print as a comic strip in many industry magazines covering SOA and BPM. The campaign was also written about in a book from Harvard Business Press entitled Groundswell[15] concerning marketing using social technology. In a blog written by the authors of Groundswell, Greg parodies himself[16].

[edit] IT Services

IT Services companies who use Tibco to develop solutions

[edit] See also

Search Wikimedia Commons Wikimedia Commons has media related to: TIBCO Software

[edit] References

  1. ^ Connie Moore (February 2006). "The Forrester Wave: Human-Centric Business Process Management Suites, Q1 2006". Forrester Research, Inc.. 
  2. ^ Michael Vizard (November 1999). "TIBCO to Challenge IBM Portal Play". InfoWorld: 12. 
  3. ^ TIBCO Software Acquires DataSynapse
  4. ^ http://findarticles.com/p/articles/mi_m0EIN/is_1997_Feb_4/ai_19087014/
  5. ^ http://www.tibco.com/company/default.jsp
  6. ^ http://about.reuters.com/partnerships/tibco/
  7. ^ http://www.nytimes.com/1993/12/18/business/company-news-reuters-is-buying-teknekron.htm
  8. ^ Reuters 1999 Annual Report
  9. ^ Todd Biske (July 9, 2007). "Another Greg the Architect". Todd Biske. http://www.biske.com/blog/?p=220. Retrieved 2008-10-16. 
  10. ^ Ben Worthen (June 30, 2008). "Most Corporate Blogs Are Unimaginative Failures". Dow Jones & Company, Inc.. http://blogs.wsj.com/biztech/2008/06/30/most-corporate-blogs-are-unimaginative-failures/. Retrieved 2008-10-16. 
  11. ^ Ben Worthen (January 31, 2008). "Most Dolls Hate Tech Buzzwords, Too". Dow Jones & Company, Inc.. http://blogs.wsj.com/biztech/2008/01/31/dolls-hate-tech-buzzwords-too/. Retrieved 2008-10-16. 
  12. ^ "Outstanding Achievement in Internet Advertising". IAC The Web Marketing Association. 2007. http://www.advertisingcompetition.org/iac/winner.asp?eid=5071. Retrieved 2008-10-16. 
  13. ^ Tequia Burt (October 2007). "‘BtoB’ honors campaigns of all shapes and sizes". BtoB 22: 29. 
  14. ^ "TIBCO's 'Greg the Architect: SOA This. SOA That.' Honored With Stevie Award at 5th Annual American Business Awards(SM)". Breitbart. 2007. http://www.breitbart.com/article.php?id=prnw.20070710.AQTU028&show_article=1. Retrieved 2008-10-16. 
  15. ^ Charlene Li and Josh Bernoff (2008). "Groundswell: Winning in a World Transformed by Social Technologies". Harvard Business Press: 103–104. 
  16. ^ Josh Bernoff (2008-10-07). "The power of cheesy video". Forrester Research, Inc.. http://blogs.forrester.com/groundswell/2008/10/the-power-of-ch.html. Retrieved 2008-10-16. 

[edit] External links

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