TV3's modified logo, enacted in 2009.
|Launched||20 September 1998|
|Owned by||TV3 Group|
|Picture format||576i (16:9 SDTV)|
|Audience share||12.9% (31 December 2010, )|
|Sky (Ireland)||Channel 103|
|UPC Ireland||Channel 103|
|Magnet Networks||Channel 103|
|UPC Horizon||Watch live (Ireland only)|
|Founded||20 September 1998|
|Founders||Ossie Kilkenny, Paul McGuinness, James Morris and John Kelleher|
|Headquarters||Ballymount, Dublin, Ireland|
|Area served||Ireland and Northern Ireland
Rest of the world (via internet, satellite, digital and analogue services)
|Key people||David McRedmond, CEO|
transmission e-publishing (teletext & web)
commercial telecoms services
|Revenue||€57.4 million (2009)|
|Owners||Doughty Hanson & Co|
TV3 is a privately owned free-to-air television network operated within Ireland. The channel is owned by Tullamore Beta Ltd., a subsidiary of Doughty Hanson & Co. The channel launched on 20 September 1998 becoming the country's first commercial broadcaster. It is an affiliate of CNN.
- 1 The TV3 Group
- 2 Channels
- 3 History
- 4 Present services
- 5 Future
- 6 TV3-Sony HD Studio Dublin
- 7 Broadcasting policy
- 8 Irish-produced programming
- 8.1 News and Current Affairs
- 8.2 Sporting Programming
- 8.3 Daytime programming
- 8.4 Reality and Entertainment programming
- 8.5 Drama
- 8.6 Youth and Music Programming
- 8.7 Factual Programming
- 8.8 Lifestyle
- 8.9 Imported programming
- 9 On-air presentation
- 10 Controversies
- 11 See also
- 12 References
- 13 External links
The TV3 Group
The TV3 Group was established in January 2009. The network operates TV3 and its sister channel 3e and the online service tv3.ie. The network's studios are located at Ballymount, Dublin. TV3, the first channel from the network, launched in 1998. The network expanded in 2008 when TV3 purchased rival channel Channel 6 and rebranded it in January 2009 as 3e. In November 2008, the tv3.ie website was rebranded, with the intention of developing it into an entertainment portal. Catch-up facilities, as well as exclusive content, are available for TV3 programming as are news, weather, sport and entertainment updates. In October 2011, 3Player a video-on-demand service was launched.
- 3Player (on-demand service)
- TV3 HD (autumn 2015)
- TV3+1 (proposed for 2015)
- 3e HD (proposed for 2016)
- New unnamed channel proposed for 2016
TV3 was intended to be Ireland's third terrestrial channel. In October 1988 the Independent Radio and Television Commission (IRTC) was created to regulate new independent stations. The original TV3 licence to broadcast was granted in 1990 to the consortium Tullamore Beta Ltd (some of this consortium made up of Windmill Lane Productions and Paul McGuinness [manager of U2]). It was envisaged that the channel would broadcast on cable and MMDS, but it was later decided that the channel should broadcast on terrestrial television similar to other Irish channels.
IRTC revoked the broadcasting licence due to delays in broadcasting the channel. After a court battle the licence was eventually restored in 1993. By 1993 an agreement was made to sell 49 per cent of the company to UTV, to raise much-needed cash for investment in facilities. UTV pulled out of negotiations in 1995, after TV3 tried to convince existing MMDS and cable television providers to drop UTV and replace it with TV3. Due to the success of UTV with audiences within the Republic of Ireland many cable television carriers declined.
In 1997, Canadian communications company Canwest bought a major stake in the new company.
Canwest: 1998 - 2001
TV3 began broadcasting on 20 September 1998 at 17:30 (previews of the channel were made available during its initial testing period in the weeks leading up to its official broadcast). The channel would open and close each day with the Schoolhouse Rock! song, "Three Is A Magic Number" (also used by BBC Three for its launch campaign, this was dropped in 2006. The first 30 minutes of the channels launch was a preview of the channel, this was followed by the first live TV3 News bulletin at 18:00. TV3's initial on-air branding referred to the station as TVthree' although this was part of the corporate logo up to 2009 it was dropped from their on-screen brand in 2001.
Canwest & ITV: 2001 - 2006
In September 2000, Granada Media plc (a predecessor company of ITV plc which then owned six ITV franchises) agreed to acquire 45% of the company from the original TV3 consortium. This was part of deal which gave TV3 the right to simulcast with ITV certain Granada programming. The Granada plc shareholding was taken over by ITV plc upon the merger of Granada with Carlton on 2 February 2004. In early 2001, the station officially launched threetext, the teletext service, much of the content from Thomas Crosbie Media. Test transmissions of this service commenced in late 2000, but as early as 1999 limited programming content was provided. However, in 2004, the news and sports were dropped as part of a rebranding to an 'entertainment portal'.
On 16 January 2006, Canwest announced to TV3 staff, that it was selling its stake in the channel, in an effort to reduce its debt. Following this announcement on 19 May 2006 it was confirmed that Doughty Hanson & Co, a venture capital firm based in Luxembourg had purchased the stakes of Canwest (for €103 million) and ITV Plc's stake (for €103 million), and the remaining 10% (for €59 million).
Doughty Hanson & Co: 2006-2014
In 2006, now the new owner Doughty Hanson & Co. arranged a loan through Anglo Irish Bank to take control of the company through Tullamore Beta Ltd. As the Irish economy crashed due largely to bad lending practices by Irish Banks TV3's loan book was under pressure to perform. Initially the government avoided placing the loans in the National Asset Management Agency as this might create the impress that all Irish Broadcasters were state owned. The loans remained with the newly formed government own IBRC bank.
In May 2008, Kish Media made the announcement they would sell rival broadcaster, Channel 6. The following July, TV3 Group confirmed the purchase of Kish Media. By late December 2008, TV3 confirmed Channel 6 would become 3e in January 2009. From January 2009, TV3 became the TV3 Group comprising TV3, 3e, and tv3.ie and later encompassing the 3Player.
Radio: TV3 previously sought interest in radio broadcasting. TV3 Group sought a radio licence from BAI for a multi-city service under the More FM branding, the station was aimed at age demographic of 45+, TV3 lost the licence to 4FM.
One vision: TV3 were part of the consortium Onevision who tendered for the Broadcasting Authority of Ireland's commercial digital terrestrial television (DTT) subscription service. Under the proposal Onevision would offer existing Irish channels and additional channels on DTT. TV3 Group confirmed if successful they would launch two other channels as part of the service. The first channel proposed was a news and current affairs channel called 3TODAY and a channel skewed towards women called 3XPOSÉ. Onevision withdrew from offering the pay television element to Ireland's DTT after negotiations with the BAI failed due to difficulties with the terms of RTÉ NL apparently regarding multiplexing, marketing for DTT and other issues.
HD Studio: TV3 confirmed plans to build a new HD studio in 2011. TV3 Sony HD Studio was completed in spring 2013 at a cost of €5 million. The new studio is used by TV3 for new HD programming and is also being utilised by other broadcasters including rival RTÉ among other companies.
tv3.ie was revamped in 2013. The company also launched its on-demand player in the US on Roku . TV3 Group launched a female skewed website based on the Xposé brand (www.xpose.ie). They also launched a second screen mobile application called ShowPal.
TV3 Group announced on 16 October 2012 Director of Programming Ben Frow was set to leave the TV3 Group at the end of the year. He was responsible for programming on TV3 for the last five years, where viewership increased and he is also responsible for bringing Irish versions of hit shows such as Come Dine With Me, and The Apprentice. He also helped to increase Irish produced programming by 40 per cent of the schedule. In 2013 he was replace by Jeff Ford.
As part of the liquidation of IBRC by the Irish Government TV3's loan book was put up for sale. It was part of a tranche of loans know as "Project Evergreen". In December 2013 it was announce that TV3's owners Doughty Hanson & Co had successfully bought back the loan book at a discount. The new arrangement was re-financed through Ulster Bank
Analogue terrestrial television
Upon its launch in 1998, TV3 utilised the existing RTÉNL main transmitter masts around the country. It also utilises three relay services located in Cork City and Limerick. Availability of TV3 in some rural areas has been limited as TV3 have failed to invest in relay stations for most notably in County Donegal, County Kerry and County Cork. Many rural areas are reliant on satellite reception to receive TV3 via Sky Ireland, this option requires a subscription service. Effectively, TV3 is now available to 98% of homes through Saorview and Saorsat. TV3 ceased broadcasting on the analogue transmission system at 10.00am on 24 October 2012, along with RTÉ One, RTÉ Two and TG4.
In 29 October 2010, as Ireland moved towards full integration of digital terrestrial television through Saorview. Both TV3 and its sister channel 3e have been available on test trials of Saorview since 29 October 2010. As of May 2011, both channels are now available to 98% of the population.
TV3 launched a basic and standardized website in 2000 at tv3.ie, this website only provided basic information such as a programme guide, TV listings and corporate information. This website was revamped in 2006 and again in 2008.
In 2009, tv3.ie started investing in its online brand. The website relaunched featuring an on-demand service 3Player, TV listings, programme information, news, showbiz, sport, weather, dating, fashion, competitions and other features. On 13 May 2013 the channel overhauled its entire tv3.ie website which now includes a new hourly online video news service that will run alongside its on-air output. The revamped website provides viewers with up-to-date current affairs, entertainment news, sport, fashion, dating, specialized content and more. The new website is more user friendly and also hosts a specialized website for mobile phones and tablets.
TV3's Video on Demand (VOD) relaunched on Saturday, 8 October 2011. 3Player replaces the original TV3 Catch-Up service previously available at tv3.ie and through its iPhone/iPad app. The new service was revealed at a press call on Friday, 7 October 2011. It is estimated by the TV3 Group that the service will be worth about €7.5 million by 2015. 3Player is in HTML5 format which makes it available on the majority of operating systems. In May 2013, TV3 confirmed  that it now seeks its users to register with the company. Registered 3player users will be able to create playlists of their favourite shows and use their logins to pick up where they left off across all devices.
On Friday, 24 September 2010 TV3 launched its iPhone application. The service is free to download and offers TV3 viewers the opportunity to watch TV3 content including news, showbiz and sport. It also supplies audiences with an on-demand catch-up service which allows its viewers to watch streamed content.
TV3 publish Xposé Magazine every month, based on their daily entertainment show of the same name.
On Wednesday August 27, 2014 TV3 will announce its new schedule and business plan. The majority of changes on TV3 will take effect from January 1, 2015, where the majority of ITV programming will move to the new UTV Ireland.
TV3 are expected to launch TV3 HD by autumn 2015 following the channel securing the Rugby World Cup matches.
2014 - 2016
On Wednesday, 7 May 2014 the TV3 Group announced changes to the broadcaster aimed at attracting advertisers. This is the first time the network has launched its forthcoming schedule prior to its usual September launch.
An Irish version of Gogglebox, the Channel 4 series will air in January. The channel has also revealed its new soap ‘Red Rock’ people involved in the show include people behind The Clinic and Element Pictures Ed Guiney and Andrew Lowe will be involved who were involved in Irish films The Guard and What Richard Did. The show will focus on a Garda station and the local community. The show will air twice a week from January. If a ratings winner the station plans to build a permanent set on TV3 campus, the show which begins production in October.
Economist David McWilliams and comedian Jason Byrne will also feature on TV3’s schedule in the months ahead, while viewers of the second series of The Great Irish Bake Off “can definitely expect better bakers”, according to presenter Anna Nolan, filming begins this summer.
TV3 will launch a two major entertainment co-productions; Sitting On A Fortune with Zodiak RDF, and Algorithm with Soshefeigh Media, both of which will be filmed in the TV3 Sony HD Studio.
The station has also confirmed it will continue to broadcast the following ITV programming such as X-Factor UK, Downton Abbey and Britain’s Got Talent all other ITV programming will move to UTV.
In Sports, the station confirmed it will launch a HD channel next year to coincide with the 2015 Rugby World Cup coverage on the Irish broadcaster. The Champion’s League and UEFA Cup will continue to air on TV3 and 3e. Matt Cooper of Today FM fame will be the main rugby anchor. Jason Byrne, Donal MacIntyre and David McWilliams will front shows; while Keith Barry’s Brainhacker and game show The Lie will also return for a second run.
In 2012, it was revealed that TV3 Group is expected to be sold in due course by its parent company Doughty Hanson. Speculation as to who would purchase the group continued into 2013 with UTV Media considered a major contender. However in 2013 UTV announced that it was to launch its own channel after buying rights to ITV programming for the Republic of Ireland.
On 16 September 2012, it was reported by the Sunday Independent that TV3 is to launch two channels on Saorview. As of 2014 these channel have not launched. According to a report into commercial DTT by Oliver & Ohlbaum Associates (O&O) for the BAI "TV3 appears not to have an appetite for distributing additional channels on the platform so we assume no new offerings from the group on DTT (Saorview)".
In 2011 TV3 Group revealed it has plans to launch further channels. These channels included TV3HD, TV3+1 (a one-hour delayed channel) and TV3 Kids-TV3 Classics (a time-shared channel featuring a children's programming and classic Irish and international television shows). According to BAI documentation the channels where scheduled to launch by September 2013. As of 2014, the BAI have confirmed TV3 have no interest in launching these channels in the near future and have not applied for a licence to broadcast such channels.
According to an article printed in the Irish edition of The Sunday Times on August 24, 2014; TV3 Group will launch TV3+1 and TV3HD on both UPC and Sky in 2015. The article also states that 3e will go HD in 2016. TV3 Group also hope to launch an additional channel in 2016 with a pay TV element to it. The article also suggests that the TV3 Group may work more closely with Communicorp in terms of utilizing presenters.
TV3-Sony HD Studio Dublin
On 14 September 2012 TV3 Group confirmed a new HD studios in Ballymount, Dublin. The studio officially opened in March 2013. TV3 Group confirmed it signed a partnership deal with Sony International. As part of a multi-year deal, the studio will be named Sony HD Studio Dublin. TV3 also reinstated its commitment to launching a HD channel. The new HD studios will be used for current programming with TV3 News and other shows permanently moving to the new studios. TV3 Group will also offer independent production companies and international production companies the opportunity to use its facilities for future productions. TV3 Sony HD Studio Dublin is the largest TV studio in Ireland.
TV3 broadcasts a wide range of programming which in its early years depended heavily on international acquisitions. In 2008, the TV3 Group produced a three-year strategy to increase the amount of homegrown productions on the channel. Under their contract with the Broadcasting Commission of Ireland (BCI), TV3 are required since 2008 to have 30% of their programming coming from Ireland though TV3 now produces 40% Irish produced content (Most of this content comes from in studio productions such as Ireland AM and Xposé). In 2010 TV3 announced a target of 50% Irish programming by 2012. TV3 has also confirmed its plan to build a major new studio in 2011 which will be fully HD capable with audience capacity.
They have a small staff of 200 employees to run two television channels and one on-demand online service. On average, TV3 spend about €10 million on internal productions which are generally for daytime viewers. They do not have a history of strong prime-time content: generally their home produced programmes consist of at least one independently produced programme, e.g. The Apprentice, a number of internal documentaries such as Ireland Undercover and a number of BCI licence fee-funded independent products such as School Run,Diary of... andModern Ireland.
As of October 2009, TV3 claim they are the most watched television channel by people aged 15–24 years old. This group was previously captured by RTÉ One. This is an important group to capture as it is often these viewers whom advertisers wish to target. In reaction to this press release from TV3, RTÉ rebutted their claims stating that RTÉ One outdoes TV3 in far more demographic categories and that TV3's press release, "In terms of the selective audiences focussed upon by TV3 in their release, it's clear this is a recent phenomenon and only pertains to a narrow sub-demographic of young viewers in this country. By contrast, the year-to-date equivalent (1 January – 20 October), all day national share, sees RTÉ One with a 16.2% share of the 15-24s; TV3 with a 13.3% share."
In 2009 TV3 had revenues of €54,300,000. In the previous year (2008), TV3 received €62 million in advertising revenue. Increases in programme cost during 2008 included new sporting contracts with the GAA and UEFA, the first renewal of their contract with the British broadcaster ITV for shows such as The X Factor and Coronation Street, a small but significant increase in programmes commissioned from independent producers and their takeover of Channel 6 (now 3e). They also increased their investment in online technology, with their online service earning a profit for the first time.
In 2008, TV3 received €3 million in funding from the licence fee for independent productions on the channel.
In 2009, two rounds of redundancies reduced TV3 staff to 213 people. Staff savings have been augmented by agreed reductions in wages. The 200 staff working in TV3 now provide seven hours of live television five days a week, an increase of two hours and a staff reduction of 50 since 2007.
In February 2012 the Irish Bank Resolution Corporation (IBRC) restructure TV3's outstanding loans to the bank. The owners of TV3, Doherty Hanson & Co., have loans of €140million with the bank. €51million will continue to be repaid over the next 5 years, while €81.1 will be frozen until a "liquidity event", according to the IBRC this is in the event of a sale of TV3.
Product placement within Irish produced programming had previously been banned by broadcasting authorities in Ireland, though in the past Irish viewers have been used to product placement as seen on US television and film productions. Due to an EU ruling made in 2007, Irish broadcasters can now place products within programming mainly entertainment shows, though excludes programming which is deemed mainly 'news and current affairs' and programming aimed at children. On 15 August 2011 it was confirmed that TV3 would become the first official broadcaster to implement the new broadcasting terms. Kenco reportedly paid TV3 Group a six-figure sum to place their branding on two key early morning television shows mainly, The Morning Show and Midday from September 2011. Similar to RTÉ and TG4 broadcasters will have to air a logo 'PP' at the beginning and end of the show to inform viewers that products will appear on the show. RTÉ Television has previously used Product Placement on its series The Late Late Show.
TV3 programming has often been criticised for having no "distinctive, clearly Irish identity". In spring 2008, a major effort was made by the station to change this situation. In general TV3 spend around €10 million on their Irish productions each year, in 2008 they significantly increased the number of prime time shows produced in Ireland. Under current broadcasting legislation TV3 are required to use 15% of its total Irish production budget for Independent Productions. Since 2004 Independent Productions for TV3 have been able to avail of the Broadcasting Commission of Ireland's (BCI) Sound and Vision Fund, a fund provided to the BCI from RTÉ. In 2008 Independent producers received €3million from the Sound and Vision fund for programming that they produced for TV3.
News and Current Affairs
TV3 News provides news on a number of different platforms. Daily updates run on the channel each weekday with TV3 News bulletins on the hour and half-hour from 07:00 until 10:00 and again at 11.55 and 22.55. The main news bulletin airs at 17:30 under the branding 'The 5:30' hosted by the current main news anchor Colette Fitzpatrick. The '5.30' is also presented by Brian Daly, Siobhan Bastible, Elaine Crowley and Geraldine Lynagh. Other presenters include Vincent Browne who hosts Tonight with Vincent Browne which airs Monday to Thursday at 23:00 since 2008. Weather broadcasts are presented by Martin King. TV3 News updates are also available online through tv3.ie/news, video-on-demand through UPC On-demand and through 3Player available online, on mobile and on tablet.
From its infancy TV3 aired a live sporting programme called Sports Tonight (1998 - 2009) hosted by Trevor Welsh. The show would air weeknights from 23:30, until its controversial cancellation on 23 March 2009.
In 1999, TV3 Sport also produced the short-lived sports quiz show A Game of Two Halves, also hosted by Trevor Welsh, which ran for 13 episodes. Another short-lived sports show included 2005's The Offside Show, presented by Dermot Whelan which ran for 12 episodes.
The station secured live free to air coverage of the 2015 Rugby World Cup to be held in England, it is expected that 20 of the top games will air on TV3, while the rest will air on sister channel 3e.
The station also aired coverage of the 2007 Rugby World Cup. In 2007 tv3 had coverage of 13 games with all Ireland matches, quarter finals, semi finals, the final and the opening match shown live. TV3 coverage in 2007 was hosted by Matt Cooper with analysis by Paul Wallace, Trevor Brennan, Jim Glennon, Michael Cheika, Jim Williams and Victor Costello. The commentators were Conor McNamara and Phillip Matthews.
It currently holds the Irish broadcasting rights to UEFA Champions League on Tuesday Night and UEFA Europa League matches on Thursday Night with RTE Covering Wednesday Nights and the Final exclusively Live which includes in-vision sporting commentary and analysis by TV3 Sport presenters and crew. TV3 previously held exclusive Irish Rights from 2001-2004 they then lost these to RTE but since 2009 have shared rights with RTE. The current presenter for TV3 Football coverage is Tommy Martin while analysis comes from Tony Cascarino and Martin Keown with Commentary by Trevor Welsh and Mark Lawrenson. Mark Lawrenson is the only broadcaster to be a part of TV3 Champions League coverage from it started in 2001 to the present day. Other pundits such as Kevin Kilbane, Michael O'Neill and Brian Kerr are used for Europa League and when pundits are unavailable. Former presenters/pundits/commentators for TV3 include Kirsteen O'Sullivan, John Toshack, Matt Cooper, Packie Bonner, Conor McNamara, Aidan Cooney and Ronnie Whelan.
In 2011, a milestone in TV3 broadcasting history came with coverage of the 2011 UEFA Europa League Final, held at the Aviva Stadium in Dublin. Forty cameras were used to broadcast to an audience in the tens of millions across the world.
At its launch TV3 secured rights to number of Republic of Ireland friendly games. It joined forces with Sky to provide deferred coverage of World Cup Qualifying games along with a programme dedicated to League Of Ireland games, The Soccer Show and live coverage of League Of Ireland games. Later those games moved to RTÉ after the government choose to put those games on a live free-to-air footing.
From 2008 to 2013 TV3 secured broadcasting rights for a selection of GAA All-Ireland Senior Football Championship and All-Ireland Senior Hurling Championship matches as part of Championship Live. In 2008, the station began broadcasting a selection of live matches, as well as a weekly preview show called Championship Throw In. TV3 lost these rights in 2014 to Sky Sports.
TV3's daytime TV takes up the majority of its home produced programming. TV3 have stated that 40% of its total output is of Irish origin 10% more than their requirement under their broadcast licence with the Broadcasting Authority of Ireland. Together Ireland AM, Midday, The 12:30, Late Lunch Live, Xposé and The 5:30 make up 35 hours of television each week or 20% of a 24 hour day.
TV3's first daytime produced programme was Speakeasy produced by Fastnet for TV3. The series focused on topical issues affecting people in Ireland ranging from divorce, sex, crime, multiculturalism, poverty, sexuality and other topics were discussed amongst the presenter and a panel of guests. The show ran for one year from 1998 to 1999.
TV3 created a new morning news talk show, Ireland AM, launched in September 1999. It became Ireland's first televised breakfast show. The show airs every weekday morning from 07:00 until 10:00 featuring a broad range of topics such as news, show business, daily newspapers, current affairs, technology, cooking, animal welfare, social issues, fashion, beauty, health, interviews, traffic reports, weather, sport, movies and music. Ireland AM's presenting team include Sinead Desmond, Mark Cagney, Anna Daly, Aidan Cooney and Alan Hughes.
Originally Ireland AM broadcast for two hours each morning, it now broadcasts for 3 hours. In 2013 45 minutes extra were added to the show with the first hour hosted by Anton Savage as a current affairs programme, in 2014 TV3 drop the extra 45 minutes and the first hour of Current Affairs.
In 2008, TV3 launched a female skewed programme similar to The View called Midday. Midday broadcasts from 11:45 until 12:45; the show is presented by Elaine Crowley and is joined on occasion by Sybil Mulcahy in front of a live studio audience.
In 2009, TV3 launched a new topical show called The Morning Show with Sybil & Martin.
In August 2013, TV3 confirmed that The Morning Show had been axed from the new autumn schedule after weeks of speculation. TV3 will introduce a new lunchtime news bulletin at 12:45 hosted by Colette Fitzpatrick.
In 2014 their afternoon news at 12:45 was rebrand as The 12:30 and now runs for 30 minutes Monday to Friday.
Reality and Entertainment programming
The channels first attempt at a travel show came in the guise of Messrs Tylak and Rooney in which Joe Rooney and Paul Tykla travelled around Ireland's tourist spots. In 2000, TV3 commissioned the dating game Perfect Match hosted by Twink (Adele King), this show only aired for one season.
Other entertainment shows included a film show title Take 3.
In May 2002, Haunted Housestarted out with about 26 contestants who would be ultimately voted out of the Haunted House by the public. The tasks were similar to that of I'm a Celebrity...Get Me Out of Here!.
TV3 also launched a weekly movie review show called Popcorn.
In 2005, TV3 made a second attempt at launching another late night talk show every Wednesday at 22:00 hosted by Brendan Courtney called The Brendan Courtney Show, this show was somewhat successful a ran for two seasons.
In the same year the channel launched a property based show hosted by Richard Eberle and Maura Derrane called The Property Game. Similar to other European broadcasters TV3 began to produce its own reality based TV series.
From 2007 TV3 continued its commitment to increase its Irish entertainment output. In April 2007, the channel launched female skewed entertainment show Xposé airing week nights at 18:00. An Irish version of Deal or No Deal ran for one season in association with the Irish National Lottery was launched in 2009. It was produced by Endemol for TV3.
As part of the autumn-winter schedule in 2008, TV3 aired the Irish version of the internationally successful The Apprentice'. This show proved to be very successful for TV3. The series aired on the channel between 2008 and 2012. It also lead to a spin off-shows called The Apprentice: You're Fired! and The Apprentice: At Home.
TV3 began to air an Irish version of the international dating show Take Me Out from 2010, the show has proved successful and continues to air on the channel regularly. The series is presenter by radio DJ Ray Foley.
In 2011, Adele King was expected to host an agony aunt talkshow Give Adele a Bell this has not aired on TV3. Alan Hughes Family Fortunes airs on the channel since 2011 along with an Irish version of Mastermind.
On 7 June 2010 TV3 introduced Celebrity Salon each season focuses on six celebrities who have to complete daily tasks in relation to the beauty industry. Previous series have seen the likes of (Brian Dowling, Pippa O'Connor, Leigh Arnold, Virginia Macari, Celia Holman Lee and Breffny Morgan) take part in the show.
The same year they produced a localized version of the BBC Three series Young, Dumb and Living Off Mum.
In 8 April 2011 TV3 produced a reality show based on cooking entitled Head Chef. Due to its success a celebrity version Celebrity Head Chef and youth orientated show Junior Head Chef were also introduced.
Following the success of MTV's scripted reality shows such as Jersey Shore, TV3 introduced its equivalent with the launch of Tallafornia in 2011. The show proved to be successful for the channel a number of spin-off shows followed and aired on sister channel 3e. As part of its 2012 autumn-winter season TV3 announced it was to air its first comedy show which follow three couples embarking on couples counselling in On the Couch, this show aired in early 2013. A new reality TV series was introduced Dublin Wives (previously Dublin Housewives).
In 2013 new shows were introduced to the schedule including The Great Irish Bake Off and an Irish version of Celebrity Apprentice. Keith Barry hosts a second show for TV3 called Brain Hacker. They also confirmed new game shows such as Pressure Point and Can’t Move? Improve! and Save Your Money.
2014 - Present
TV3 announced a number of new entertainment series for the next two years. An Irish version of the successful Channel 4 series Gogglebox. New additions to the channel include Australia drama series Wentworth. In August 2014, Ireland AM moved to the TV3 Song HD Studios.
On August 27, 2014 TV3 Group confirmed changes to the channels schedule and confirmed new shows. 50 per cent of the channels schedule will be made up of Irish content from early 2015. As part of the ongoing changes to the channel the following programmes were added to the channel. TV3 confirmed it will launch a new lifestyle show airing each weekday night from early 2015, the current title of the show is 'Life'. Xposé will run for 60 minutes each weekday night from 18:00 as of September 8, 2014. Lucy Kennedy will present the Irish version of Blind Date. TV3 confirmed the launch of its own soap Red Rock which will debut in early 2015. Another drama series to be added to the schedule in late 2014 is The Guarantee, a new theatrical film release featuring Peter Coonan and David Murray which will hit selected cinemas in October and TV3 screens in November.
Home produced game shows will play an important part of the new schedule which includes: Sitting On A Fortune, Keith Barry: Brain Hacker, The Lie, The Algorithm with Ray Foley, and Jason Byrne’s Snaptastic Show. TV3 has set-up a new department Public Affairs & Documentary Unit which will broadcast a weekly investigative series.
TV3 Sport confirmed it will air all 48 matches of next year’s Rugby World Cup and will cover the tournament in full HD with great new panellists and a new approach to TV presentation. It will be the biggest TV event of the year and TV3 has exclusive access to all of the Rugby World Cup action. UEFA Champions League and UEFA Europa League coverage also returns this year to TV3 and 3e, and 3e will continue to UFC matches.
Non-Irish programming: TV3 has rights to both the UK edition of The X Factor and Got Talent until 2016 with the opportunity to extend. It also holds rights to airing the US version of Got Talent and X-Factor. TV3 has signed a deal with 20th Century Fox to broadcast its new movie releases.
TV3 are not known for their drama. TV3 have commissioned a number of short and feature films with both the Broadcasting Authority of Ireland and the Irish Film Board. In 2004 they co-produced RTÉ Two's ill-fated 20 some-things drama The Big Bow Wow.
Since 2006 TV3 have looked towards home produced drama with the likes of Laura Windermere's Bag and Deception. They also took a look a two other drama serials The Guards and a revival of RTÉ's The Clinic however neither came to fruition.
In 2008, TV3 began to introduce its own homegrown produced drama series, the first being the one-off drama School Run. The drama was based on a school and was co-financed by TV3 and Broadcasting Authority of Ireland's Sound and Vision Fund it debuted in December 2008. In 2009, TV3 produced Laura Windermere's Bag a contemporary adaptation of the Oscar Wilde play Lady Windermere's Fan set on the south of Dublin.
TV3 would later produce The Guards starring EmmeTt J. Scanlan, promoting it as an Irish version of the The Wire it was scheduled to broadcast in summer 2010. When production began two episodes were produced and later an additional four episodes were added to the series. Despite promotion around the series, the programme never aired on TV3.
In 2011, TV3 broadcast RTL's Jack Taylor series. In 2012 TV3 and ITV co-produced Titantic with funding from the BAI. In 2013, TV3 premiered a new Irish drama Taylor Hill, the show was later aired as 'Deception' which received mixed reviews.
TV3 will broadcast the film adaptation of the play The Gaurentee, which explores the Irish Banking collapse in the late 2000s.
In late 2009, following the cancellation of RTÉ's critically acclaimed medical drama series The Clinic TV3 speculated at reviving the show as a soap rather than a serial. TV3 later confirmed it would not seek to revive the show.
TV3 tendered for a production company to produce a new weekly soap for the channel. It is anticipated the show will air from early 2015. UK production houses Lime Productions (Hollyoaks) and Zodiak Media (Being Human) along with Irish production houses Element Pictures (Pure Mule) and Parallel Films (The Clinic) are among 16 tenders brought to TV3 for the new soap. According The Sunday Times, 2 March 2014, TV3 have sent a letter of intent to Element Pictures and Company Pictures to produce the new soap. Filming is to begin in the summer of 2014 and it is expect to being airing at the begin of 2015. It will air twice a week on the channel.
The current working title for TV3's soap is Red Rock it is due to begin filming in October 2014 and will begin airing in January 2015. It will air two nights a week, it is set in a small fishing village on the east coast of Ireland. The series is part funded through the licence fee by the Broadcasting Authority of Ireland fund it for up to 18% of costs. The series will cost about €4.4million to produce for 104 episodes.
Youth and Music Programming
When it launched TV3 aired a strand of programming called Gimme 3, targeting 6-12 year olds between 16:00 to 17:00 and every Sunday from 07:30 to 10:00. It was presented by Hector Ó hEochagáin and Clodagh Freeman. The strand aired programming such as The Ren and Stimpy Show, Conan the Adventurer, Conan and the Young Warriors, Hot Rod Dogs, Loggerheads, Salty's Lighthouse and Brothers Flub. Gimme 3 was cancelled in 1999, but cartoons remained on the channel every weekend morning until 2003.
On Saturday mornings the channel aired teenage skewed programming between 08:00 to 11:00, airing shows such as The Adventures of Pete & Pete, City Guys, One World, Malibu,CA and USA High. Exam Countdown, presented by Ray D'Arcy, in 2001 was shown for 4 weeks at 10:30am on Saturday and Sunday, as it led up to the Leaving Certificate Exams.
On Bank Holidays and during the December holiday period, TV3 regularly airs films targeting kids and families. In press reports TV3 are expected to launch a children's channel called 3Kids as part of its digital channels which were expected to launch in 2013. As of August 2013, TV3 have failed to announce a launch date for the channel at its autumn 2013 press call.
In 1998, TV3 aired its own version of the pan-European chart music show 'Pepsi Chart Show' which featured live performances from the Top 40 singles chart. It was broadcast mainly in London and was hosted by Sarah O'Flaherty. Every Saturday morning at 10:00 (and Thursday at midnight), TV3 aired a music video show hosted by Darragh Purcell called 'Pop on 3' which had a broad music policy. This was later replaced by The Sound Room also hosted by Darragh Purcell. In 2001, Dynamite TV aired on Sunday afternoons at 17:00, with repeats on Saturday mornings at 11:00. This show had no presenter or voice-overs, just providing text on screen to go along with the music videos which were mainly songs from the Top 40 at the time.
In 2003 similar to Video Hits on Australian television, TV3 aired a music video show called Music3 (pronounced as Music Cubed) where viewers selected their favourite music videos from a list shown on 3Text and occasionally on screen. The show aired every night between 01:00 to 04:00 and running from July to December. Viewers were invited to send text messages to the show and to send in requests via a premium rate phone number.
In early 2008, TV3 made a commitment to producing factual programming. The first major documentary was Me and The Big C, charting different people's struggle with cancer; Inside and Out, a makeover show hosted by Sinead O' Carroll; Dirty Money: The Story of the Criminal Assets Bureau, a crime documentary fronted by Paul Williams and Diary of... which followed six people as they went through life-changing events. The autumn 2008 schedule continued this trend, with several Irish produced series including Now Then: How the Irish Have Sex, CCTV Cities with Donal MacIntyre, Living With Murder, presented by Maura Derrane, and Corrupt – examining corruption in Ireland. Crunch Time was a three part documentary exploring Ireland's property crisis. Many of TV3's factual programming is produced with the assistance of the licence fee through the BCI's Sound and Vision Fund or are produced in house by TV3's News and Information Department. The Cosmetic Surgery Show that looks at the world of cosmetic surgery presented by Dr. 90210 and Caroline Morahan was broadcast in 2009. TV3 introduced Paul Connolly Investigates a series of investigative journalist documentaries which focus on crime and deviance in Ireland. TV3 announced a raft of TV documentaries in 2011 including The Irish of 9/11, The Hospice, Paul Connolly Investigates, Anatomy of a Car Crash, Challenging God, 24 Hours to Kill, The Day the Germans Bombed Dublin, The Rise and Fall of Fianna Fáil, Sex Lives, Hen Parties, Paddies in Paradise, Strictly Irish Dancing, Ireland's Disco Kids, Dejunk Your Life and Ireland's Top Teens. In 2012 and 2013 TV3 introduced further factual programming including a Vincent Browne hosted series which questions the validity of God in 21st Century Ireland in Challenging God. New documentary series include The Estate, which looks at life in a low-income neighbourhood, In the Name of the Republic, Michaela: The Search for Jutice, Sex and the Gaelteact.
Life is a new prime time daily show set to begin airing in 2015.
1998 - 2001
From the outset TV3 relied heavily on importing programming from other countries. Prior to the channel's launch TV3 signed agreements with big US broadcasters to air first rights of Sex and the City, Buffy the Vampire Slayer, JAG, FX, The Net, South Park and Just Shoot Me!. TV3 has also relied heavily on imports from the UK and Australia. In its early days the channel aired two popular UK dramas Family Affairs (which was broadcast 18 months after Channel 5) and EastEnders (which was broadcast with advertising simultaneously with BBC One), and also the short lived Australian soap Breakers and the US soap Sunset Beach.
2001 - 2006
In 2000 Granada Television (now ITV) acquired 45% share in TV3. Under an agreement with Granada many of ITV's programming began to simulcast on TV3 from 2001, such as Coronation Street and Emmerdale (both previously aired on RTÉ One), Bad Girls and Footballers' Wives.
2006 - 2009
In 2006, upon ITV selling its share of TV3 to Doughty Hanson, ITV signed a long-term agreement which secured the continued simulcast of key ITV programming such as The Jeremy Kyle Show, The X Factor, Dancing on Ice,I'm a Celebrity...Get Me Out of Here! and Britain's Got Talent.
Following the cancellation of Family Affairs in June 2007, it was initially replaced by Channel 4's Hollyoaks. Broadcasting the teen soap opera proved very unsuccessful for the channel and it was axed within a month to be replaced by The Royal Today and after the cancellation of The Royal Today by repeats of the US sitcom Friends.
The Ellen DeGeneres Show airs on both TV3 and 3e under a long-term broadcasting agreement with NBC/Warner Brothers Studios. TV3 also hold an agreement with TLC to broadcast selected programming from its daytime schedule.
2009 - 2014
Since 2009 The majority of TV3's US programming now air on its sister channel 3e.
In 2010, TV3 Group signed an agreement with ITV to broadcast the BBC shows The Graham Norton Show and short-lived reality series Over the Rainbow. TV3 Group also holds an agreement with Fox to air first broadcasting rights to Glee,America's Got Talent and The X Factor US. The channel secured the broadcasting rights to programmes such as:- Prime Suspect and Downton Abbey, V, Modern Family, and Law & Order: Special Victims Unit and American Idol.
TV3 are due to continue to air Coronation Street and Emmerdale until December 2014.
TV3's views on RTÉ Imports
TV3 routinely disagree with RTÉ Television's policy of purchasing US, Canadian and Australian imports which RTÉ subsequently broadcasts after midnight with low audience figures. TV3 argue that if made available to them they could air such shows in prime-time slots. In the past such shows as Rookie Blue, Rescue Me, Big Love, United States of Tara, Tangle and The Secret Life of Us have been purchased by RTÉ and aired between 00:00 and 06:00 on RTÉ Two. RTÉ have argued that TV3 have rarely gone after the same types of Imported programming and that such shows perform better than when broadcast in Prime Time on TV3.
Loss of ITV Studio programming 2015
On 6 November 2013 UTV Media announced it is to launch a new television channel within the Republic of Ireland by early 2015. UTV Ireland will serve audiences within the Republic of Ireland along with its existing Northern Ireland service UTV. As part of this announcement UTV Ireland Ltd confirmed it now holds broadcasting right to key programming from ITV Studios Global Entertainment (including Emmerdale, Coronation Street, Downton Abbey, Jeremy Kyle among other shows). From early 2015 TV3 Ireland will have to withdraw such programming from its existing schedule. The announcement of the channel was welcomed by TV3 Group's CEO David McRedmond, saying he welcomed the opportunity to reinvest funds previously spent on ITV programming and investing more home grown independent productions.
|TV3 Network Ireland Ltd logo 1998–2006||TV3 Network Ireland Ltd logo 2006–2009||The TV3 Group's current logo 2009–present|
September 1998 to July 2000: The original logo and design for the channel was devised by Dynamo. In the lead-up to the network's launch, TV3's logo was unveiled during promotion ads on RTÉ and TG4. The logo consisted of a redesigned number 3. The upper half of the 3 was separated from the lower half; the two halves came together to form two swooshing arches that would form the 3. There were a number of different idents from September 1998 to July 2000 including 'Bubbles', 'Camera Lenses', 'Robot', 'Umbrella', 'Fan', 'Planets', 'Children's Toy', 'Bumper Cars' and 'Roller-Coaster'. Each of the idents would end with a girl whispering the word 'three' a number of times.
July 2000 to September 2003 In July 2000, TV3 developed new idents. The new idents removed the words 'TVthree' from beneath the stylized 3 logo. The project was directed by Dynamo's creative head of broadcast media, Brian Williams. These were TV3's first idents to feature live action – actors would be seen in the background of the logo doing various day-to-day activities with the 3 logo spinning around to reveal itself. In 2001, some of these idents would have characters from Granada TV programming appear in the background, such as characters from Coronation Street, Emmerdale and Heartbeat.
September 2003 to March 2006: In September 2003, TV3 again launched a new set of idents. Again, this series of idents consisted of live action scenes. The final scene would see a large 'swoosh' effect in the center of the screen with the 3 logo appearing in the centre of the screen. These idents consisted of outdoor activities such as a walk at the beach, children playing football, children playing, people walking over the Ha'penny bridge etc. The presentation package was produced by Bruce Dunlop Associates.
March 2006 to January 2009: In March 2006, TV3 took steps to rebrand as Channel 6 (now 3e) in an attempt to become a competitor in the Irish market. These idents consisted of live action scenes often involving the number 3 such as three drops of water into a river. The 3 logo now moved from just the stylized 3 into three circles with the stylized 3 in the last circle. The presentation package was produced by Cleverality.
January 2009 – August 2009: In January 2009, TV3 unveiled its new station logo – a simple sans-serif number 3 similar in style to that of TV3 (Viasat)'s logo. This revamp co coincided with the re-launch of Channel 6 as '3e'. Officially, the TV3 logo is that of a box with a 3 cut out of the right hand side – this design is used on all news programmes. However, the idents consisted of a set of simple graphical 3s in a domino effect with different colours such as grey, purple and blue. The idents were produced by Image Now.
August 2009 – August 2011: Between August 2009 and February 2009 TV3 introduced 8 new idents. The first two idents – known as 'Orchard' and 'Elevator' – launched TV3's live action idents. In September, a third ident entitled 'Wave' was added, followed in October by a fourth ident known as 'Bridge'. A edited version of the Bridge ident (to promote the series V), a sixth new ident known as 'Dog' was introduced in November 2009 and in December 2009 the ident 'snowman' was added and in February 2010 the 8th ident was added, 'bubbles'. TV3 has been working with Image Now to create these idents.
August 2011 to present: On Monday, 22 August 2011, TV3 revealed a new on-air look. While utilising its existing logo, TV3 revealed new idents which are CGI in design and are based around specific themes i.e. crime, urban, entertainment. The new look idents were designed by Image Now, who have previously worked on the channel's branding since 2009.
The majority of continuity on TV3 are prerecorded unlike other broadcasters in Ireland. Radio and Television presenter Tara Loughrey Grant began as a continuity presenter on TV3 in 1999 and was the voice of TV3 until 2005, where she later moved onto radio and than onto Channel 6 (prior to TV3 Group purchasing the channel). She currently presents on RTÉ Ten who she joined in 2008. Conor Clear and Andrea Hayes followed as continuity presenters. In 2008, TV3 introduced in-vision continuity links during the 3 Daytime strand introduced. Hayes began as a guest on the Midday panelist since summer 2013. She also works on Dublin's Sunshine FM. Clare McKenna is a voice-over artist and has been working for TV3 since 2006. Since 2013, McKenna has began a career as television presenter as is currently a presenter on Ireland AM until Anna Daly returns. Invision continuity lasted until the end of 2009.
Lack of original programming
Many media commentators have criticised TV3 for the lack of original programming on the station, although a major effort has been made in 2008 to deal with this criticism. The view of many commentators such as Stephen Price of The Sunday Times and Tom McGurk of The Sunday Business Post is that TV3 need to differentiate themselves in the growing Irish multi-channel market by making more original programming than at present.
Play TV and Brainbox
Play TV was an interactive phone-in quiz show on TV3: it ran from May 2009 until March 2010.
On 21 September 2009, callers to the Liveline radio show on RTÉ Radio 1 complained about the phone charges and methods surrounding TV3's late night quiz show Play TV. Host Joe Duffy stated that many of his listeners and callers to the show had not got a satisfactory reply from TV3 in relation to their complaints and hence his reason for this section of the his show, and that TV3 was unwilling to be a part of the discussion show having been asked by RTÉ Radio. Some of the contestants had not been paid their prize money. TV3 advised viewers who played the game to go to RegTel with any complaints.
On 25 September 2009, the Broadcasting Authority of Ireland (BAI) met to review 20 complaints made to it by individuals in relation to Play TV; 15 were upheld, 1 was rejected, 1 was determined to be invalid and 2 remained under investigation.
In January 2010, the compliance committee of the Broadcasting Authority of Ireland up held 10 more complaints against TV3. In February the BAI up held 3 more complaints.
On 5 March 2010, TV3 announced that Play TV's contract was terminated immediately. In their statement they put the removal of the "infomercial" down purely to audience figures rather than the complaints received and upheld by the BAI. They did not apologise for their conduct.
At the launch of TV3's Autumn (18 August 2010) schedule David McRedmond (CEO TV3) was interviewed by The Irish Times where he admitted mistakes had been made but and admitted that Play TV was axed not just due to falling audience figures but also to the bad press and the regulators constant scrutiny of the show. He still refused to apologise to viewers on behalf of TV3 again stating that “It was an essential part of getting us through the recession” regardless of what the BAI called a “misleading and unfair” programme.
Brain Box is an interactive phone-in quiz show on UTV and STV. As part of their Autumn schedule 2010 TV3 announced the re-broadcast of UTV's Brainbox TV show. The show began airing on TV3 on 9 September 2010, just 7 months after the axing of the controversial Play TV. It ceased broadcasting less than a week later.
Health of Brian Lenihan
On Saturday, 26 December 2009, TV3 News announced that it had been informed that the then Minister for Finance Brian Lenihan was suffering from a serious illness. The announcement was made according to TV3 as it was for the public good, many people were outraged at the way it was announced on TV3.
Senior government sources spoke of "outrage" across the political spectrum at the insensitive content and tone of a news bulletin broadcast, which the station had earlier flagged as a "news story of national importance". However, the station's decision was defended by The Irish Times and the political magazine The Phoenix. The BAI ruled in favour of TV3 in relation to this announcement, rejecting all 14 complaints made against TV3 to the regulator.
TV3 at the time also stated that the bulletin was a normal bulletin that would normal run at 5:30, however TV3 are not known to produced a news bulletin on St. Stephens' Day (a Bank Holiday in Ireland) and since 2006 had reduced their weekend bulletins to 5 minutes.
Psychic Readings Live
Psychic Readings Live was a phone-in programme broadcast June–December 2012. It was much criticised for some apparently faked callers and psychics and for playing on the hopes and fears of some viewers. Complaints about it were upheld by the Broadcasting Authority of Ireland, and it was cancelled in December 2012.
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