Talenthouse

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Talenthouse
Talenthouse icon.png
Type Private
Founded Palo Alto, California
Area served Worldwide
Key people Roman Scharf, Co-CEO, Founder
Amos Pizzey, Co-CEO, Founder
Maya Bogle, Co-Founder, MD London
Owner Talenthouse, Inc.
Website www.talenthouse.com
Alexa rank positive decrease 31,162 (April 2014)[1]
Type of site Social network service
Registration Required (to post/participate)
Users 3.2 million users
Available in English, Spanish, French, German, Turkish, Russian, Portuguese
Launched June 2009
Current status Active

Talenthouse brings brands together with artists who create content that connects with people.

The company’s suite of products and services unlock opportunity for artists, major brands and mainstream audiences. A powerful community of Talenthouse ARTISTS retain ownership of their work, earn compensation, and grow their reach. BRANDS connect authentically through premium content. PEOPLE worldwide engage with inspiring art across the leading social networks.

Major brands on Talenthouse include: Absolut, adidas, BCBG, bing, Coca-Cola, Dolce & Gabbana, Glaceau VitaminWater, HP, Intel, Kleenex, Microsoft, Nikon, Nine West, Nokia, P&G, Samsung, Sony, Spotify, Virgin Mobile, Volkswagen and more. Celebrated talent who have worked with Talenthouse to promote their tours, album or film releases, and other projects include: A$AP Rocky, deadmau5, Eric Clapton, Tom Ford, Lady Gaga, Nas, Stan Lee, Paul McCartney, Linkin Park, Rankin, Rihanna, Justin Timberlake, and U2, among others.

Talenthouse was co-founded in 2009 by Co-CEOs Amos Pizzey and Roman Scharf. It is based in West Hollywood, California and London, England. The privately held company is funded by prominent investment groups including ProSiebenSat.1, Reliance Entertainment, Google executive chairman Eric Schmidt’s Innovation Endeavors, 3TS Cisco Growth Fund, as well as high-profile individuals including Chris DeWolfe, William Lauder, Brett Ratner, Eurythmics Dave Stewart, Jean Pigozzi and Gerard Butler. The Talenthouse headquarters are located in Los Angeles, California, USA with offices in New York and London.

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The Talenthouse logo is taken from the West African Adinkra series of symbols, which depicts a snake climbing a raffia palm. The raffia palm has many thorns and is very challenging to climb. Simply translated, this symbol means, "to achieve the impossible."[2]

Creative Invites[edit]

Established artists and brands partner with Talenthouse to host global online campaigns called Creative Invites. Creative Invites encourage emerging talent to contribute their creative work and spread the word among their fans and followers through a viral contest platform. Winners of the Creative Invites are chosen and receive a collaboration opportunity or prize.

List of hosted competitions[edit]

Artists Talenthouse has worked with include Rihanna,[3] The Who,[4] Green Day Kylie Minogue,[5] Leona Lewis,[6] deadmau5,[7] Paul McCartney,[8] Justin Timberlake,[9] Rod Stewart,[10] Queen,[11] Stan Lee,[12] Lady Gaga,[13] U2,[14] Common, Steve Aoki,[15] Thievery Corporation, Florence and the Machine,[16] Stephen Jones,[17] Brett Ratner,[18] Chromeo,[19] James Morrison[20] Rusko, The Cure, Wale, Theophilus London,[21] Maroon 5, Soundgarden, Paul Oakenfold. Brands Talenthouse has worked with include Virgin Mobile,[22] Bombay Sapphire, Playboy,[23] 20th Century Fox, Bing,[21] Adidas, Dolce & Gabbana, BCBGMAXAZRIA,[24] Red Bull, Nikon, Dell, Ugg Australia, Amazon.com, Stan Lee Foundation,[25] Anne Klein. Talenthouse has partnered with Universal Music Group,[26] SoundCloud, Live Nation Entertainment, Warner Music Group.[21]

[edit]

In April 2012, Talenthouse announced the global launch of its Social Engagement Engine (SEE),[27] a social media marketing tool, which gives advertisers the ability to launch customized campaigns and attach their brands to content that is being shared on social networking sites.

Funding[edit]

As of May 2012, Talenthouse had received $15.1 million of funding to date with a recently closed $4.2 million Series B round.[28] Investors include Eric Schmidt's Innovation Endeavors, Reliance Entertainment,[29] 3TS Cisco Growth Fund, Brett Ratner, Jean Pigozzi and Estée Lauder chairman William P. Lauder.

On May 20, 2014, the company announced securing a $10 Million Series C Funding round with investors Dave Stewart and Gerard Butler[30]

Recognition[edit]

In May 2012 Talenthouse has been named a Winner of the Red Herring Top 100 Award and recognized as one of the leading private companies from the Americas. Red Herring's Americas Top 100 list has become a mark of distinction for identifying the most promising new companies and entrepreneurs.[31]

References[edit]

  1. ^ "Talenthouse.com Site Info". Alexa Internet. Retrieved 2014-04-01. 
  2. ^ Talenthouse Inc. (August 5, 2009). "Boy George Seeks Emerging Music Artists, DJs to Collaborate on New Dance Track via Talenthouse". Marketwire. Retrieved 2009-09-23. 
  3. ^ Clyde Smith (November 16, 2009). "TALENTHOUSE WINNER TO FILM RIHANNA’S HIGHLY-ANTICIPATED LONDON CONCERT LAUNCHING NEW ALBUM "RATED R"". Hip Hop Press. 
  4. ^ Live Nation Entertainment (March 21, 2001). "Winning 'Talenthouse' Video". Live Nation Entertainment. 
  5. ^ Jorge Cino (May 17, 2011). "Get Famous on Facebook Through Talenthouse". AllFacebook. 
  6. ^ Metro Web Reporter (October 31, 2011). "Leona Lewis launches competition to design her stage outfit". Metro Web. 
  7. ^ Brenna Ehrlich (May 26, 2011). "Deadmau5 Wants You To Design His Next Giant Mouse Head". Mashable. 
  8. ^ Timothy Lloyd (July 6, 2011). "Beatles Great Paul McCartney Plunges Into Crowd Sourcing". The Wall Street Journal. 
  9. ^ Jason Del Rey (September 23, 2011). "Justin Timberlake Wants You to Take His Facebook Profile Picture". Ad Age Digital. 
  10. ^ "Talent House photography opportunity". Professional Photographer. June 27, 2011. 
  11. ^ Ben Rogerson (November 14, 2011). "Queen Don't Stop Me Now remix competition". MusicRadar. 
  12. ^ Brandon Freeberg (December 13, 2010). "Create A Superhero For Stan Lee and Talenthouse!". MTV Geek. 
  13. ^ Matthew Perpetua (February 17, 2011). "Digest: Radiohead Deny Tokyo Concert Rumors; Waka Flocka Flame's Mother Says He Wasn't Involved in Shooting, Also: Mountain Goat release rarities on bonus cassette; Lady Gaga offers fans a chance to blog backstage". Rolling Stone. 
  14. ^ "U2, world's leading rock band, collaborates with Talenthouse". Network2Media. December 12, 2011. 
  15. ^ John Ochoa (December 20, 2011). "Steve Aoki Launches Tour T-Shirt Design Contest Today, December 20 In Partnership With Talenthouse". Mitch Schneider Organization. 
  16. ^ Ella Alexander (September 30, 2010). "Florence's Talent Hunt". Vogue. 
  17. ^ Stephanie Murg (August 9, 2011). "Who Wants to Be a Milliner? Design a Hat for Stephen Jones, Win a Place in His Exhibition". MediaBistro. 
  18. ^ Janet Mock (March 20, 2012). "Fashion Designer Tom Ford Creates Contest To Combat Bullying". People. 
  19. ^ Jennifer Shields (September 23, 2011). "Chromeo Wants You To Design Their Concert Tees". The Owl Mag. 
  20. ^ GlamEntertainment (November 26, 2011). "Our Talenthouse contest winner's London photos". GlamEntertainment. 
  21. ^ a b c Andrew Hampp (December 14, 2011). "Exclusive: Theophilus London's Remix Album to Be Sponsored by Microsoft Bing". Billboard. 
  22. ^ Edmund Lee (February 14, 2011). "App-Happy Brands Bypassing Facebook to Build Content on It". Ad Age. 
  23. ^ Brooks Barnes (September 14, 2011). "New Route to Sundance: Follow the Bunny". New York Times. 
  24. ^ "Are you the face of BCBGMAXAZRIA spring 2013?". ModelNews. February 7, 2012. 
  25. ^ Valerie D'Orazio (December 13, 2010). "Create A Superhero For Stan Lee and Talenthouse!". MTV Geek. 
  26. ^ Matthew Perpetua (July 22, 2011). "Universal Signs Deal with Crowdsourcing Firm". Rolling Stone. 
  27. ^ Talenthouse Inc. (May 2, 2012). "Talenthouse Rolls Out Its Sponsored Engagement Engine (SEE)". Talenthouse. Retrieved 2012-05-02. 
  28. ^ Frederic Lardinois (May 2, 2012). "Talent Crowdsourcing Startup Talenthouse Raises $4.2M From Director Brett Ratner, Eric Schmidt’s Innovation Endeavors and Others". TechCrunch. 
  29. ^ "Reliance ties up with Talenthouse for fresh, creative talent". Financial Express. Retrieved 14 April 2013. 
  30. ^ http://www.billboard.com/biz/articles/news/legal-and-management/6092203/talenthouse-secures-10-million-series-c-funding
  31. ^ Alex Vieux (May 24, 2012). "Americas 2012 Top 100". Red Herring. 

External links[edit]