Tata Interactive Systems

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Tata Interactive Systems
Industry ITES
Founded 1990
Founder(s) JRD Tata
Headquarters Mumbai[1], India
Area served Global
Key people

Sanjay Sharma, CEO,[2]

Saurabh Mittal, Head of Marketing [3]
Services E-learning services and solutions
Employees 3000
Parent Tata Group

Tata Interactive Systems (TIS) is an Indian developer of custom e-learning based in Mumbai, Maharashtra. TIS is represented across the US, Canada, Australia, New Zealand, Brazil, the Middle East, India, UK, Netherlands and Switzerland.[2] TIS offers corporations, universities, schools, publishers and government institutions training including simulations, story based learning, courseware and curriculum design & development, special-needs education, assessment tools, electronic performance support systems (EPSS), mobile learning, game-based learning, consulting services and training outsourcing services. TIS is a part of the $100bn Tata Group.[4]

TIS is the only e-learning organization in the world to be assessed at Level 5 in both the SEI-CMM (Carnegie Mellon University Software Engineering Institute’s Capability Maturity Model) and P-CMM (People-Capability Maturity Model) frameworks.[5]

Key Milestones[edit]

1990 – TIS founded
1991 – Developed India’s first Computer-based Training (CBT) product and got its first export order
1994 – First US and Europe orders
1995 – First simulation-based CBT on Waste Water Treatment Plant
1996 – TIS enters UK market; proposes and designs Website for the Tata Group
1997 – Won gold at British Interactive Multimedia Awards. Receives ISO 9000 and TickIT certification[citation needed]
2001 – Receives SEI CMM Level 5 certification
2002 – Enters the Middle East and Australia markets
2003 – Receives SEI P-CMM Level 5 certification
2004 – Opens a new Development Center in Kolkata, India
2005 – Receives BS7799 certification for information security processes[citation needed]
2006 – Acquires TOPSIM, a simulations company in Germany and Tertia Edusoft AG a Swiss e-learning company
2007 – Expands operations in Germany and Northern Europe by setting up offices in Köln and Amsterdam
2011 - Launched CLASS EDGE, a comprehensive learning solution for Indian Schools[citation needed]

Achievements[edit]

Tata Interactive Systems creates about 3000 hours of e-learning content annually for more than 50 Fortune 500 clients.[6] Currently, TIS has an 800+ strong team working on 220+ concurrent projects. It has achieved a 75% win-rate on proposals and has won more than 60 e-learning awards including the Performance Centered Design, ASTD, IT Training, Brandon Hall Excellence in Learning, APEX, BETT, BIMA, and Business World-NID Design Excellence awards.[7]

Corporate Sustainability Initiatives[edit]

TIS has a multi-pronged approach to Corporate Sustainability that is focused on Learning Differences (LD – also referred to as Learning Difficulties and Learning Disabilities). It has focused on improving awareness about LD thereby contributing to an improvement in social and governmental attitudes to the issue. TIS has partnered with the LD Clinic at Lokmanya Tilak Municipal General Hospital (better known as the Sion Hospital) for several years, providing financial support, helping streamline processes, develop remedial activities and books, the development of an LD portal and other voluntary activities. This has helped bring about changes in the state government’s MBBS syllabus, with LD being made a compulsory subject. Efforts are on to include LD in B.Ed. syllabi as well. 925 learning disabled children have received LD certification in 2007 (taking the total to 3300 in the past 5 years) and 225 new schools have registered for LD certification in 2007 (480 in the past 5 years).[citation needed]

Quality Assurance Certifications[edit]

Tata Interactive Systems has adopted and deploys defined and quantitatively controlled approaches to managing quality and business excellence:[citation needed]

  • Carnegie Mellon University’s (CMU) Software Engineering Institute’s (SEI) Capability Maturity Model (CMM) Level 5 (the highest level) for processes to ensure Software Quality through systematic development of process capability and maturity in Key Areas of Software Development
  • CMU SEI People Capability Maturity Model (P-CMM) Level 5 for maturity of workforce practices, and establishment and deployment of a program of continuous workforce development, and excellence in workforce practices
  • BS7799 for Information Security Management Standard that encompasses security policies and procedures relating to client data and information.
  • Six Sigma with 2 Black Belts certified, 13 Green Belts in projects; deploying Six Sigma in several key process areas to drive process improvements and defect reduction
  • Excellence Model framework for Self Assessment on Criteria for Business Excellence adopted by TIS’s parent organization, the Tata Group, across all Tata companies. It is an Assessment Model and a Criteria Framework that provides an integrated approach to organizational performance management focusing on all areas of business, not just production processes, with the objective of continuously improving all areas of business towards new levels of excellence across industries[citation needed]

Project Methodology[edit]

  • TIS adopts structured workflow processes (ADDIE – an acronym for Analyze, Design, Develop, Implement, Evaluate) that define the teams roles and the scope of the work at every stage of its projects.
  • It provides three channels of communication corresponding to the communication objective, viz., day-to-day project communication; study of project requirements; and escalation mechanism in case of critical issues.
  • Typical project teams comprise clients’ stakeholders and TIS’s sales teams, Instructional Design (ID) strategists, and Practice Heads who are involved in the Analysis and Consulting phase. This is followed by Ideation and Design, which involves ID, Content, Technology, and Graphics teams. Development and Review is then performed by Subject Matter Experts and Project/Program Managers. The Management and Deployment/Rollout is done by Program Managers. Evaluation and Feedback cycles feed back into the Analysis phase as inputs and/or learnings.

Corporate Solutions[edit]

Services: These typically comprise consulting assignments and offshore development services. Client requirements can vary vastly and each solution is highly customized to the specific business need.[citation needed]

Products: TIS offers clients a structured set of “customizable products” that include simulation-based Learning Objects (SimBLs), story-based Learning Objects (StoBLs) and Software Solutions such as learning portals, learning content management systems etc.

The broad categories into which TIS’s solutions may be divided include:

  • Orientation & Compliance training for new recruits.
  • Technical Training related to engineering, use of machinery, technical procedures etc.
  • Enterprise Application Training – these follow the CREAT methodology (Customized Range of Enterprise Application Training) – and are for providing training on any software including SAP, Oracle, Siebel etc.
  • Performance Support is a key area that encompasses various domains and helps in providing on-the-job training using Electronic Performance Support Systems – software tools like process maps, calculators, encyclopedias etc.
  • TATA Interactive Systems’ (TIS) business simulations include TOPSIM (highly customized simulation workshops designed to build business acumen and develop leadership) and SimBLs - Management Simulations (library of 160+ simulation based learning objects, based on real life problems and designed to provide a complete immersive learning experience).
  • Product Training uses the Prod Pack format to provide holistic training for telecom service providers, retail chains, pharmaceutical companies, medical equipment manufacturers etc. Prod Pack comprises “learning nuggets”, manuals, and case studies etc.

Educational Solutions[edit]

Services: These typically comprise consulting assignments and offshore development services. Client requirements can vary vastly and each solution is customized to the specific business need.

Products: TIS offers clients a structured set of “customizable products” that include Simulation-based Learning Objects (SimBLs), Story-based Learning Objects (StoBLs) and Software Solutions such as learning portals, learning content management systems etc.

The broad categories into which TIS’s solutions may be divided include:

  • Virtual Labs enable learners to conduct scientific experiments online.
  • Special Needs Education caters for students with learning difficulties like dyslexia, dyscalculia and dysgraphia.
  • Comprehension Application enables learners to apply their knowledge and practice their skills and develops their understanding of real-life utility of theoretical concepts.
  • SPARKMath provides a set of several math tools that enable students to learn about arithmetic, probability, graphs etc.
  • Instructional Courseware comprises topics that form part of various curricula, depending on the age of the learners.

Government & Defense Solutions[edit]

Services: These typically comprise consulting assignments and offshore development services. Client requirements can vary vastly and each solution is customized to the specific business need.

Products: TIS offers clients a structured set of “customizable products” that include Simulation-based Learning Objects (SimBLs), Story-based Learning Objects (StoBLs) and Software Solutions such as learning portals, learning content management systems etc.

The broad categories into which TIS’s solutions may be divided include:

  • Child Protection educates learners on the fundamentals and procedures in the area of children's services for organizations that typically are involved with child life, e.g., social workers, government authorities, health authorities, teachers and school support staff, child minders, children’s homes' staff, medical staff in hospitals, to name a few.
  • First Responders comprises health and safety training on fire services and ambulance services – covering Legal Implications of Manual Handling, Spinal Mechanics and Back Care, Dynamic Risk Assessment, Principles of Safer Handling, and Communication and Cooperation.

Related Companies[edit]

References[edit]

  1. ^ "Tata Interactive Systems - Resources". 
  2. ^ a b Special Correspondent. "Business / Companies : Tata Interactive Systems deepens engagement in school segment". The Hindu. Retrieved 2011-02-23. 
  3. ^ "TIS the way to learn". tata.com. 
  4. ^ "TATA Interactive Systems announces its entry into school segment". News.webindia123.com. Retrieved 2011-02-23. 
  5. ^ "Newswire - PR / Tata Interactive Systems Successively Bags Three Record Orders Globally - Education/e-Learning/Training - Bob Little Press & PR". NewswireToday. Retrieved 2011-02-23. 
  6. ^ "Tata Interactive Systems Develops 2D Animation Series on Indian Mythology Being Televised... - MUMBAI, India, April 26, 2010 /PRNewswire-FirstCall/". India: Prnewswire.com. 2010-04-26. Retrieved 2011-02-23. 
  7. ^ "Tata Interactive Systems Wins Brandon Hall Learning Award for Second Consecutive Year". Prnewswire.co.uk. 2010-11-22. Retrieved 2011-02-23. 

External links[edit]