Technologies in Minority Report
The 2002 science fiction neo-noir film Minority Report featured numerous fictional future technologies, which have proven prescient based on developments around the world. Before the film's production began, director Steven Spielberg invited fifteen experts to think about technologies that would be developed by 2054, the setting of the film.
After E.T., Spielberg started to consult experts, and put more scientific research into his films. In 1999, he invited fifteen experts convened by the Global Business Network, its chairman, Peter Schwartz, and its co-founder Stewart Brand to a hotel in Santa Monica, California for a three day "think tank". He also invited journalist Joel Garreau to cover the event. He wanted to consult with the group to create a plausible "future reality" for the year 2054 as opposed to a more traditional "science fiction" setting. Dubbed the "think tank summit", the experts included architect Peter Calthorpe, Douglas Coupland, computer scientist Neil Gershenfeld, biomedical researcher Shaun Jones, computer scientist Jaron Lanier, and former Massachusetts Institute of Technology (MIT) architecture dean William J. Mitchell. Production Designer Alex McDowell kept what was nicknamed the "2054 bible", an 80 page guide created in preproduction which listed all the decided upon aspects of the future world: architectural, socio-economical, political, and technological. While the discussions did not change key elements in the film's action sequences, they were influential in the creation of some of the more utopian aspects of the film, though John Underkoffler, the science and technology advisor for the film, described it as "much grayer and more ambiguous" than what was envisioned in 1999. John Underkoffler, who designed most of Anderton's interface after Spielberg told him to make it "like it conducting an orchestra", said "it would be hard to identify anything [in the movie] that had no grounding in reality." McDowell teamed up with architect Greg Lynn to work on some of the technical aspects of the production design. McDowell said that "[a] lot of those things Alex cooked up for Minority Report, like the 3-D screens, have become real."
Product placement was used to depict the predicted lack of privacy and excessive publicity in a future society. The advertisements in Minority Report were handled by Jeff Boortz of Concrete Pictures, who said "the whole idea, from a script point of view, was that the advertisements would recognize you -- not only recognize you, but recognize your state of mind. It's the kind of stuff that's going on now with digital set-top boxes and the Internet." Nokia designed the phones used by the characters, and Lexus paid the producers $5 million for the rights to design the futuristic "Mag-Lev" cars. All told money raised through product placement accounted for $25 million of the film's $102 million production budget.
Real world influence
I wanted all the toys to come true someday. I want there to be a transportation system that doesn't emit toxins into the atmosphere. And the newspaper that updates itself...
The Internet is watching us now. If they want to. they can see what sites you visit. In the future, television will be watching us, and customizing itself to what it knows about us. The thrilling thing is, that will make us feel we're part of the medium. The scary thing us, we'll lose our right to privacy. An ad will appear in the air around us, talking directly to us.
News sources have noted the future technologies depicted in the film were prescient. The Guardian published a piece titled "Why Minority Report was spot on" in June 2010, and the following month Fast Company examined seven crime fighting technologies in the film similar to ones then currently appearing. It summarized that "the police state imagined in the Tom Cruise flick feels a bit more real every day." Other major media outlets such as the Wall Street Journal have published articles dedicated to this phenomenon, and National Public Radio (NPR) published an August 2010 podcast which analyzed the film's accuracy in predicting future technologies.
Multi-touch interfaces, similar to Anderton's, have been put out by Microsoft (2007), Obscura Digital (2008), MIT (2009), Intel (2009), and Microsoft again, this time for their Xbox 360 (2010). A company representative, at the 2007 premiere of the then Microsoft Surface (later renamed to Microsoft PixelSense,) promised it "will feel like Minority Report," and when Microsoft released the Kinect motion sensing camera add-on for their Xbox 360 gaming console in 2010, the Kinect's technology allowed several programmers, including students at MIT, to create Minority Report inspired user interfaces.
Retina scanners, a form of biometrics, already existed by the time the film appeared in theaters, but media outlets have described the new advanced systems such as those by a Manhattan company named Global Rainmakers Incorporated (GRI) (2010), as similar to the movie's. GRI disputed the notion that its technology could be the threat to privacy it is in the film. "Minority Report is one possible outcome," a corporate official told Fast Company. "I don't think that's our company's aim, but I think what we're going to see is an environment well beyond what you see in that movie--minus the precogs, of course." The company is installing hundreds of the scanners in Bank of America locations in Charlotte, North Carolina, and has a contract to install them on several United States Air Force bases. It still can't work as fast as it is in the movie, but with the progress of computer technology, it is predictable to reach that level before 2054.
Technologies in development
Insect robots similar to the film's spider robots are being developed by the United States Military. These insects will be capable of reconnaissance missions in dangerous areas not fit for soldiers, such as "occupied houses". They serve the same purpose in the film. According to the developer, BAE Systems, the "goal is to develop technologies that will give our soldiers another set of eyes and ears for use in urban environments and complex terrain; places where they cannot go or where it would be too dangerous."
Good afternoon, Mr. Yakamoto. How did you like that three-pack of tank tops you bought last time you were in?—Talking computerized billboard in Minority Report
Most of the advertising to consumers in Minority Report occurs when they are out of their homes. The advertisements interact in various ways; an Aquafina splashes water on its customers, Guinness recommends its products to the downtrodden to recover from "a hard day at work", a cereal box from which Cruise eats has a video advertisement, and when Anderton is fleeing the PreCrime force, an American Express advertisement observes, "It looks like you need an escape, and Blue can take you there." The advertisements in Minority Report were handled by Jeff Boortz of Concrete Pictures, who said "the whole idea, from a script point of view, was that the advertisements would recognize you—not only recognize you, but recognize your state of mind. It's the kind of stuff that's going on now with digital set-top boxes and the Internet."
Although the advertising-oriented website ClickZ called the film's interactive advertisements "a bit farfetched" in 2002, billboards capable of facial recognition are being developed by the Japanese company NEC. These billboards will theoretically be able to recognize passers-by via facial recognition, call them by name, and deliver customer specific advertisements. Thus far, the billboards can recognize age and gender and deliver demographically appropriate advertisements, but cannot discern individuals. According to The Daily Telegraph, the billboards will "behave like those in...Minority Report," uniquely identifying and communicating to those in their vicinities. IBM is developing similar billboards, with plans to deliver customized advertisements to individuals who carry identity tags. Like NEC, the company feels they will not be obtrusive as their billboards will only advertise products in which a customer is interested. Advertisers are embracing these billboards as they attempt to reduce costs by wasting fewer advertisements on uninterested consumers.
Crime prediction software
Crime prediction software, developed by a professor from the University of Pennsylvania (2010). The software, which was detailed in a Daily Mail article entitled "The real Minority Report" upon its announcement, "collates a range of variables then uses an algorithm to work out who is at the highest chance of offending." As in the film, the program was announced for a trial run in Washington D.C., which, if successful, will lead to a national rollout. According to Fast Company, "IBM's new Blue Crime Reduction Utilizing Statistical History (CRUSH) programs feels almost directly inspired by Minority Report. Similar to the "precogs," IBM's new system uses "predictive analytics," mining years and years of incident reports and law enforcement data to "forecast criminal 'hot spots.'" Police in Memphis have already had great success with the $11-billion "precrime" predicting tool: Since installing Blue CRUSH, the city has seen a 31% drop in serious crime."
Xerox has been trying to develop something similar to e-paper since before the film was released in theaters. Electronic paper has been announced as being developed by MIT (2005), Germany (2006), media conglomerate Hearst Corporation (2008), and LG; a South Korean electronics manufacturer (2010). In 2005, when the Washington Post asked the chief executive of MIT's spin-off handling their research when "the Minority Report newspaper" would be released, he predicted "around 2015." Tech Watch's 2008 article "‘Minority Report’ e-newspaper on the way" noted that Hearst was "pushing large amounts of cash into" the technology.
Spielberg decided to add the jetpacks worn by the policemen as a tribute to old science-fiction serials such as Commando Cody, even though the scientists considered them unrealistic. The jet packs are the only future technology depicted in the film which originated in science fiction. They already exist and perhaps their most famous flights occurred in the pregame ceremonies before Super Bowl I in 1967 and in Los Angeles in the 1984 Summer Olympics during that event's ceremonies. They have been held back as there is currently no way to mitigate their dangers to the operator and have extremely limited range.
- Hart, Hugh (20 April 2010). "Minority Report Blu-ray Explores Spielberg’s Futuristic Vision". wired.com. Retrieved 10 December 2010.
- Lisa Kennedy (June 2002). "Spielberg in the Twilight Zone". Wired.
- Garreau, Joel (2002-06-21). "Washington As Seen in Hollywood's Crystal Ball". Washington Post. Retrieved 2007-02-21.
- Ian Rothkerch. "Will the future really look like "Minority Report"?". Salon.com.
- Kennedy, Lisa (June 2002). "Spielberg in the Twilight Zone" (10.06). Wired. Retrieved 2007-02-12.
- Clarke, Darren J. (2002-06-17). "MIT grad directs Spielberg in the science of moviemaking". mit.edu. Retrieved 2007-02-12.
- Kabat, Jennifer (11 September 2006). "Behind the Scenes". metropolismag.com. Retrieved 12 December 2010.
- Walker, Rob (2002-06-24). "The Ad-Friendly World of Minority Report". Slate. Retrieved 2009-04-10.
- Parker, Pamela (21 June 2002). "Interactive Ads Play Big Role in "Minority Report"". ClickZ.com. Retrieved 13 December 2010.
- Grover, Ron (2002-06-17). "Hollywood Product Placement, Circa 2054". Business Week. Retrieved 2009-03-09.
- Grossberg, Josh (21 June 2002). ""Minority" Reports Product Placement". eonline.com. Retrieved 14 December 2010.
- Ebert, Roger (16 June 2002). "Spielberg & Cruise & the movies". rogerebert.com. Retrieved 10 December 2010.
- Charles, Arthur (16 June 2010). "Why Minority Report was spot on". London: The Guardian. Retrieved 10 December 2010.
- Carr, Austin (30 July 2010). "7 Ways Real-Life Crime Fighting Mirrors "Minority Report"". Fast Company. Retrieved 10 December 2010.
- Karp, Jonathan (12 April 2005). "'Minority Report' Inspires Technology Aimed at Military". The Wall Street Journal. p. B1.
- Harrell, Phil (1 August 2101). "The Future According To 'Minority Report' May Be Now". National Public Radio. Retrieved 12 December 2010. Check date values in:
- Savov, Vlad (2010-12-09). "Kinect finally fulfills its Minority Report destiny (video)". Engadget. Retrieved 2010-12-09.
- "Obscura demonstrates Minority Report display". PC Pro. 2008-08-05. Retrieved 2009-02-26.
- "MIT's 6th Sense device could trump Apple's multitouch". CNET. 2009-02-09. Retrieved 2009-02-26.
- Beaumont, Claudine (10 January 2008). "The future is within touching distance at CES". London: The Telegraph. Retrieved 9 December 2010.
- Perenson, Melissa J. (30 May 2007). "Microsoft Debuts 'Minority Report'-Like Surface Computer". PC World. Retrieved 10 December 2010.
- McIntosh, Neil; Josh Schofeld (22 July 2002). "Tom's Toys". The Guardian (London). Retrieved 13 December 2010.
- Carr, August (18 August 2010). "Iris Scanners Create the Most Secure City in the World. Welcome, Big Brother". Fast Company. Retrieved 10 December 2010.
- Steiner, Christopher (2 April 2010). "The Identity-Thief Killer". Forbes. Retrieved 10 December 2010.
- Bauley, Ethan. "HP Labs fast-forwards to "Minority Report" and "The Matrix" to secure the mission-critical cloud". hp.com. Retrieved 13 December 2010.
- Gray, Richard (2 August 2010). "Minority Report-style advertising billboards to target consumers". London: The Daily Telegraph. Retrieved 10 December 2010.
- Bates, Daniel (25 August 2010). "The real Minority Report". Daily Mail (London). Retrieved 12 December 2010.
- "'Minority Report' moves from reel into real life". The Economic Times. 27 August 2010. Retrieved 12 December 2010.[dead link]
- Ahrens, Frank (12 October 2005). "Newspapers: The Future". Washington Post. Retrieved 13 December 2010.
- Harten, Alan (9 April 2008). "‘Minority Report’ e-newspaper on the way". techwatch.co.uk. Retrieved 13 December 2010.
- "Deconstructing Minority Report", Minority Report Special Edition DVD, Disc 2
- O'Brien, Miles (15 November 2010). "Robot Butlers and Jet Packs: How Close Are We Really?". pbs.org. Retrieved 5 March 2011.