The Apprentice: Martha Stewart

The Apprentice: Martha Stewart
Logo
Format	Reality
Created by	Mark Burnett Donald Trump
Starring	Martha Stewart
Theme music composer	Annie Lennox David A. Stewart
Opening theme	"Sweet Dreams (Are Made of This)" Performed by Eurythmics
Country of origin	United States
No. of episodes	13
Production
Running time	60 minutes
Broadcast
Original channel	NBC
Original run	September 21, 2005 (2005-09-21) – December 21, 2005 (2005-12-21)

The Apprentice: Martha Stewart is a spin-off from the American reality television series The Apprentice that ran in the fall of 2005. Broadcast on NBC, the show featured business tycoon Martha Stewart. Tasks were centered around Stewart's areas of expertise: media, culinary arts, entertaining, decorating, crafts, design, merchandising, and style. The tone of the show was somewhat muted compared to the original, as Stewart brought her own sensibilities to the elimination process, often using her catchphrase: "You just don't fit in" in contrast to original series host Donald Trump's catchphrase: "You're fired." She also wrote a cordial letter to the candidate who was fired; many times she took subtle jabs at the fired candidate and gave frank reasons for why the candidate did not succeed on the show. Several segments featuring Stewart were filmed at her home in Bedford, New York because at the time, she was serving the five-month house arrest portion of her ImClone scandal conviction.

Donald Trump, Mark Burnett and Jay Bienstock executive produced the show. Businessman Charles Koppelman and Stewart's daughter, Alexis Stewart accompanied the two teams during tasks and reported their observations to Stewart in the boardroom.

The two teams, Matchstick and Primarius, competed in 11 challenges. Overall, Primarius won eight, while Matchstick (completely jettisoned by Martha in week 11) won only three.

The show's theme song is "Sweet Dreams (Are Made of This)" by Eurythmics. The logo is a businesswoman in a dress running with a bag instead of a businessman running with a briefcase. The background music is written by David Vanacore, Mark T, Williams, and Jeff Lippencott.

Despite the fairly big initial hype, ratings for this spin-off were relatively weak. This show averaged only 7 million viewers, and garnered a mediocre 2.5 average in the very important demographic of 18-49 year old viewers. However, this program aired against very tough competition, including ABC's massive hit Lost. After the second episode, the show was moved from the 8 p.m. time slot to the 9 p.m. slot, and in spite of facing Lost, saw a slight increase in ratings.

There have been numerous rumors thrown out as to why the show failed, including: "too much" Martha Stewart (her Martha daytime program and this prime time program), confusion between this version and Trump's version which airs the day after (on Thursday nights), apathy over reality shows in general, NBC's declining fortunes, fatigue with the Apprentice franchise itself, and weak casting, although some felt the cast was superior to Apprentice 4, which ran concurrently. Trump blamed the Martha series for the declining ratings of his own version, even though the ratings for his show began to fall over a year before Martha's version premiered. Stewart responded in turn that she was supposed to have "fired" Trump in the premiere episode, making her a successor to Trump rather than the host of a spinoff. In mid-November 2005, NBC announced that it would not bring back the show for a second season, although the network and Stewart claimed that the show was initially planned as a one-season endeavor.

Candidates

Team 1	Team 2
Primarius	Matchstick

Candidate	Age	Hometown	Application Result
Dawna Stone - Magazine Publisher	37	St. Petersburg, Florida	Hired by Martha Stewart
Bethenny Frankel - Natural Foods Chef	34	New York City, New York	Sent home in the Series Finale
Jim Bozzini - Ad Executive	36	Gilbertsville, Pennsylvania	Sent home in week 12
Ryan Danz - Recent Law Graduate	28	Cardiff, California	Sent home in week 11
Marcela Valladolid - Cooking Instructor	27	Tijuana, Mexico
Leslie Sanchez - Marketing Company Owner	36	Alexandria, Virginia	Sent home in week 10
Amanda Hill - Attorney	30	Austin, Texas	Sent home in week 9
Howie Greenspan - Fashion Company Owner	33	Closter, New Jersey	Sent home in week 8
Carrie Gugger - Creative Director	31	San Diego, California	Sent home in week 7
Sarah Brennan - Event Planner	25	Washington, D.C.
David Karandish - Internet Company Owner	22	Maplewood, Missouri	Sent home in week 6
Jennifer Le - Prosecutor	32	Los Angeles, California	Sent home in week 5
Dawn Silvia - PR Consultant	33	Boston, Massachusetts	Sent home in week 4
Shawn Killinger - TV Newscaster	32	Grosse Pointe, Michigan	Sent home in week 3
Chuck Soldano - Interior Designer	38	Philadelphia, Pennsylvania	Sent home in week 2
Jeff Rudell - Creative Director	42	New York City, New York	Sent home in week 1

Weekly results

Candidate	Original team	Week 4 team	Week 5 team	Week 8 team	Application Result	Record as Project Manager
Dawna Stone	Primarius	Primarius	Matchstick	Primarius	Hired by Martha Stewart	3-0 (win in weeks 1, 7 & 10)
Bethenny Frankel	Matchstick	Matchstick	Primarius	Primarius	Sent home in the Series Finale	1-1 (win in week 11, loss in week 8)
Jim Bozzini	Matchstick	Matchstick	Primarius	Primarius	Sent home in week 12	2-0 (win in weeks 6 & 9)
Ryan Danz	Primarius	Primarius	Matchstick	Matchstick	Sent home in week 11	2-1 (win in weeks 5 & 8, loss in week 11)
Marcela Valladolid	Matchstick	Matchstick	Matchstick	Matchstick	Sent home in week 11	0-2 (loss in week 6 & 9)
Leslie Sanchez	Primarius	Matchstick	Matchstick	Matchstick	Sent home in week 10	0-2 (loss in weeks 4 & 10)
Amanda Hill	Primarius	Primarius	Matchstick	Matchstick	Sent home in week 9	1-0 (win in week 4)
Howie Greenspan	Primarius	Primarius	Primarius	Primarius	Sent home in week 8	1-0 (win in week 3)
Carrie Gugger	Primarius	Primarius	Primarius		Sent home in week 7	1-0 (win in week 2)
Sarah Brennan	Primarius	Primarius	Primarius		Sent home in week 7	0-1 (loss in week 7)
David Karandish	Matchstick	Matchstick	Matchstick		Sent home in week 6	0-1 (loss in week 3)
Jennifer Le	Primarius	Primarius	Primarius		Sent home in week 5	0-1 (loss in week 5)
Dawn Silvia	Matchstick	Matchstick			Sent home in week 4
Shawn Killinger	Matchstick				Sent home in week 3
Chuck Soldano	Matchstick				Sent home in week 2	0-1 (loss in week 2)
Jeff Rudell	Matchstick				Sent home in week 1	0-1 (loss in week 1)

Elimination Chart
Candidate	1	2	3	4	5	6	7	8	9	10	11	12	13
Dawna	WIN	IN	IN	IN	IN	IN	WIN	IN	IN	WIN	IN	IN	HIRED
Bethenny	IN	IN	BR	BR	IN	IN	BR	LOSE	IN	IN	WIN	IN	FIRED
Jim	BR	BR	BR	IN	BR	WIN	IN	BR	WIN	IN	IN	FIRED
Ryan	IN	IN	IN	IN	WIN	IN	IN	WIN	BR	BR	FIRED
Marcela	IN	IN	BR	IN	IN	LOSE	IN	IN	LOSE	BR	FIRED
Leslie	IN	IN	IN	LOSE	IN	IN	IN	IN	IN	FIRED
Amanda	IN	IN	IN	WIN	IN	IN	IN	IN	FIRED
Howie	IN	IN	WIN	IN	IN	IN	BR	FIRED
Carrie	IN	WIN	IN	IN	IN	IN	FIRED
Sarah	IN	IN	IN	IN	IN	IN	FIRED
David	IN	IN	LOSE	IN	IN	FIRED
Jennifer	IN	IN	IN	IN	FIRED
Dawn	BR	BR	BR	FIRED
Shawn	IN	IN	FIRED
Chuck	IN	FIRED
Jeff	FIRED

     The contestant was hired

     The contestant won as project manager on his/her team

     The contestant lost as project manager on his/her team

     The contestant was brought to the final boardroom

     The contestant was sent home

     The contestant lost as project manager and was sent home

Episodes

Week 1: Once Upon a Time

• Airdate: September 21, 2005
• Hosting Company: Random House
• Project: Teams had to design and write a children's book and read it to a group of first graders.
• Primarius project manager: Dawna
• Matchstick project manager: Jeff
• Winning team: Primarius
  • Primarius' reward: A Japanese dinner with Martha
• Losing team: Matchstick
  • Sent to Conference Room: Jeff, Dawn, Jim
  • Eliminated: Jeff, for taking over the entire project and not listening to his teammates. (Martha to Jeff: "You just don't fit in.")

Week 2: Business is Blooming

• Airdate: September 28, 2005
• Hosting Company: Martha Stewart Living Omnimedia
• Project: Teams had to sell flowers in high-end floral shops.
• Primarius project manager: Carrie
• Matchstick project manager: Chuck
• Winning team: Primarius
  • Primarius' reward: Volunteering with New York Cares (New York City's leading volunteer organization - www.nycares.org) to create a garden for a Community Center in the Chelsea neighborhood
• Losing team: Matchstick
  • Sent to Conference Room: Chuck, Jim, Dawn
  • Eliminated: Chuck, for poor leadership and for threatening to quit during the task.

Week 3: Bake It 'Til You Make It

• Airdate: October 5, 2005
• Hosting Company: Michael C. Fina
• Project: Teams had to design and sell a wedding cake.
• Primarius project manager: Howie
• Matchstick project manager: David
• Winning team: Primarius
  • Primarius' reward: Dinner at Jean-George with Donald and Melania Trump
• Losing team: Matchstick
  • Verdict: Although David blamed Marcela and Dawn, Martha disagreed his decision. The sales was a major problem. Martha wanted Bethenny, Jim, and Shawn back to the conference room.
  • Sent to Conference Room: David, Marcela, Dawn (Shawn, Bethenny, and Jim recalled to the boardroom by Martha)
  • Eliminated: Shawn, for off-handed remarks, including telling Charles during the task that if they lost, she should be dismissed, and telling Martha that "fake it 'til you make it" was an important idea in the television world. Martha claimed to have worked in the television business for 12 years she never said "fake it 'til you make it". Martha was unhappy that the job that Bethenny and Jim did for not being able to sell a single cake. But she instead eliminated Shawn for her poor sales comparison to Primarius.
• Special notes:
  • Jim's wife has a baby. Jim talks to her over the phone.
  • Matchstick sold 0 cakes for $0, undoubtedly, a clear loss.

Week 4: Sweet Suite

• Airdate: October 12, 2005
• Hosting Company: Westin Hotels
• Project: Teams had to create a fantasy suite in a Westin Hotel.
• Primarius project manager: Amanda
• Matchstick project manager: Leslie
• Winning team: Primarius
  • Reasons for win: The Westin executives and the focus group really liked the touches in the suite.
  • Primarius' reward: Enjoying the hotel suite that they had finished, with a surprise visit from Martha.
• Losing team: Matchstick
  • Reasons for loss: They really liked their theme, but in the end, it was an unfinished room. Bethenny was struggling to get the furniture in the suite. When they had their chance to get it, the truck wasn't there.
  • Sent to Conference Room: Leslie, Dawn, Bethenny
  • Eliminated: Dawn, for her horrible attitude, inability to be a team player, and being on Matchstick of 0-4 team record. Martha thinks that time managing was a mess for Leslie; but she'll let her stay. Bethenny was criticized for not bringing the furniture on time; but she did do an overall good design. So Martha also let her stay. Instead, Dawn was eliminated for acting disrespectful towards Martha and Charles, not painting because of her allergies, and not waking up and be ready for about 30 minutes; which Leslie brought that statement.
• Special note: Leslie volunteers to move to Matchstick from Primarius and becomes the project manager.

Week 5: Mixed Greens

• Airdate: October 19, 2005
• Hosting Company: Wishbone
• Project: Teams had to create a salad dressing and sell it at a Stew Leonard's supermarket .
• Primarius project manager: Jennifer
• Matchstick project manager: Ryan
• Winning team: Matchstick
  • Matchstick's reward: A trip on a Schooner around New York City.
• Losing team: Primarius
  • Sent to Conference Room: Jennifer, Jim
  • Eliminated: Jennifer, for not taking Jim off the task when he behaved badly. Martha also found it hard to believe that a prosecutor would be scared of someone working for her.
• Special notes:
  • In the prologue, Martha requested both teams to report back to the Conference Roon. Martha asked Primarius who has not yet been a project leader. Martha selects Ryan to lead Matchstick and Jennifer was asked to lead Primarius. After Martha was discouraged that Matchstick has grievously lost four tasks in a row, she decided to reshuffle the teams. Ryan selects Dawna, Amanda, Leslie, David, and Marcela for Matchstick. Jennifer selects Howie, Sarah, Carrie, Bethenny, and Jim for Primarius.
  • Officially Amanda, Dawna, and Ryan are transferred to Matchstick. Bethenny and Jim are transferred to Primarius.
  • Sarah, Carrie, Howie, and Jennifer are still in their original team Primarius and David, Leslie, and Marcela are still in Matchstick.
  • Matchstick wins for the first time in the series.
  • This is the first time a two-person boardroom takes place and it is the first time Martha chooses the final boardroom candidates instead of the project manager.
  • Wishbone debuted a new television commercial during this episode, featuring Charles and Alexis eating Wishbone salad dressing. In the ad, Alexis jokingly whispers to Charles that they can't let her mother know they're eating Wishbone dressing.
  • This is the first win for David and Marcela.

Week 6: Every Dog Has His Day

• Airdate: October 26, 2005
• Hosting Company: Purina Beneful
• Project: Teams had to create an auction package with various celebrities and then raise the most money during the auction.
• Primarius project manager: Jim
• Matchstick project manager: Marcela
• Winning team: Primarius
  • Primarius' reward: No reward, as this was a charity event.
• Losing team: Matchstick
  • Sent to Conference Room: Marcela, David
  • Eliminated: David, for not contributing that much on the task and for being young and inexperienced. Martha could have eliminate Marcela as PM for not actually taking the negotiations correctly. But David is sent home for being ineffective in the negotiatons for Merv Griffin.
• Special notes:
  • Matchstick's celebrities included Chad Pennington, Fran Drescher, Bruce Vilanch & Jordan Allard and Merv Griffin.
  • Primarius' celebrities included Paul & Amanda Sorvino, Susan Lucci, John Lithgow & Joanna Gleason and Todd Oldham.
  • Martha once again chooses the boardroom candidates.
  • This was Bethenny and Jim's first win. All other candidates who were still in the game had at least one win.
  • The charity auction was first used on the sixth episode of The Apprentice season 1.

Week 7: Swimming Against the Tide

• Airdate: November 2, 2005
• Hosting Company: Tide (brand)
• Project: Teams had to create a live/performing billboard showcasing the new Tide to Go pen.
• Primarius project manager: Sarah
• Matchstick project manager: Dawna
• Winning team: Matchstick
  • Reasons for win: Peter Arnell really loved Matchstick's concept of doing a boxing range for the showcasting.
  • Matchstick's reward: Breakfast at Martha Stewart's home in Bedford with Peter Arnell.
• Losing team: Primarius
  • Reasons for loss: According to Peter Arnell, Primarius had the most "pathetic" display in their billboard. That worst failure led Primarius to a loss.
  • Sent to Conference Room: Sarah, Carrie, Bethenny, Howie
  • Before Final Verdict: Martha asked Sarah who stepped up from Task 7, and Sarah selected Jim to be sent to the loft before Martha eliminated Sarah and Carrie.
  • Eliminated: Sarah, for having inability to control her team and lack of overall leadership quality. Along with Carrie, for being Sarah's assistant on a poorly event. Martha thought both of them are the reason that they lost.
• Special notes:
  • Martha eliminates two people for the first time in the history of the show.
  • This is the third occurrence of more than one person being fired/dismissed on the Apprentice series. The first was Maria & Wes in the 2nd Season of Donald Trump's Apprentice. The second had ironically occurred the previous week when Josh, Jennifer M., James and Mark were oddly enough all fired for mass incompetence in the worst managed task in the history of the show. A few weeks later, once again on Trump's Apprentice, Trump fired Brian and Marshawn, and then a few weeks after that, Trump fired Felisha and Alla.
  • Martha uses the phrase: "You both don't fit in." in the form "Neither one of you fit in", for the first time since the first episode.
  • Martha thinks that Primarius has the worst failure of this task of this history of this show. The previews for the episode had featured Ryan (of Matchstick) in spandex as superhero "Tide-to-Go Joe", mock-punching Marcela (dressed up as a ketchup stain), thus leading many viewers to assume that Primarius failed miserably. As it turned out, Peter Arnell loved Matchstick's presentation.
  • Dawna is the first person to be project manager twice, as well as the first to win twice.
  • Tide debuted a new television commercial during the episode, featuring a drill sergeant brandishing the Tide-to-Go pen and offering a contest for free tickets to The Apprentice: Martha Stewart live finale. Primarius, however, even though at first wanted to go with the boxing style, they instead decided to make a spectacle of dancers and sing the chant: Tide Go Tide to Go; It's time for Tide to Go!

Week 8: Don't Touch That Dial

• Airdate: November 9, 2005
• Hosting Company: QVC
• Project: Teams had to sell items on QVC. Matchstick sold a Self-Retracting Hose and Primarius sold the Bonnaire cordless self inflater.
• Primarius project manager: Bethenny
• Matchstick project manager: Ryan
• Winning team: Matchstick
  • Reasons for win: While they sold less units, they got a higher price of a total profit of over $14,000.
  • Matchstick's reward: A helicopter ride to East Hampton and a tour of one of Martha Stewart's homes with Kevin Sharkey.
• Losing team: Primarius
  • Reasons for loss: Although they sold more units that Matchstick, they struggled on their sales pitch on QVC. Jim kept talking to Dawna a lot and didn't look at the camera. They ended up with total sales of $11,000.
  • Sent to Conference Room: Bethenny, Jim, Howie
  • Eliminated: Howie, for refusing to do the sales pitch of their product.
• Special notes:
  • Due to having the best performance record, Dawna is transferred back to Primarius because Matchstick has 5 players and Primarius has 3 players. Martha claimed that Primarius had the worst failure in the Tide to Go! task; so they could have some help. So that's the reason that Dawna went back to Primarius.
  • Bethenny admits after announcing who she would send to the Final Boardroom she made a mistake in not wanting Dawna to be sent, and she apologized to both men. Bethenny tried to bring Dawna back in, but Charles shut her down.
  • The QVC task was first seen in The Apprentice season 2 episode 5.
  • Ads for this episode zeroed in on Jim, calling him "the male Omarosa", a reference to controversial Apprentice personality Omarosa Manigault-Stallworth.

Week 9: The Coffee Achievers

• Airdate: November 16, 2005
• Hosting Company: Tassimo
• Project: Teams had to sell the Tassimo Coffee Maker.
• Primarius project manager: Jim
• Matchstick project manager: Marcela
• Winning team: Primarius
  • Primarius' reward: A plane ride to Bar Harbor, Maine and a tour of one of Martha Stewart's homes with her daughter Alexis.
• Losing team: Matchstick
  • Sent to Conference Room: Marcela, Amanda, Ryan
  • Eliminated: Amanda, for being disloyal and unhelpful to Marcela.
• Special notes:
  • Jim encouraged Marcela, who had said if she lost as PM twice she would be ready to go home, to fight against Ryan and Amanda because he claimed he was previously in the scapegoat position (although he himself had put Dawn in a scapegoat position in episode 2).
  • This was the first reward for Bethenny and Jim. Their sole previous task win, the charity auction, had no reward, as Martha felt giving to charity was reward enough.

Week 10: A Ridiculous Display

• Airdate: November 30, 2005
• Hosting Company: Buick
• Project: Teams had set up a show room for the new Buick Lucerne.
• Primarius project manager: Dawna
• Matchstick project manager: Leslie
• Winning team: Primarius
  • Primarius' reward: A dinner at the Four Seasons Hotel with Charles Koppelman, Chairman of MSO, and Susan Lyne, President and Chief Executive Officer.
• Losing team: Matchstick
  • Reasons for loss: Matchstick's concept was not clear. It looked like a diner table inviting a car to dinner.
  • Sent to Conference Room: Leslie, Ryan, and Marcela
  • Eliminated: Leslie, for her terrible record as PM of 0-2 and not being able to think for herself.
• Special notes:
  • With this Primarius victory, Dawna now has three wins as Project Manager, but more noteworthy is her spotless record. She only has been on a losing team twice, and neither time had she been brought back to the boardroom by the project manager.

Week 11: Final Approach

• Airdate: December 7, 2005
• Hosting Company: Song Airlines
• Project: Teams had create a thirty-second commercial for a $99 Song Airlines flight from New York's JFK to Los Angeles' LAX.
• Primarius project manager: Bethenny
• Matchstick project manager: Ryan
• Winning team: Primarius
  • Primarius' reward: Horseback riding with Martha Stewart at her Bedford home and a game of Scrabble.
• Losing team: Matchstick
  • Sent to Conference Room: Ryan and Marcela
  • Eliminated: Both for the following reasons:
    • Ryan for drinking during the task and producing an ad that is inapporpriate for the Airline's target audience.
    • Marcela for her horrible record as Project Manager of 0-2, being on three wins and eight losses, and not contributing anything in the task.
• Special notes:
  • This is the second time Martha sent home more than one candidate, six including Trump's multiple-firings throughout the history of The Apprentice.
    • Martha uses the "don't fit in" phrase to eliminate the candidates.
  • Matchstick is "out of business", as both Marcela and Ryan were the last members of the group.
    • Including Trump's Season 4, there has been two instances where a company has been shut down simply because the remaining candidates were eliminated.
      • This is the third instance where all final boardroom candidates have been eliminated.
  • Dawna is the only candidate entering the next task having not been to the conference room. She leads the series with a corporate record of 9-2, and a PM record of 3-0.
  • This episode aired after Delta Air Lines, which owns and operates Song, announced would eradicate the Song brand name in May 2006, and incorporate its aircraft into Delta's main operations

Week 12: The Interviews and the Ultimate Task

• Airdate: December 14, 2005
• Task: One-on-one interviews with four important executives from Martha Stewart Living, including some the candidates might recognize from their reward dinners.
• Eliminated: Jim, for being a loose cannon, treating the entire process as a game, and at the recommendation of the four executives. (Martha to Jim: "The game is over Jim.")

• • Final Two: Dawna and Bethenny
  • For the final task, Bethenny and Dawna had to select three of the 14 eliminated candidates since the stakes of the final task is abnormally high

• Final Project for Bethenny: Hold a Circus event for the Apple & Eve Circus in association with the Boys and Girls Clubs of America
  • Bethenny's Recruits: Ryan, Jim, and Carrie
• Final Project for Dawna: Liz Claiborne Fashion Show and Charity Event for Safe Horizon (an organization combating domestic violence)
  • Dawna's Recruits: Amanda, Howie, and Sarah
• Special notes:
  • There are no more teams or project managers—all candidates are now on their own.
  • The one-on-one interviews with the executives has always been an Apprentice Tradition.
  • After being announced as the final two, Bethenny and Dawna congratulated each other upon returning to the loft, and celebrated their coronation as finalists with champagne.
  • Both finalists also browsed a photo album containing pictures of the fourteen eliminated candidates.
  • Jim, although happy to work with Bethenny, was perplexed as to why she chose Carrie, with whom she argued in episode 6, and Ryan, with whom she never worked. Jim said that Bethenny had no friends and that's why she chose a rather odd group of people.
  • In pure Apprentice tradition, the first part of the final task ended with the final two facing conflicts that could lead to failure. In this case, Dawna thinks Howie could cost her the job, and Bethenny with numerous workers who have no tasks.

Week 13: Decision Time

• Airdate: December 21, 2005
• Setting: The studio in which Martha's daytime show, Martha takes place, live in The Apprentice tradition.
• Pre-Recorded Material: Conclusion of the final tasks
  • Bethenny's circus event was fun and successful, but Bethenny was a bit cold towards her teammates.
    • Bethenny's coldness was especially evident at the end of the task, when she left her teammates without saying much in the way of praise, in stark contrast to Dawna's emotional farewell to her team.
    • Martha was also concerned that Bethenny disregarded her subordinates and had a few rough edges, which jeopardized Bethenny's job application nearing the end of the finale.
  • Dawna's Liz Claiborne fashion show event went smoothly as well
    • The company's main concern was that the event programmes were rushed, but ultimately none of Dawna's weaknesses affected her job application.
• Runner-up: Bethenny for showing disrespect to her subordinates, being a show-off, and having excessive need to make physical impressions.
• Hired: Dawna, for her exemplary business experience and her competency in management. (Martha to Dawna: "I would like to offer you the job of being my apprentice.")
  • Dawna's Job: Development Director for MSLO's Body + Soul magazine, based in the Boston suburb of Watertown, Massachusetts.
• Special notes
  • The Live Finale was only one hour long (as opposed to two for Donald Trump's Apprentice).
  • At the end of the show, champagne was passed around to the candidates in celebration of Dawna's coronation. However, Martha refused to offer any alcohol to Dawna herself, since she instead wanted Dawna to celebrate her coronation driving away in a new Buick Lucerne.
  • As the series began, a possible conflict of interest arose, as Frankel used to be friends with Jennifer Koppelman Hutt. Hutt is the daughter of Charles Koppelman, and is also Alexis Stewart's partner and co-host on a radio program broadcast through the Sirius Satellite Radio network. Koppelman and Alexis Stewart served as Martha's "eyes and ears," observing the performance of candidates during various tasks in the competition.

Television syndication

• The Apprentice: Martha Stewart was shown in the United Kingdom on Discovery Home & Health (part of the Discovery Channel Network) Weekdays at 7pm.

References

• Sellers, Patricia (Nov. 14, 2005). "Remodeling Martha". Fortune, p. 49–62.

External links

• The Apprentice: Martha Stewart at the Internet Movie Database
• The Apprentice: Martha Stewart at TV.com