The Daily Vidette
The Daily Vidette (also known as The Vidette) is the independent daily student newspaper for the Illinois State University community published five days a week in print and online. It is an affiliate of UWIRE, which distributes and promotes the paper's content to its network.
The Daily Vidette was first published in 1888 and operated as a subscription publication until 1915, when it began receiving university support. Publication frequency changed throughout the 20th century ranging from weekly and biweekly until finally reaching its current frequency of five days per week in 1976.
The Daily Vidette covers international, national, state and local news as well as in-depth features and reviews. In addition, the paper provides ISU students with professional work experience as journalists, graphic designers, web developers and media advertising sales representatives. It employs between 80 and 100 students each year and runs on a budget of nearly $1 million, driven primarily through advertising revenue.
The Vidette has a circulation of 6,000 issues a day Monday through Thursday and 5,000 issues on Friday during the school year. It prints 5,000 issues on Wednesdays during the summer semester. In addition to the daily issue, the newspaper staff also produce between six and seven special magazine sections throughout the year on a range of topics. The Vidette has 55 drop spots around the Bloomington/Normal area.
The Daily Vidette consistently produces award winning editorial and advertising content. In 2010, the Vidette won Third Place in General Excellence at the annual Illinois College Press Association convention, which recognizes student newspapers for outstanding work in all aspects of production. Recently, it won three national advertising awards among college newspapers with a circulation under 30,000:
• First Place Survival Guide • First Place Best Newspaper Promotion Ad • First Place Best Newspaper Promotion Campaign
The American Heritage Dictionary defines vidette (vedette) as: 1. A mounted sentinel stationed in advance of an outpost. 2. A small scouting boat used to observe and report on an opposing naval force.
In January 2013, The Vidette began running a three-day-a-week comic strip entitled Vegetative State by Sam Quast. The first strip focused on Illinois State University's all-male a cappella group "The Acafellaz". It sparked outrage prompting an apology column by the editor in chief. As of March 2013, the strip continues to run.
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