The Fader

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The FADER
FADER-logo.jpg
Editor Naomi Zeichner[1]
Frequency Bimonthly
Publisher Andy Cohn
First issue  1999 (1999-month)
Country United States
Based in New York, New York
Language English
Website www.thefader.com
ISSN 1533-5194

The FADER is a New York-based music magazine launched in 1999 by Rob Stone and Jon Cohen. The FADER documents a range of emerging music, style and culture.[2] The FADER was the first print publication to be released on iTunes.[3] It has been credited with giving exposure to top artists ahead of mainstream recognition, including Kanye West, Bon Iver,The Strokes, Drake and The White Stripes.[4]

The FADER won the FOLIO magazine Gold Eddie awards for "Best Consumer Entertainment Magazine" in 2011[5] and 2008.[6] FADER TV won Clicker awards in 2009 and 2010, and the magazine won two OMMA awards for integrated marketing campaigns in 2010 with Nike and Levi's.[citation needed] It is owned by The FADER Media group, which also includes its website, thefader.com, FADER films, FADER label and FADER TV.

The FADER Fort[edit]

The FADER Fort is an annual invitation-only event at Austin Texas’s South by Southwest (SXSW) founded in 2002. The 4-day party features live performances and is sponsored by Fiat.[7] FADER Fort NYC is a party produced during the annual CMJ Music Marathon.[8][9]

Awards[edit]

  • FOLIO + min FAME Awards: Winner for Best Entertainment Event for The FADER FORT Presented by Converse[10]
  • FOLIO Magazine: Ozzie Award, Best Black & White Photography[11]
  • FOLIO 40: Publisher Andy Cohn named one of the top 10 most influential “C-level” visionaries in the publishing world[12]
  • FOLIO Awards: Editorial - Best Consumer Entertainment Issue, Gold Winner: "Notorious B.I.G. ICON issue"[13]
  • The OMMA Awards: The FADER FORT by Fiat, Entertainment / Music [14]
  • Best of Clicker Awards: “Best Web Music Show” – FADER TV[15]
  • min Online Editorial & Design Awards: Single Magazine Issue (Consumer)[16]
  • The OMMA Awards: “The Levi’s®/FADER Fort” Entertainment (ExcludingTV & Movies) - Integrated Online Campaigns.[17]
  • The OMMA Awards: “Nike Sportswear + FADER Presents Pitch Perfect” - Apparel, Fashion - Integrated Online Campaigns.[18]
  • Clicker: Best Web Music Show - FADER TV[19]
  • FOLIO Awards: Editorial Best Consumer, Entertainment, Single Article Gold Winner: “David Byrne Icon Cover Story”[20]
  • FOLIO FAME Awards: Best Custom Advertiser Event: Silver Award[21]
  • FOLIO Awards: Design, Best Overall Design, Consumer Silver Winner, May 2009[22]
  • Utne Independent Press Awards: Arts Coverage[23]
  • FOLIO Awards: Best Full Issue, Consumer / Entertainment, Gold Winner: March 2009 Issue[24]
  • FOLIO FAME Awards: Best Customer Advertiser Event, Silver Award[25]
  • FOLIO Awards: Editorial - Folio’s Gold Eddie Award for Best full Issue (March 2008) of a consumer/entertainment magazine[26]
  • FOLIO Awards: Editorial - Folio’s Gold Eddie Award for Best online column/blog for Schnipper’s Slept On (March 4, 2008)[27]
  • FOLIO Awards: Design - Folio’s Silver Ozzie Award for Best Use of Illustration, “Culture Clash” in July 2007 issue[28]
  • Pearl Award: Best Web Publication in the Digital category: F2[29]
  • 2005 Advertising Age: 7th Best Magazine Cover of the Year [30]
  • 2002 New York Press End of Year Awards: Best Urban-Lifestyle Magazine

References[edit]

  1. ^ Michael Rondon (2014-09-22). "A Look at The FADER’s Expansion Plans". Folio:. Retrieved 2014-09-23. 
  2. ^ http://advertising.thefader.com/about/
  3. ^ Erik Sass (June 8, 2006). "Fader Mag To Distribute Issues On iTunes". MediaDailyNews. Retrieved 2009-09-28. This [the free Fader iTunes download] is the first exclusive sponsorship deal to distribute a magazine on iTunes 
  4. ^ http://www.mediabistro.com/articles/details.asp?aID=11802&
  5. ^ Kinsman, Matt (1 November 2011). "2011 Folio: Award Winners Announced". foliomag.com. Retrieved 2013-03-18. 
  6. ^ "2008 Eddie Awards Winners - Editorial @ FolioMag.com". September 23, 2008. Retrieved 2009-09-28. Consumer, Entertainment, Full Issue – FADER, March 2008 
  7. ^ "THE FADER FORT: DRIVERS WANTED". Billboard. January 21, 2011. 
  8. ^ Ben Sisario (October 22, 2010). "An Airy Respite from CMJ’s Subterranean Scene". New York Times. 
  9. ^ "Presenting the FADER Fort NYC 2010 Lineup". FADER. October 19, 2010. 
  10. ^ "2014 FAME Awards Winners Announced", Folio Magazine, April 2, 2014
  11. ^ "Eddie & Ozzie Finalists – Awards Ceremony December 5 in NYC". FOLIOAwards.com. Retrieved November 26, 2013. 
  12. ^ "The 2012 FOLIO: 40". FOLIOMag.com. Retrieved November 26, 2013. 
  13. ^ "2011 Folio: Award Winners Announced". Foliomag.com. Retrieved November 22, 2013. 
  14. ^ "OMMA Awards: 2011 Finalists". Mediapost.com. Retrieved November 22, 2013. 
  15. ^ "Web Originals Lead Voting for Clicker’s Best of 2010 Awards". Gigaom.com. Retrieved November 22, 2013. 
  16. ^ "min's Editorial and Design Awards". minonline.com. Retrieved November 22, 2013. 
  17. ^ "OMMA Awards: 2010 Winners". Mediapost.com. Retrieved November 22, 2013. 
  18. ^ "OMMA Awards: 2010 Winners". Mediapost.com. Retrieved November 22, 2013. 
  19. ^ "Clicker Announces Best of 2009 Winners". Gigaom.com. Retrieved November 22, 2013. 
  20. ^ "2009 FOLIO: Awards Announced". Foliomag.com. Retrieved November 22, 2013. 
  21. ^ "2009 FOLIO: Awards Announced". Foliomag.com. Retrieved November 22, 2013. 
  22. ^ "2009 Eddie Award Winners". Foliomag.com. Retrieved November 22, 2013. 
  23. ^ "The Winners of the 2009 Utne Independent Press Awards". Utne.com. Retrieved November 22, 2013. 
  24. ^ "2009 FOLIO: Awards Announced". Foliomag.com. Retrieved November 26, 2013. 
  25. ^ "2009 Fame Awards Finalists Announced!". Retrieved November 26, 2013. 
  26. ^ "2008 Eddie Award Winners". Foliomag.com. Retrieved November 22, 2013. 
  27. ^ "2008 Eddie Award Winners". Foliomag.com. Retrieved November 22, 2013. 
  28. ^ "2008 Ozzie Award Winners". Foliomag.com. Retrieved November 22, 2013. 
  29. ^ "2008 Pearl Award Winners". CustomContentCouncil.com. Retrieved November 22, 2013. 
  30. ^ "Best Magazine Covers". AdAge.com. Retrieved November 26, 2013. 

External links[edit]