The Learning Annex
|Type||Privately Held Corporation|
|Industry||Adult Education, Continuing Education, Seminars, Speakers|
|Founded||New York (1980)|
|Headquarters||New York City, New York, USA|
|Products||Real Estate Wealth Expo, Trump Expo|
|Revenue||US$102 million (2007)|
The Learning Annex is a private continuing adult education school based in New York. It was founded in 1980 by Bill Zanker in his New York City studio apartment with an investment of only $5,000. It is considered the largest adult education company in North America.
The Learning Annex offers a wide range of classes, on topics as diverse as "How to Develop & Write a Winning Business Plan", "Intro to Pole Dancing", "How to Write a Book Proposal That Publishers Can't Refuse", "How To Talk To Your Cat", "How to Buy Foreclosed Property", "Make Contact with Lost Loved Ones", "How to Shoot Your Own Live Adult Video", "Kabbalah-Dating", "How to Create Magical Spells", "Discover Your Past Lives - Who Were You Before?", "How To Make Your Own Soap" and "How To Marry the Rich".
In 1991, Zanker sold the Learning Annex and repurchased the company 11 years later in 2002. At the time of his repurchase it had very little marketing and a roster of little known speakers. Zanker put millions into advertising and marketing and revitalized the company.
In recent years, the Learning Annex has concentrated its efforts on large-scale expos featuring notable speakers such as Donald Trump, Robert Kiyosaki and Anthony Robbins. Other high-profile speakers include Al Gore, Rudy Giuliani, Alan Greenspan, George Foreman, Julius Erving, David Bach, Joe Montana, Bill Walsh, Kareem Abdul-Jabbar, Richard Branson, Suze Orman, Russell Simmons, Barbara Corcoran and John Demartini.
In September 2006, William Zanker paid $73,200 to purchase a used Lincoln Town Car belonging to investor Warren Buffett, reportedly in a bid to coax Buffett into conducting a Learning Annex class. In November 2005, Zanker paid $57,100 to have lunch with media mogul Rupert Murdoch.
- http://www.prnewswire.com/cgi-bin/stories.pl?ACCT=danews.story&STORY=/www/story/09-25-2006/0004438891&EDATE=MON+Sep+25+2006,+09:00+AM/ Warren Buffett Sells His Used Car to the Learning Annex President for 10 times its value
- http://www.inc.com/apps/inc500/viewCompany.jsp?cmpId=2006379 Inc. 500 Entry For The Learning Annex