The Severn (radio)
Coordinates: 52°42′00″N 2°31′12″W / 52.69997°N 2.519917°W
| Broadcast area | Shrewsbury, Oswestry and Telford & Wrekin |
|---|---|
| Frequency | 106.5 MHz, 107.1 MHz & 107.4 MHz |
| First air date | September 18, 2006 |
| Format | Adult Contemporary |
| Owner | UTV Media |
| Website | www.thesevern.co.uk |
The Severn is a local commercial station owned by UTV Media which is split into three areas covering Shrewsbury & Central Shropshire, Oswestry & North Shropshire and Telford & Wrekin in the United Kingdom.
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[edit] History
The Shrewsbury and Oswesrty radio stations launched at 7am on Monday 18 September 2006 with the first song played being Seven Days by Sting. The first voices on air were Will Tudor, (former Beacon FM Shropshire breakfast presenter) on 106.5 The Severn (Shrewsbury) and Ben Day on 107.1 The Severn (Oswestry).
Their sister station 107.4 Telford FM had however been on air since May 1999 but rebranded as 107.4 The Severn on 20 September 2010 to allow for county-wide coverage and shared programming. Shrewsbury's radio frequency is 106.5 MHz, Oswestry's & North Shropshire's frequency is 107.1 MHz and Telford & Wrekin's frequency is 107.4 MHz.
On February 3 2012, The Severn and sister station The Wyre were acquired by UTV Media. Live programming is currently suspended on both stations, which are running an automated service.[1] The station is due to be rebranded as Signal 107 in March and merged with The Wyre & 107.7 The Wolf.[2]
[edit] See also
[edit] References
- ^ "Wyre and Severn sold to UTV Media". Radio Today. 2012-02-03. http://radiotoday.co.uk/2012/02/wyre-and-severn-sold-to-utv-media/. Retrieved 2012-02-03.
- ^ The Wolf, Wyre, Severn become Signal, Radio Today, 7 February 2012
[edit] External links
- 106.5 & 107.1 FM | The Severn - For Shrewsbury and Central Shropshire and Oswestry & North Shropshire
- 107.2 FM | The Wyre - For Kidderminster, Bewdley and Stourport
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