The Willy Wonka Candy Company
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| Owner |
Nestlé |
| Introduced |
1971 |
| Website |
http://wonka.com |
The Willy Wonka Candy Company is a brand of candy owned by the Nestlé company using licensed materials from Roald Dahl's Charlie & the Chocolate Factory and its two film adaptations for their packaging and marketing. The brand started in 1971, coinciding with the release of the first film adaptation. [1] They were bought by Nestlé in 1988.
The brand is used on a range of candies in North America and a range of chocolate bars in the United Kingdom. Nestlé also sells candy and chocolate under the Willy Wonka brand in the Republic of Ireland, Australia, New Zealand, Japan, Mexico and Brazil.
A number of the Wonka-branded products actually did originate in the book and later films, such as the Everlasting Gobstoppers and the Wonka Bar, while others were originally created or acquired for the brand.
[edit] Current products
[edit] Former products
[edit] Wonka Exceptionals
In 2009, the brand was given a makeover and in 2010 launched of a line of premium chocolate bars and other candies called "Wonka Exceptionals"[2]
[edit] References
[edit] External links
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Willy Wonka Candy Company products
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Discontinued
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| Baby nutrition and food |
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| Baking |
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| Bottled water |
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| Candy and dessert |
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| Coffee and beverage |
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| Health and nutrition |
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| Ice cream |
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| Prepared food |
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34.23 billion 
