|Traded as||NYSE: THO|
(through acquisition of Airstream)
|Founder(s)||Wade Thompson and Peter Orthwein|
|Headquarters||Jackson Center, Ohio, United States|
|Key people||Wade Thompson (co-founder and CEO)
Peter Busch Orthwein (co-founder and chairman)
|Revenue||$2.32 billion USD (2008)|
|Operating income||$322 million USD (2008)|
|Subsidiaries||See subsidiaries below|
Thor Industries, Inc. was founded on August 29, 1980, when Wade F. B. Thompson and Peter Busch Orthwein acquired Airstream. The name "Thor" combined the first two letters of each entrepreneur's name. Despite its image, Airstream had not fared well during the economic downturn of the late-1970s. By focusing on improving quality while reducing costs, Airstream returned to profitability in its first year under the new Thor management.
In 1982, Thor purchased the Canadian company, General Coach, which manufactures travel trailers and motorhomes. Also part of this acquisition was Thor America, which manufactures Citation and Chateau travel trailers and fifth wheels.
In 1991, Thor acquired Dutchmen, a brand of fifth wheel and conventional travel trailers. Four Winds International, manufacturer of class A and C motorhomes, was acquired in 1992. Komfort, a maker of fifth-wheel and conventional travel trailers, and Skamper, a builder of folding camping trailers, became members of the Thor family in 1995.
1996 saw the start up of Thor California and the introduction of the Tahoe and Wanderer brands of trailers and fifth wheels. These products became instant hits with RV-ers and the fastest-growing brands on the market.
With the acquisition of Keystone RV in 2001, Damon RV in 2003, and CrossRoads RV in 2004, Thor Industries is the largest RV manufacturer.
In September 2010, Thor Industries' subsidiaries Damon Motor Coach and Four Winds International merged to form Thor Motor Coach. Thor Motor Coach has become the top retail selling motorhome manufacturer in North America. Thor Motor Coach produces several brands of Diesel Pushers, Class A, Class B Plus, Class C Motorhomes that are distributed in the Italy, United Kingdom, Australia, New Zealand, India, Japan, Canada, and the United States.
Thor announced its acquisition of Heartland Recreational Vehicles, LLC, a privately held RV manufacturer based in Elkhart, Indiana, for $100 million in cash and 4,300,000 shares of Thor Industries, Inc. common stock, subject to adjustment on Sept 17th, 2010. The acquisition, Thor’s first major purchase since 2005 and just two weeks after its 30th anniversary, was rumored for several days.
Like several other firms in the industry, Thor offers employee incentives based on productivity, with reductions in bonuses based on warranty work. Thor encourages employees to be actively involved in community programs and Thor executives serve on the boards of numerous civic organizations.
In May 2013, Thor sold its ambulance manufacturing company, SJC Industries, to Allied Specialty Vehicles, including the McCoy and Miller and Marque brands. In August 2013, Thor also announced the sale of its bus businesses to ASV as well, including the ElDorado Motor Corp., National Coach, Champion Bus, Heartland and Goshen Coach companies.
- CrossRoads RV
- Dutchmen RV
- Redwood RV
- Keystone RV
- Heartland RV
- Livin Lite RV
- Bison Coach
Motorized Recreation Vehicles (Motorhomes)
- ElDorado National (sold 2013)
- Champion Bus Incorporated (sold 2013)
- General Coach America, Inc. (sold 2013)
- Goshen Coaches (sold 2013)
- SJC Industries (sold 2013)
- Thor Industries, Inc. - Company History
- Thor Industries, Inc. (THO) - Company Profile
- Data provided by Statistical Surveys (January 1, 2011 through September 30, 2012)