Toth Brand Imaging

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Toth
Type Privately Owned
Industry Branding, Design, Marketing
Founded 1982
Headquarters Cambridge, Massachusetts, USA
Number of locations 2
Area served World wide
Key people

Founder:

Mike Toth
Website http://www.toth.com/

Toth Brand Imaging is a privately owned advertising agency and design firm. The agency is based in Cambridge, Massachusetts[1] with an office in New York City. The company has worked with clients such as J.Crew,[2] Tommy Hilfiger,[3] Wrangler Jeans,[4] Nautica[5] and Johnston & Murphy.[6]

In 2003, Mike Toth helped brand "Labels Are For Jars", an initiative to raise funds for the construction of the Cor Unum Meal Center in Lawrence, Massachusetts, which provides round-the-clock food and services to people in need.[7] Construction of the Meal Center was completed in Fall 2006.[8]

[edit] History

Founded by Mike Toth in 1982, the agency was first headquartered in New Orleans, located at the riverbend on the streetcar line. In 1985 Toth moved the company north to Concord, Massachusetts, behind the historic Old North Bridge. In 1987 Toth moved into the neighboring town of Carlisle, basing his store in a renovated church. In 1995 Toth moved back to Concord into the historic courthouse on Monument Square, where it stayed for 11 years before settling in the Kendall Square area of Cambridge, in 2006.

[edit] References

  1. ^ Daniloff, Caleb (2008-01-28). "Updated Logo Aims to Modernize, Unify BU". BU Today. http://www.bu.edu/today/campus-life/2008/01/25/updated-logo-aims-modernize-unify-bu. Retrieved 2008-01-28. 
  2. ^ Raine, George (2002-03-05). "New Ad Agency Plans On Returning Gap To Its Roots". San Francisco Chronicle. http://www.sfgate.com/cgi-bin/article.cgi?f=/c/a/2002/05/03/BU38694.DTL. Retrieved 2002-03-05. 
  3. ^ Voight, Joan (1999-06-28). "How Tommy Hilfiger Taps Pop Culture to Build His Firecracker Brand". Adweek. http://www.adweek.com/aw/esearch/article_display.jsp?vnu_content_id=518446. Retrieved 1999-06-28. 
  4. ^ Staff, Brandweek (2007-02-23). "Farve, Wrangler Prove They're Good Sports". Brandweek. http://www.adweek.com/aw/esearch/article_display.jsp?vnu_content_id=1003549551. Retrieved 2007-02-23. 
  5. ^ Warner, Judy (1999-06-14). "Toth Walks Away From London Fog". Adweek. http://www.adweek.com/aw/esearch/article_display.jsp?vnu_content_id=518656. Retrieved 1999-06-14. 
  6. ^ Janoff, Barry (2008-07-30). "Duchovny Stars for Johnston & Murphy". Brandweek. http://www.brandweek.com/bw/content_display/news-and-features/retail-restaurants/e3ic83d0e899f94a600233fdf879004fc64. Retrieved 2008-07-30. 
  7. ^ Dempsey, Susan Carey (2005-07-22). "Beating Hunger With The Help of Some Friends". On Philanthropy. http://www.onphilanthropy.com/site/News2?page=NewsArticle&id=5770. Retrieved 2005-07-22. [dead link]
  8. ^ Williams, Christine (2006-12-08). "After Two Months, Cor Unum meal center still expanding". The Pilot. http://www.thebostonpilot.com/article.asp?ID=3812. Retrieved 2006-12-08. 

[edit] External links

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