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Tourneau, LLC, is a luxury watch retailer established in 1900 and based in the United States. Tourneau is America's largest retailer for luxury watches[citation needed], with 35 stores throughout the country. The company specializes in men's, women's and second-hand watches.

Company Profile & History[edit]

Founded in 1900, Tourneau is one of the luxury watch brands in the international marketplace.

1900: The Tourneau family established a watch selling business in Western Europe.

1925: After migrating to New York City, Peter Tourneau opened a small dressmaking shop, with a watch counter, in the Berkshire Place Hotel. This location subsequently became the future site of the "Tourneau Corner" store, previously at 500 Madison Ave.

1930: The first Tourneau watch store opened its doors at Madison Avenue and 49th Street.

1940: In the midst of a slowdown in the civilian economy during World War II, Tourneau expanded with the opening of a second location in the Pennsylvania Hotel across from Penn Station.

1979: Tourneau expanded to Florida, opening a store in the Bal Harbour Shops.

1987: Tourneau's Customer Service and Repair Center emerged

1990-1996: Tourneau ventured west, opening the first California location in Costa Mesa's South Coast Plaza.

1997: The Tourneau TimeMachine, a store on 57th Street in New York City, opened in June of 1997.

2005: The Tourneau Time Dome in Las Vegas opened

2006: marked the opening of a new watch repair facility in Long Island City, New York.

2007: A new Tourneau division brought three locations of outlet shopping centers in California, Florida and Texas.

2011: The Tourneau Concept Store, residing at 510 Madison Avenue, opened its doors.


Tourneau began opening locations outside of Manhattan in 1979.









New Jersey[edit]

New York[edit]

Tourneau Store in Manhattan




Concept Store[edit]

Tourneau partnered with design firm Eight Inc., based out of San Francisco, California to redesign the traditional watch-buying experience. Unlike traditional watch stores, cases at the Concept Store are accessed from all sides, eliminating the typical "behind-the-counter" format. Other innovations include a time-saving inventory system and the "One Minute Movie Clock." [1]

TNY Series[edit]

Tourneau sells a contemporary collection of watches named the TNY Series, inspired by the architecture and design of New York City .

Editions Available[edit]

  • Tourneau TNY Series 44 Meccanico
  • Tourneau TNY Series 44 GMT Automatic
  • Tourneau TNY Series 44 Chrono Automatic
  • Tourneau TNY Series ‘Rush Hour’ Special Edition
  • Tourneau TNY Series 40 3 Hand Automatic
  • Tourneau TNY Series 40 GMT Automatic
  • Tourneau TNY Series 40 Chrono Automatic
  • Tourneau TNY Series 35
  • Tourneau TNY Series The Bravest

Tourneau Advantage[edit]


Tourneau is the largest authorized retailer of timepieces in the United States[citation needed], with over 8,000 watches and close to 100 brands.

Certified Pre-Owned[edit]

Tourneau has the largest selection of certified used watches in the world.[citation needed]


Only parts from the manufacturer are used to restore the watch to its original form, unless replacing the part would diminish the authenticity, value, and/or originality.[2]

Tourneau (RED)[edit]

In 2012, Tourneau partnered with Product Red to produce TOURNEAU (PRODUCT)RED Special Edition watches. 15% of the retail price of each (TOURNEAU)RED watch is contributed to the The Global Fund to Fight AIDS, Tuberculosis and Malaria.