Trouble (TV channel)
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| Trouble | |
|---|---|
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| Trouble logo | |
| Launched | 3 February 1997 |
| Closed | 1 April 2009 |
| Owned by | Virgin Media Television |
| Picture format | 16:9, 576i (SDTV) |
| Audience share | 0.0% (March 2009, BARB) |
| Website | www.trouble.co.uk |
| Availability (at time of closure) |
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| Satellite | |
| Sky Digital | Channel 172 |
| Cable | |
| Virgin Media | Channel 159 |
| UPC Ireland | Channel 622 (ex-Chorus only) |
Trouble was a television station in the UK and Republic of Ireland, owned by Virgin Media Television. It fully replaced The Children's Channel from 4 April 1998, prior to the start of Sky Digital.
Trouble has a key demographic of young adults and teenagers, aged between 15-24. The channel shows a lot of American and Australian imports, with only a small margin of programs being British. The channel has had success in recent times, with acquisitions such as My Wife and Kids, One On One, Grounded for Life, Summerland, The Fresh Prince of Bel-Air, That '70s Show and How I Met Your Mother to name a few. It also shows some dramas such as Life As We Know It and The Secret Life of Us.
The channel underwent a rebrand in mid-2006, with the number placement of the channel changing on Sky Digital from 607 in 'Kids' to 201 in 'Entertainment' as a move to make it seem more teenage orientated, but keeping the same programming.
Trouble's one hour timeshift channel named Trouble +1 (formerly Trouble Reload (a 30 minute timeshift channel)) closed on 5 February 2009 to make way for the launch of Living2 +1.[1]
Contents |
[edit] History
The idea of Trouble was originally influenced by the now defunct The Children's Channel's late afternoon scheduling for teen audiences; branded TCC, the channel's 5 PM to 7 PM slot targeted teenagers. When Bravo was revamped in 1997 to become a channel targeting a male audience (marketed as "an altered species of television"), it broadcast only during the evenings and nights, with Trouble occupying its transponder space during the day. The Children's Channel was closed in 1998, leaving Trouble to target teens and young adults. Its schedule consists of popular sitcoms, rather than the cartoons The Children's Channel showed.
[edit] Closure
On 17 March 2009, Virgin Media Television indicated it would close Trouble and replace with a version of Living[2].
It was then revealed on 23 March 2009 that Trouble would close on 1 April 2009 and would be replaced by Living +2. Trouble ceased broadcasting on 1 April 2009 at 1.00am with a two hour timeshift of Living launching at 7am at the same day.
[edit] References
[edit] External links
- Trouble.co.uk
- TroubleHomegrown.co.uk
- The TV Room looks at presentation/branding on Trouble
- Trouble at TV Ark
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