TrueMajority was a progressive advocacy group in the United States. In September 2007, TrueMajority and its related organization TrueMajorityACTION merged with USAction. By 2008 the combined groups had over 700,000 members, making it, together with MoveOn, one of the two largest liberal advocacy groups in the United States. TrueMajority, like MoveOn, and like certain conservative advocacy groups, operates email campaigns, and a foreign journalist described all these organizations as using these campaigns "extraordinarily effectively". During the transition period, some media reports used the various names interchangeably.
TrueMajorityACTION was a separate but closely related organization, which has a different status under U.S. law so that it can campaign for specific parties and politicians.
TrueMajority was mentioned on The Colbert Report on March 5, 2007, when Ben and Jerry made a guest appearance. In the episode, they offered free frisbees to Colbert viewers who visited the web site, and then they signed up each viewer who visited as a member of the advocacy group.
In 2004 TrueMajority ran advertisements calling for a paper trail in electronic voting.
Iraq war opposition
TrueMajority co-sponsored protests and advertisements against the Iraq war in 2003. The organization published anti-war advertisements in the New York Times and Wall Street Journal, but its ads were refused by television networks including CNN, Fox, MTV, and Comedy Central. TrueMajority also supported Howard Dean in the 2004 primary, mounting a letter-writing campaign and arguing for his support on the grounds of his opposition to the Iraq War. In 2008 TrueMajority gathered over 20,000 petitions to urge CalPERS to investigate KBR for war profiteering, including in the petitions accusations of rape and murder.
- USAction: History and Achievements
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- "Experts To Discuss G-20 Summit, Announce International Day Of Protest". Forbes. Nov. 12th, 2008.
- Klug, Foster (Mar. 19, 2004). "Paper backup for e-voting called for in ads". USA Today.
- "Anti-Iraq Ad Features Leader of Bush's Church". Fox News. January 31, 2003. Retrieved Feb. 19, 2009.
- James, Steve; Weinraub, Mark (March 29, 2003). "Hollywood declares, hell no, this time we won't go". Sydney Morning Herald.
- "Anti-war groups allege ad block on airwaves". The Telegraph (Calcutta, India). Mar. 29, 2003.
- "Liberals Keep Close Watch on Dean". Fox News. February. 26, 2005. Retrieved Feb. 19, 2009.
- Bacher, Dan (Jun. 18th, 2008). "CalPERS targeted Thursday for supporting KBR, accused of rape and murder in Iraq!". San Francisco Bay Area Independent Media Center: Central Valley. Retrieved Feb. 19, 2009.
- "20,000 petitioners ask CalPERS Thursday to get tough on KBR, now linked to massive fraud, rape, and massacre". YubaNet.com. Jun. 19, 2008. Retrieved Feb. 19, 2009.