Turban effect

The turban effect is a term coined in a paper published in the Journal of Experimental Social Psychology, whose lead author is Christian Unkelbach. The paper reports on a study in which Australian participants played a video game involving shooting armed characters and refraining from shooting unarmed characters under time pressure. Researchers found that participants were more likely to shoot at individuals wearing turbans or hijabs than those without Muslim attire. Moreover, participants seemed unaware that they had this proclivity.

Interpretation

The authors contend their study provides evidence of Islamophobia, and blame the media for negative portrayals of Muslims.

An opinion piece in The Guardian by Jonathan Birdwell considered the alternative explanation "that the 'turban effect' does not reveal a deep-seated (and recently revived) prejudice, but rather our instinctual disposition towards inductive reasoning – that is, making predictions about the future on the basis of past experience."

Further reading

• Unkelbach, Christian; Forgas, Joseph; Denson, Thomas (2008). "The turban effect: The influence of Muslim headgear and induced affect on aggressive responses in the shooter bias paradigm". Journal of Experimental Social Psychology 44 (5): 1409–1413. http://www.psychexperiment.net/denson/Unkelbach%20et%20al.%20(2008).pdf. 
• Unkelbach, Christian; Schneider, Hella; Gode, Kai; Senft, Miriam (2010). "A Turban Effect, Too: Selection Biases Against Women Wearing Muslim Headscarves". Social Psychological and Personality Science 1 (4): 378–383.