Tyler, The Creator

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Tyler, The Creator
Tyler, The Creator 2012.png
Tyler, The Creator in 2012.
Background information
Birth name Tyler Gregory Okonma[1]
Also known as Wolf Haley, Tyler Haley
Born (1991-03-06) March 6, 1991 (age 23)
Los Angeles, California, United States
Origin Ladera Heights, California, United States[2]
Genres Hip hop
Occupations Rapper, record producer, music video director[2][3]
Instruments Vocals, piano, drums[4]
Years active 2007–present
Labels Odd Future, Sony RED (current) XL Recordings (former)
Associated acts EarlWolf, Odd Future
Website oddfuture.com

Tyler Gregory Okonma (born March 6, 1991), better known by his stage name Tyler, The Creator, is an American rapper and record producer from California.[3] Born in Ladera Heights, he rose to prominence as the leader and co-founder of the alternative hip hop collective Odd Future, and has rapped on and produced songs for nearly every Odd Future release.[5] Okonma also creates all the artwork for the group's releases[2] and said in an interview with radio presenter DJ Semtex, that he designs all the group's clothing and other merchandise as well.[3] After releasing his debut album Goblin under XL Recordings, in April 2011, he signed a joint venture deal for him and his label Odd Future Records, with RED Distribution and Sony Music Entertainment.[6] Following that he released his second studio album Wolf, which was met with generally positive reviews and debuted at number three on the Billboard 200 selling 90,000 copies in its first week.

Early life

Tyler Okonma was born in Los Angeles, California to a Nigerian father and a mother of African-American and white Canadian descent.[7][8][9] He claims that he has never met his father,[10] and spent his early life living in the communities of Ladera Heights and Hawthorne in southwest Los Angeles County.[2][11] At the age of seven, he would take the cover out of an album's case and create covers for his own imaginary albums including a tracklist with song times before he could even make music.[12][13] At the age of 14, Okonma taught himself how to play piano.[14] In his twelve years of schooling, he attended twelve different schools, in Los Angeles and Sacramento areas.[15]

Music career

Bastard and Goblin (2009–2011)

Tyler in April 2011.

On December 25, 2009, Tyler self-released his first album, Bastard. The album was eventually ranked 32nd on Pitchfork Media's list of the Top Albums of 2010. On February 11, 2011, Tyler released the music video for "Yonkers," the first single from his second album, Goblin, which was released May 10, 2011.[16] The video has received attention from several online media outlets.[17][18][19][20] An extended version with a third verse can be purchased on iTunes.[21]

After the release of "Yonkers," Tyler announced that he had signed a one-album deal with XL Recordings.[22] Tyler and fellow OF member Hodgy Beats made their television debut on February 16, 2011 when they performed "Sandwitches" on Late Night with Jimmy Fallon.[23] On March 16, Tyler and Hodgy performed "Yonkers" and "Sandwitches" on the 2011 mtvU Woodie Awards, being joined by other members of Odd Future during "Sandwitches". Goblin was released on May 10, 2011. During an interview with Tyler for Interview, Waka Flocka Flame expressed his interest in collaborating with the Odd Future frontman to direct a music video for him.[24]

Wolf and Loiter Squad (2012–present)

Tyler first mentioned the album in early 2010 saying that he would have an album titled Wolf. In early 2011 he told fans through his Formspring account that his third album would be called Wolf and it is scheduled to be released in May 2012. The album will continue Tyler's sessions with his fictional therapist, Dr. TC, as hinted by the title track on his first album, Bastard, in which Dr. TC says "this is the first of three sessions..." Tyler's third album Wolf, released on April 2, 2013, contains the instrumentals that Tyler has been making since the age of 15.[25] In August 2011, Tyler said that the album will be more focused on beats and have less rapping.

During the time fans have been in waiting for Wolf, Tyler performed several guest verses for other artists, notably "Trouble on My Mind" by GOOD Music artist Pusha T, "Martians vs. Goblins by Game (also featuring Lil Wayne), "I'ma Hata" by DJ Drama (also featuring Waka Flocka Flame and D-Bo), the title track from fellow Odd Future member Domo Genesis' collaboration album with The Alchemist, No Idols, and "Blossom & Burn" by Trash Talk (also featuring Hodgy Beats). Tyler also co-produced the song "666" from MellowHype's third album Numbers, which featured Mike G. Tyler won Best New Artist for "Yonkers" at the 2011 MTV Video Music Awards.[26] In an interview with DJ Semtex, he confirmed that he will handle all the production on his upcoming album, except one song produced by Left Brain. This was how the production on Goblin was dealt with.

Tyler initially announced in early 2011, after Los Angeles hip hop collective Odd Future announced that they will get their own TV show called Loiter Squad. It wasn't until September 8, 2011 that the show was finally confirmed as a 15-minute live action show composed of various sketches, man on the street segments, pranks and music made by OF. Dickhouse Productions, the production partnership that created Jackass, is scheduled to produce the show. The show premiered on March 25, 2012. Tyler has also directed music videos, acted in two roles, and also done work as a graphic artist.[2]

On February 14, 2013, OFWGKTA uploaded a video to their YouTube account, which includes L-Boy skydiving and stating that Wolf will be released on April 2, 2013. The same day Tyler would reveal the three album covers via his Instagram.[27] Through March and April Tyler will tour North America and Europe on the Wolf Tour.[27] The first single from the album was released on February 14, 2013, titled "Domo23" along with the music video which features cameos from Domo Genesis, Earl Sweatshirt, Jasper Dolphin and Taco Bennett.[28] On February 26, 2013, Tyler performed the songs "Domo23" and "Treehome95" on Late Night with Jimmy Fallon.[29]

Wolf was released on April 2, 2013 by Odd Future Records and RED Distribution under Sony Music Entertainment. It featured guest appearances by Frank Ocean, Mike G, Domo Genesis, Earl Sweatshirt, Left Brain, Hodgy Beats, Pharrell, Casey Veggies and Erykah Badu. The album was produced solely by Tyler, The Creator, except for the final track "Lone". Along with the lead single "Domo23", music videos were filmed for "Bimmer", "IFHY" and "Jamba". Upon release the album was met with generally positive reviews and debuted at number three on the Billboard 200 selling 90,000 copies in its first week.

On January 31, 2014, Tyler was reported to be recording with Mac DeMarco.[30]

Criticism

Tyler has been criticized for his use of homophobic slurs, in particular, his frequent use of the epithet faggot in his lyrics and on Twitter.[31][32] He has denied accusations of homophobia, stating, "I'm not homophobic. I just say faggot and use gay as an adjective to describe stupid shit,"[33][34] and, "I'm not homophobic. I just think faggot hits and hurts people."[35] However, he later said in an interview with MTV about the slurs, "Well, I have gay fans and they don't really take it offensive, so I don't know. If it offends you, it offends you. If you call me a nigger, I really don't care, but that's just me, personally. Some people might take it the other way; I personally don't give a shit."[36][37] Despite making several remarks that were taken as homophobic, Tyler, The Creator was the first to openly show support for fellow Odd Future member Frank Ocean along with Russell Simmons after Ocean revealed he had a relationship with another young man.[38]

Tyler has also been criticized for his graphic depictions of violence against women and his misogynistic lyrics.[39][40] Brent DiCrescenzo of Time Out Chicago writes that rape is a "predominant theme" of Goblin[41] and Hermione Hoby of The Guardian writes that Tyler's "rape and murder fantasies (are) graphic enough to send the vomit rising along with the bile."[42] The Fader tallied 68 uses of the term "bitch" over Goblin's 73 minutes.[43] Responding to Canadian indie pop duo Tegan and Sara's criticism of his lyrics,[44] Tyler tweeted: "If Tegan and Sara need some hard dick, hit me up!"[45]

A series of three commercials for Mountain Dew directed by Tyler created controversy in May 2013, accused of using "racial stereotypes" and "making light of violence against women." In the spots an energy drink-loving goat character called "Felicia the Goat" is consecutively being "scapegoated" in a diner, in prison and on the road. During the 60-second ad in prison, a battered white woman on crutches examines a police line-up consisting of several African American men and one goat, while the goat antagonizes the woman. Syracuse professor and social critic Dr. Boyce Watkins stated that the ad was "arguably the most racist commercial in history". PepsiCo pulled the ad and apologized. Tyler released a statement claiming that the ad was not meant to "spark a controversy about race" and that "it was simply an, again, admittedly absurd story that was never meant to be taken seriously."[46][47][48]

Legal issues

On December 22, 2011, Tyler was arrested during a show at the Roxy Theatre in West Hollywood, and charged with "suspicion of vandalism" for alleged destruction of sound equipment belonging to the venue. He was released on $20,000 bail.[1][49]

On March 15, 2014, Tyler was arrested at Austin–Bergstrom International Airport in Austin, Texas for inciting a riot during his performance on March 13 at SXSW. He was charged with Riot-Class A Misdemeanor and his bond was set at $25,000.[50] He was released on March 16.[51]

Feuds

In the song "Yonkers", Tyler disses numerous artists, such as rappers/singers B.o.B and Bruno Mars, and Hayley Williams, frontwoman of band Paramore. Tyler, The Creator also disses Bruno Mars in The Game's song "Martians vs. Goblins", in which he and Lil Wayne are featured artists. In response, B.o.B released a similar diss track, entitled "No Future" that also references Tyler's group, Odd Future. Ironically, Tyler praised the song, and initially did not think it was a diss track. Bruno Mars, in response to the verse "stab Bruno Mars in his goddamn esophagus," said, "[Tyler] has to wait in line if he wants to stab me...[Tyler's] definitely not the first guy that's said something like that to me and he's not going to be the last."[52] Los Angeles rapper Hopsin also dissed him in his "Ill Mind of Hopsin 4" music video, released in July 2011. As a response, he was parodied in the "Martians vs. Goblins" music video.

Tyler, The Creator and R&B singer Chris Brown feuded due to claims Brown tweeted of Odd Future's music containing a "demonic" message. Tyler had made several sarcastic remarks via Twitter afterwards, leading to a heated feud between the two musicians. Before a live performance alongside Frank Ocean, Tyler, The Creator called out Chris Brown, referring to Brown's savage beating of fellow musician Rihanna. Afterwards, Brown and Tyler cleared up the feud when Tyler tweeted that he is a fan of Chris Brown's song "Look At Me Now" featuring Lil Wayne and Busta Rhymes. According to Tyler, The Creator there are things "[his fans] don't even know" about the feud.[53]

Tyler has also feuded with former collaborator Brandun DeShay. Prior to SXSW 2011, DeShay confronted Tyler through Formspring and said that he was going to "settle this" at SXSW. Tyler has since told fans that the only song they ever collaborated on was "Session", from Tyler's debut album Bastard. Tyler re-released the album one year after its initial release, replacing Brandun DeShay's verse with a new one by Mike G. Tyler has since said that any other song performed by the two of them were created by DeShay, and that he recorded verses over Tyler's songs without his permission. According to Tyler, DeShay hit him at one point. Tyler also disses DeShay in his song "Yonkers", by bragging about his own success and publicity.[54]

Through Formspring, Tyler has also said that he does not like Vince Staples, although he praised his rapping abilities.[55] Vince has collaborated with several members of Odd Future, notably Earl Sweatshirt, Mike G, Domo Genesis & The Jet Age of Tomorrow. In 2011, Tyler said that he does not dislike Staples, but he dislikes the fact that people think he is a part of Odd Future when he is not actually in the group.[56]

Discography

Filmography

Television
Year Title Role Notes
2011-2013 Late Night with Jimmy Fallon Himself 2011: Performed "Sandwitches" with Hodgy Beats
2013: Performed "Treehome95" with Coco O and "Domo23"
2011 When I Was 17
Workaholics Extra Episode: "Heist School"
Regular Show Blitz Comet
Big Trouble
Voice roles (Episode: "Rap It Up")
2012 Punk'd Himself 2 episodes; Season 9, Episodes 2 and 4[57]
Ridiculousness Season 2, Episode 10: Tyler, The Creator & Taco Bennett
The Mindy Project Rapper Season 1, Episode 10: Mindy's Brother
2012–present Loiter Squad Himself
2013 Late Show with David Letterman Performed "Rusty" with Domo Genesis and Earl Sweatshirt
Axe Cop Liborg 2 episodes

As director

Music videos

Year Song Artist Notes
2010 "Bastard" Tyler, The Creator Credited as Wolf Haley
Co-directed by Taco Bennett
"French!" (featuring Hodgy Beats)
"VCR"
2011 "Yonkers" Credited as Wolf Haley
"She" (featuring Frank Ocean)
"Bitch Suck Dick" (featuring Jasper Dolphin & Taco)
2012 "Rella" Hodgy Beats, Domo Genesis & Tyler, The Creator
"NY (Ned Flander)" Hodgy Beats & Tyler, The Creator
"Sam (Is Dead)" Domo Genesis & Tyler, The Creator
"F.E.B.N." Trash Talk
2013 "Domo 23/Bimmer" Tyler, The Creator
"Whoa" (featuring Tyler, The Creator) Earl Sweatshirt
"IFHY/Jamba" (featuring Pharrell and Hodgy Beats) Tyler, The Creator
"Tamale/Answer"
"Glowing" D.A. Wallach

Awards and nominations

Year Organization Award Result
2011 O Music Awards Most Outrageous Tweet Nominated
MTV Video Music Awards[58] Best New Artist Won
Video of the Year (Yonkers) Nominated
MTV2 Sucker Free Awards[59] Rookie of the Year Won
Must Follow Artist Won
2013 Grammy Awards Album of the Year (as featured artist) Nominated
2014 mtvU Woodie Awards Performing Woodie[60] Nominated
MTV Video Music Awards Best Art Direction (Tamale) Pending

References

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External links