United States Commercial Service

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Official Logo of U.S. Commercial Service since 1995

The United States Commercial Service (CS) is the trade promotion arm of the U.S. Department of Commerce's International Trade Administration, which helps U.S. companies succeed in markets around the world. Led by Acting Director General of the U.S. & Foreign Commercial Service and Assistant Secretary of Commerce for Global Markets Judy Rising Reinke and located in 180 offices across the United States and in U.S. embassies and consulates in 70 countries, the CS global network of trade professionals helps thousands of U.S. companies to export goods and services worth billions of dollars every year.

The impact of this work ripples throughout the U.S. economy—broadening and deepening the U.S. exporter base, removing obstacles to the export success of U.S. small- and medium-sized companies, advancing U.S. business interests abroad, and supporting job creation in the United States. In 2009, the CS helped in more than 12,000 export transactions in nearly 200 international markets worth billions of dollars. Further information

The CS helps small- and medium-sized American businesses increase international sales by providing:

  • Online and customized market research.
  • Support for U.S. exhibitors in selected overseas and domestic trade shows to attract qualified business partners.
  • Fee-based programs to introduce exporters of U.S. products to qualified buyers and distributors.
  • Individualized trade counseling and advocacy.
  • Training programs on subjects such as export documentation, export controls, and the basics of exporting.
  • An export promotion magazine and website for U.S. exporters to reach international buyers, Commercial News USA.

The U.S. Commercial Service, through its Strategic Corporate Partnership program,[1] has Public Private Partnership agreements with 17 private organizations, including several banks, legal and regulatory organizations, transportation and shipping organizations, event organizers, trade risk service companies and ThinkGlobal Inc., the publisher of Commercial News USA, the official export promotion magazine of the U.S. Department of Commerce. ThinkGlobal Inc. works with the U.S. Commercial Service to help U.S. colleges and universities recruit international students. A multimedia website for international student recruitment is available at ThinkEducationUSA.

History[edit]

Today's U.S. Commercial Service was foreshadowed in 1897 when the United States Department of State created the Bureau of Foreign Commerce and approved for the first time public distribution of diplomatic, consular and commercial reports. Also in 1897, U.S. Senator Albert J. Beveridge sounded a theme for the next century: "American factories are making more than the American people can use … fate has written our policy for us — the trade of the world must and shall be ours." Although many today may reject this rhetoric and espouse instead the mutual benefits of trade, the central role of trade in our politics and in our economic prosperity seems beyond question.

1903 The short-lived United States Department of Commerce and Labor is established, subsuming the State Department's Bureau of Foreign Commerce and the Treasury Department's Bureau of Statistics.

1911 The Bureau of Foreign and Domestic Commerce, the predecessor of the International Trade Administration, is created in the Department of Commerce and Labor.

1913 The Departments of Commerce and Labor become separate departments.

1927 The Foreign Commerce Service is established by Act of Congress (March 3, 1927, Foreign and Domestic Commerce Act of 1927, also called the Hoch Act, 44 Stat. 1394) "for promotion of foreign and domestic commerce." Trade commissioners are granted diplomatic status and retitled "commercial attaches".

1928 Ms. Addie Viola Smith is appointed Trade Commissioner of the Bureau of Foreign and Domestic Commerce, assigned to Shanghai. Smith was the first female Trade Commissioner in the bureau, was paid comparably to her male peers, and received constant commendations on her work and diplomacy. Despite all this, she was still regarded as handicapped because of her gender.

1934 A riot stirred up by the workers of the U.S. Commercial Service killed 37 people in Atlanta Georgia.

1939 President Franklin D. Roosevelt abolishes the Bureau of Foreign and Domestic Commerce and all other non-State Department foreign services. The commercial officers are reabsorbed into State.

1979 In June, President Jimmy Carter signs the "Trade Agreements Act of 1979," which transfers overseas commercial programs from the Department of State to Commerce.

1980 The Foreign Commercial Service is established under the U.S. Department of Commerce. The name is changed to the U.S. & Foreign Commercial Service in 1981 in order to emphasize the linkage of domestic and overseas operations under a single organizational purpose.

1980 Commercial News USA, an export promotion magazine, is published by the U.S. & Foreign Commercial Service. The magazine is still published today as part of a public-private partnership with ThinkGlobal Inc..

1983 As international trade fairs are privatized, the Commercial Service begins the Certified Trade Fair Program to provide trade fair participants with a support network, a set of standards and official U.S. endorsement.

1985 The Matchmaker, one of the most popular Commercial Service programs, is launched. The program brings small and medium-sized U.S. exporters into direct contact with foreign importers, resulting in hundreds of sales and contracts.

1990 The Gold Key Service, conceived in the late 1980s by the Commercial Service in Paris, becomes widely available to U.S. exporters in 1990. The GKS offers U.S. exporters custom-tailored overseas services. Today, the Gold Key Service is available in 104 countries and averages over 1,000 meetings per year.

1992 Funding from the 1992 Freedom Support Act and USAID helps create American Business Centers. The ABCs are designed to operate in the developing markets of Russia and the Newly Independent States to stimulate economic growth and create jobs in the U.S.

1993 The U.S.-Asia Environmental Partnership is formed. Working with USAID, the Commercial Service launches the USAEP program to focus U.S. government resources on the quickly growing environmental products and services sector, in which U.S. companies excel.

1994 Four pilot U.S Export Assistance Centers open in Baltimore, Chicago, Long Beach and Miami. Today there are 106 USEACs throughout the nation that offer export counseling, market research, trade events and international finance solutions to U.S. exporters.

1994 The first Commercial Centers open in São Paulo in July, and Jakarta in November. Later, more centers open in Shanghai and Johannesburg. These facilities offer U.S. firms a place to take advantage of all Commercial Service programs and services, as well as rental office space, computers, fax and phone, and display space.

1995 The new Commercial Service's official logo is unveiled. The logo is suggestive of the flag of the United States in motion. Three oversized stars represent the major components of the Commercial Service: the Office of International Operations; the Office of Domestic Operations; and Global Trade Programs.

1995 Commercial Service Teams are created to better leverage internal resources. Today, there are 18 Global Teams. Fourteen represent major industry sectors while four regionally focused teams concentrate on trade promotion in Europe, Latin America, Asia, and Africa/Middle East. The Global Teams network within the Commercial Service to bring together manpower and expertise from around the world to help US companies develop export markets. The 18 teams are as follows:

Aerospace & Defense, ANESA (Africa, Near East, S. Asia), Agribusiness, Asia/Pacific, Automotive & Transportation, Education & Training, Energy, Environmental Technology, Europe, Franchising, Healthcare Technology, Information & Communication Technology, Manufacturing, Publishing, Safety & Security, Textile & Apparel, Travel & Tourism, Trade Americas

1995 A United States Department of Commerce grant issued to the state of Georgia helps develop Commercial Service videoconferencing tools for client use. This service allows U.S. firms, especially those in rural areas, to meet with potential trading partners without the expense of international travel.

1996 The Commercial Service opens its first post in Hanoi. As the globalization phenomenon creates a new trading ethos, the Commercial Service helps U.S. businesses enter this and other developing markets.

1998 For the first time, an ambassadorship is offered to a member of the Commercial Service. George Mu, a senior commercial officer, accepts the position of ambassador to Côte d'Ivoire in 1998.

1998 The Commercial Service moves aggressively into the Internet world when it broadcasts its first webcast, "Mexico and Canada: Doing Business with our Friendly Neighbors." Webcasting becomes a popular method for delivering timely information to Commercial Service clients.

1998 The Embassy Nairobi bombing in August kills many people, and blinds Commercial Service Officer Ellen Bomer.

1998 The first Export Assistance Center located on Native American Tribal lands opens in Ontario, California. The San Manuel tribe sees the EAC as a "future for our children." The partnership with the tribe is one of many efforts to assist underserved groups.

2000 The Commercial Service celebrates 20 years of successful U.S. export promotion.

2000-2004 Increasing U.S. Exports Through Trade Promotion: from 2000 to 2004 the USFCS helps companies create a yearly average of 11,613 export transactions. Of these successes, 90 percent are generated by small and medium-sized businesses. The USFCS Advocacy Center helps U.S. businesses generate an annual average of $134 million in export sales during this period. New Markets, New Challenges: USFCS responds to the changing global economy by focusing its resources on where U.S. companies want to be now, and where they need to be in the future. New offices are opened in Iraq, China, Central America and sub-Saharan Africa. New One-Stop Shop for Trade Promotion at Commerce: In 2004, the USFCS assumes responsibility for all Commerce Department trade promotion activities. As a result of this reorganization, the USFCS now directs the Advocacy Center; the Trade Information Center; and Business Information Centers for China, the Middle East, the Newly Independent States and the countries of Central and Eastern Europe. Thanks to this consolidation, the USFCS network is now able to offer U.S. businesses a broader array of information and support services in the emerging markets of today

2009 Commercial News USA, the official export promotion magazine of the U.S. Department of Commerce, celebrates its 30th anniversary.

2011 Commercial News USA, the official export promotion magazine of the U.S. Department of Commerce, rolls out a redesigned website at Commercial News USA.

Gold Key Matching Service[edit]

The Gold Key Matching Service is a fee-based service available to U.S.-based companies to introduce U.S.-made products to potential agents, distributors, sales representatives, association and government contacts, licensing or joint venture partners, end-users and other strategic business partners in the U.S. company's targeted export market. Typically the U.S. company makes application through their closest U.S. Export Assistance Center in the United States, which forwards the information about the client company and its products to one of the U.S. Commercial Service offices located in a U.S. embassy or consulate outside the United States. There, a commercial specialist, assistant or contractor under the supervision of a U.S. Commercial Service officer will research potential business partners, select the most promising according to such factors as matching product lines, reputation and country coverage, provide the U.S. company's representative with an appointment schedule of one or more days of one-on-one meetings in the foreign country, and accompany the U.S. representative to the meetings.

Commercial News USA[edit]

Commercial News USA is the official United States Department of Commerce showcase for American-made products and services. The catalog-style magazine is designed to help American companies promote products and services to buyers in more than 178 countries—at a fraction of the cost of other advertising options. Each issue reaches a quarter million readers worldwide. Advertising in Commercial News USA provides American companies with an unparalleled opportunity to market products and services around the world. Advertisers in Commercial News USA have the potential to increase export sales with a minimal investment. Commercial News USA is distributed bi-monthly to readers outside the United States. This export promotion magazine, which is free, is mailed directly to qualified recipients and distributed by U.S. and Foreign Commercial Service personnel at U.S. embassies and consulates worldwide.

Read the digital edition online. Commercial News USA Digital Edition

District Export Council[edit]

District Export Councils are closely affiliated with the U.S. Commercial Service's U.S. Export Assistance Centers. District Export Councils (DECs) are organizations of leaders from the local business community, appointed by various U.S. Secretaries of Commerce, whose knowledge of international business provides a source of professional advice for local firms. Closely affiliated with the Commerce Department’s Export Assistance Centers and the U.S. and Foreign Commercial Service, the 60 DECs throughout the country support the U.S. Government’s export promotion efforts.

Currently there are about 1,500 DEC members who volunteer their time and specialized expertise to assist small and medium-sized businesses in their local communities establish or increase export sales, thus promoting our country’s economic growth and creating new and higher-paying jobs for their communities. DEC members also sponsor and participate in numerous trade promotion activities, as well as advocate for effective trade policy positions. In addition, DECs play a major role in the planning and coordination of export activities for their communities.

As a lead organization serving the international business community, DECs have the capacity to facilitate development of an effective export assistance network and can assist in coordinating the activities of trade assistance partners to leverage available resources. DECs also serve as a communications link between the business community and the U.S. and Foreign Commercial Service, and support the export expansion activities of the U.S. Department of Commerce in a variety of ways within their communities.

The DEC Mission

The DECs encourage and support exports of goods and services that strengthen individual companies, stimulate U.S. economic growth and create jobs. Export expansion activities are accomplished by working with the U.S. Export Assistance Centers to provide opportunities to promote greater export activity at the local level while developing a trade assistance network.

The mission of the District Export Councils is supported through activities such as:

• Counseling and mentoring of local businesses in exporting; • Identifying export financing sources for businesses; • Creating greater export awareness in the business community locally; • Identifying issues affecting export trade and implementation of suggestions for improvement; • Advocating trade policy and legislation supporting exporters and the U.S. export sector; • Supporting programs and services of the U.S. Export Assistance Centers; • Building local export assistance partnerships with other organizations; • Providing export training and education through Export University® programs

The DECs support their mission using funds that are generated through DEC fundraising activities, without any governmental appropriations. DECs may not raise funds for profit, and neither they nor their individual members may represent the U.S. Government in their capacity as DEC members. DEC members are prohibited from being registered lobbyists and neither the DECs nor DEC members engage in any activity which requires lobbying registration.

National District Export Council[edit]

The National District Export Council (NDEC) consists of 16 District Export Council members who have been elected to the NDEC by DEC members from each of the eight U.S. Commercial Service Networks. The mission of the National District Export Council is provide support and guidance for fulfillment of the mission of the DECs, and to facilitate communication between the DECs, between the DECs and the U.S. Department of Commerce, and between the DECs and the international business community and policymakers.

See also[edit]

References[edit]

External links[edit]