|Traded as||NYSE: VFC
S&P 500 Component
|Founded||Reading, Pennsylvania (1899)|
|Headquarters||Greensboro, North Carolina|
|Key people||Eric C. Wiseman, Chairman/President/CEO
Robert K. (Bob) Shearer, Senior VP/CFO
VP- VF Direct/Customer Teams
|Revenue||US$9.459 billion (2011)|
|Total assets||US$9.313 billion (2011)|
VF Corporation is an American clothing corporation. VF corporation sells jeanswear, underwear, daypacks, and workwear. The corporate headquarters are in Greensboro, North Carolina, while the International headquarters were recently moved to Stabio, Switzerland.
The company was established first as Reading Glove and Mitten Manufacturing Company in Pennsylvania in October 1899 by John Barbey and a group of investors. The company was started with $11,000 and a 320-square-foot (30 m2) factory that was leased for $60/month. It was incorporated in Pennsylvania on December 4 of that same year. The manufacture of undergarments began in 1919, accompanied by a name change to Vanity Fair Mills. Shares were sold to the public in 1951. The H.D. Lee Company (now Lee Jeans) was acquired by the company in 1969 and the corporate name was changed to VF Corporation to reflect the more diverse product line. Blue Bell Inc., the owner of such brands as Wrangler and JanSport, was acquired in 1986, effectively doubling the size of VF and making it the largest publicly held clothing company. On October 3, 2005, Lee brand jeans, sold by the VF Corporation, was seeking another agency after parting ways with Fallon Worldwide in Minneapolis, part of the Publicis Groupe.
The company announced the purchase of VF Corporation's underwear business by Fruit of the Loom for $350 million in cash on January 23, 2007.
On February 28, 2007, VF Corporation acquired Majestic Athletic. On July 26, 2007, VF Corporation announced the purchase of Seven for all Mankind and Lucy Activewear for a combined $885 million. On June 13, 2011, VF Corporation announced its intention to purchase Timberland for $2.2 billion. The deal closed in September, 2011.
Brands owned by VF Corporation
Outdoor & Action Sports
- Kipling Europe
- The North Face
- Eagle Creek
- Horace Small
VF Outlet, Inc.
VF Outlet Village
- "Annual Report 2011". VF Corporation. Retrieved 2012-10-21.
- "Annual Report 2011, Form 10-K". 2012-02-29. Retrieved 2012-10-21.
- "New Agencies to Handle Lee Jeans and Life Savers The New York Times October 3, 2005 Monday".