VH1 Europe, also known as VH1 European, is a music television channel from MTV Networks Europe, based on the American Channel of the same name. This version of VH1 is very different from its American counterpart, since it has never ceased to be a proper music channel, playing a wide variety of music programs on a daily or weekly basis. It appeared for the first time in the United Kingdom in 1994 and the UK version was subsequently distributed across the whole of Europe. However, its current pan-European feed was officially launched in 2002, hence becoming a separate service from the UK-aimed channel VH1 UK.
[edit] Programming
This European version of VH1 is very different from its American counterpart, since it has never ceased to be a proper music channel, playing a wide variety of music programs on a daily or weekly basis. VH1 Europe covers many styles of music through a comprehensive selection of music videos ranging from the '70's to today, using MTV Networks Europe's London-based music video library.
[edit] One Pan-European feed
Since August 5, 2010, most of the European feeds of VH1 are one common music channel which airs commercials. Starting this date, VH1 started to air the first commercial in some regions, thus following the trend of the regional resellers (cable companies) to air specific language and area commercials. The regional cover-up aspect of VH1 by this date has been less aggressive as it did not have commercial and shopping shows. The revenue came only from subscriebers and it since then the change in its politics meens. VH1 now allows third parties to overlap commercial clips with regional commercials. This increases the revenue by an additional percentage and it cannot increase the low audition percentage it has on the TV market.
[edit] Themed shows
Until early 2008, VH1 Europe's schedule was largely based upon music programming, although some shows imported from VH1 US or MTV US (including classic episodes of Beavis & Butt-head, Pop-Up Video and The Osbournes) could be seen during primetime hours as well. In February 2008, the station received a major makeover in its timeslot programming, with further specialist shows being added to the already existing ones, featuring selections of music videos linked by common themes (VH1 Themed, Smells Like The 90s, VH1 Pop Chart, Boogie Night, Flipside, Chill Out, So 80s, Viva La Disco, Sunday Soul, VH1 New, VH1 Rocks, Top 10, Final Countdown, Then & Now, VH1 Classic, Smooth Wake Up, Saturday Night Fever, Best Of Charts, Greatest Hits, Aerobic, Espresso, VH1 Oldschool, Cover Power...). In January 2010, the only daily hour of non-music related programming on VH1 Europe - formerly airing between noon and 1 p.m. - was replaced by music video-based programming. The channel's schedule now purely consists of music programming.
[edit] VH1 Jukebox
For 2 hours each day, between 18.00 and 20.00 CET, the channel played selections of videos submitted by viewers via the channel's website on a show called 'VH1 Jukebox'. The show was cancelled in summer 2010.
[edit] Availability
Though produced in Warsaw (Poland), VH1 Europe broadcasts from MTV Networks Europe's premises in Camden Town (London, UK) to the whole continent of Europe, covering also the Middle East, South Africa and parts of Northern Africa. On April 1, 2010, it became officially available in Russia as well, replacing the former local version VH1 Russia. VH1 Europe is available in almost every digital platform in the above mentioned areas. Countries covered by VH1 Europe include: Albania, Austria, Belarus, Belgium, Bosnia and Herzegovina, Bulgaria, Croatia, Cyprus, Czech Republic, Denmark, Egypt, Estonia, Finland, France, Germany, Greece, Hungary, Iceland, Israel, Kazakhstan, Latvia, Lithuania, Luxembourg, Macedonia, Malta, Russia, Afghanistan, Algeria, Bahrain, Chad, Djibouti, Iran, Iraq, Jordan, Kuwait, Lebanon, Libya, Mauritania, Morocco, Oman, Palestine / West Bank, Qatar, Saudi Arabia, Syria, Tunisia, United Arab Emirates, Moldova, Montenegro, Netherlands, Norway, Portugal, Romania, Serbia, Slovak Republic, Slovenia, Spain, Sweden, Turkey, Ukraine, Angola, Botswana, Lesotho, Malawi, Mozambique, Namibia, South Africa, Swaziland, Zambia, Zimbabwe.
[edit] VH1 Classic Europe
VH1 Classic was launched on July 1, 1999 and made available from the beginning to the whole of Europe. However, the current pan-European service was launched in 2004, when it became a separate feed from VH1 Classic UK. Like VH1 Europe, it is currently produced in Warsaw (Poland), though broadcast from MTV Networks Europe's premises in Camden Town (London, UK). It is officially available to viewers all over Europe (except the UK & Ireland). Unlike VH1 Classic UK, the pan-European version of the channel is entirely devoid of advertisements, with round-the-clock music videos played out from MTV Networks Europe's comprehensive library in London. The channel primarily features music videos from the 70s through to the 90s, although rare live performances from the 40s, 50s and 60s can be seen as well.
[edit] Regular programming on VH1 Classic Europe
- 70s vs. 80s - Back to back videos, alternating releases from the '70s and '80s, sometimes from the same artist.
- 80s vs. 90s - Back to back videos, alternative releases from the '80's and '90s, sometimes from the same artist.
- All Time Hits - General music videos.
- Boogie Wonderland - Funk, disco and dance classics.
- Classic... - 30-minute music video slots dedicated to one particular artist, band or theme, often featuring lesser known videos and forgotten releases even from big name artists.
- Classic Movie Soundtracks - Music from film scores.
- Morning Hits - General music videos.
- Never Mind The Classics - General music videos.
- Smells Like The 90s - Music from the nineties.
- So Emotional - Romantic music videos.
- The 80s At 8 - Music from the eighties at 8 a.m.
- 80s Alternative - Alternative and obscure videos from the 80s.
- The 80s Chilled - Laid back music from the 80s.
- The 80s Danced - Dance music from the 80s.
- The 80s Partied - Disco, funk and party music from the 80s.
- The 80s Popped - Pop music from the 80s.
- The 80s Rocked - Rock music from the 80s.
- The 80s Years - A selection of music videos from one particular year of the 80s.
- 90s Alternative - Alternative and obscure videos from the 90s.
- The 90s Chilled - Laid back and chill-out classics from the 90s.
- The 90s Danced - Classic dance and electronic tracks from the 90s.
- The 90s Partied - Party hits from the 90s.
- The 90s Popped - Pop music from the 90s.
- The 90s Rocked - Rock music from the 90s.
- The 90s Years - A selection of music videos from one particular year of the 90s.
- The Rock Show - Rock music videos from the past four decades.
- VH1 Vintage - Rarely seen videos and performances from the 40s through to the 70s.
- We Are The 80s - Music from the eighties.
[edit] External links
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Viacom Media Networks
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Entertainment Group
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Music & Logo Group
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Nickelodeon Kids & Family Group
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