The full-color tabloid was distributed at 1,800 locations in a 13-county area in Kentucky and Southern Indiana.
Velocity targeted the 25-to-34-year-old age demographic. It was consciously non-political, although it occasionally covered hot-button issues such as the Iraq War, local and national elections, the ban on public smoking in Louisville and gay life.
Regular weekly features included The Bar Hopper, in which a local tavern was profiled; The Party Crasher, a photo-story from the weekend's parties; and What I'm Into, a mini-profile of a local person.
Velocity was discontinued during a round of budget cuts by Gannett.