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Venafi, Inc
Private company
Industry Computer security, Internet security
Founded October 26, 2000
Key people
President & CEO: Jeff Hudson

Venafi, Inc. is a privately held Cybersecurity company that develops software to secure and protect cryptographic keys and digital certificates. Venafi is headquartered in Salt Lake City, Utah.


Businesses and governments rely on cryptographic keys and digital certificates to ensure that communications and transactions are private, trusted and regulatory compliant.[1] These technologies underpin the modern world of secure communications, card payments, online shopping, smartphones, tablets and cloud computing.[2]

Many certification authorities (CA) such as Comodo Group, DigiCert, Entrust, GeoTrust, GlobalSign, Thawte, and VeriSign sell SSL certificates to secure websites, applications & devices. Venafi offers software that can discover certificates & manage the renewal process among multiple CAs.[3] The TrustForce SSL product can also provision certificates to many different types of devices and applications.[4] Venafi provides a single point of management for many key and certificate types across a networked ecosystem. Venafi does not sell encryption and is not a CA.

Company name[edit]

Venafi (Ven-uh-FIY) is a made-up word created by combining two Latin roots– Vena (vein or root) and Fides (trust or faith). Venafi secures the root of trust – the encryption keys and certificates.


Russell Thornton and Jayson Seegmiller, both University of Washington graduates, cofounded Venafi’s predecessor company in 1998. They incorporated the company as IMCentric in Washington State on October 26, 2000. They moved the company to Utah, filing an application to conduct business as IMCentric, Inc. in Orem, Utah on March 18, 2003. Thornton filed to change IMCentric’s state of incorporation from Washington to Delaware on April 1, 2004.[5] Early 2005 saw the company’s leadership change from Thornton (President & CEO) and Seegmiller (Vice President, secretary, & treasurer) to Trell Rohovit (President & CEO). The headquarters then moved to Sandy, Utah and the company name was changed to Venafi. Jeff Hudson replaced Rohovit as CEO in October, 2010. Venafi relocated its headquarters to downtown Salt Lake City, Utah in July of 2013 and also set up an office in Palo Alto, California.


Venafi products on the Trust Protection Platform include:

  • TrustAuthority (SSL, SSH, Mobile)
  • TrustForce (SSL, SSH)


  1. ^ "X.509 Certificate Management: Avoiding Downtime and Brand Damage". Retrieved 2015-04-16. 
  2. ^ Thor Olavsrud (2013-03-04). "Digital Certificates Chaos Could Cost Companies $398 Million". Retrieved 2015-04-16. 
  3. ^ "Recently Awarded Patent Demonstrates Venafi's Industry-Leading R&D and Innovation in Growing EKCM Market - Yahoo Finance". 2011-09-08. Retrieved 2015-04-16. 
  4. ^ "Venafi Encryption Director v5 product review". 2010-06-01. Retrieved 2015-04-16. 
  5. ^ [1][dead link]