Peda Venkata Raya
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Seizure by Timma Raja
But his paternal uncle, Timma Raja, another brother of Sriranga II, thought himself to have a better claim, seized the government at Vellore Fort, compelling Venkata III to remaining in his native place Anekonda. The Nayaks of Gingee, Tanjore and Madurai declared support for Venkata III, while Timma Raja got support from no-one and was looked upon as a usurper.
Timma Raja nevertheless made lot of trouble and civil strife continued until his death in 1635. Initially he was winning, until the King Peda Venkata (Venkata III)’s nephew, Sriranga III took to the field and beat Timma Raja with help from the Dutch in Pulicat, compelling him to accept Venkata III’s claim. Timma Raja was allowed some territories under his control, but stirred up trouble for a second time, only to be slain by the Nayak of Gingee in 1635.
Peace was finally restored and Peda Venkata Raya or Venkata III returned to Vellore to take charge.
Madras Land Grant
On 22 August 1639 Francis Day of the East India Company obtained a small strip of Land in the Coromandel Coast from Peda Venkata Raya (a.k.a.Venkata III) in Chandragiri as a place to build a factory and warehouse for their trading activities. The region was under the control off the Damerla Venkatadri Nayakudu, a Recherla Velama chieftain of Srikalahasti and Vandavasi. Venkatadri Nayakudu was son of Damerla Chennappa Nayakudu.
Trouble from Southern Nayaks
Sriranga III’s rebellion
The Kings loyal nephew, Sriranga III for some reasons turned against the King in 1638 and engineered an invasion from Bijapur. The Bijapur – Sriranga III combine initially attacked Bangalore making the King Venkata III buy peace after an expensive deal. In 1641 the same combine launched another attack and were just 12 miles from Vellore Fort, but their camp was attacked with backing by Southern Nayaks.
In the following year (1641), the Golkonda Sultan watching the disorder, sent a huge force along the East Coast. The Golkonda army, after facing a stiff resistance near Madras by Venkata III’s army backed by Damerla Venkatadri Nayaka and the Gingee Nayak, marched towards the Vellore Fort. But Venkata III, now badly under threat from all sides retreated to the Jungles of Chittoor and died October 1642.
- Rao, Velcheru Narayana, and David Shulman, Sanjay Subrahmanyam. Symbols of substance : court and state in Nayaka period Tamilnadu (Delhi ; Oxford : Oxford University Press, 1998) ; xix, 349 p.,  p. of plates : ill., maps ; 22 cm. ; Oxford India paperbacks ; Includes bibliographical references and index ; ISBN 0-19-564399-2.
- Sathianathaier, R. History of the Nayaks of Madura [microform] by R. Sathyanatha Aiyar ; edited for the University, with introduction and notes by S. Krishnaswami Aiyangar ([Madras] : Oxford University Press, 1924) ; see also ([London] : H. Milford, Oxford university press, 1924) ; xvi, 403 p. ; 21 cm. ; SAMP early 20th-century Indian books project item 10819.
- K.A. Nilakanta Sastry, History of South India, From Prehistoric times to fall of Vijayanagar, 1955, OUP, (Reprinted 2002) ISBN 0-19-560686-8.