Victoria's Secret Fashion Show

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2013 Victoria's Secret Angels include (left to right in each row) Adriana Lima, Alessandra Ambrosio, Doutzen Kroes, Candice Swanepoel, Lindsay Ellingson, Behati Prinsloo, and Karlie Kloss (Lily Aldridge not pictured)

The Victoria's Secret Fashion Show is an annual fashion show sponsored by and featuring Victoria's Secret, a brand of lingerie and sleepwear. Victoria's Secret uses the show to promote and market its goods in high-profile settings. The show features some of the world's leading fashion models such as current Victoria's Secret Angels Adriana Lima, Alessandra Ambrosio, Doutzen Kroes, Behati Prinsloo, Candice Swanepoel, Lily Aldridge, Lindsay Ellingson and Karlie Kloss.

American network television broadcasts the show during prime time. The first few shows in the 1990s were held in the days preceding Valentine's Day to promote the brand for this holiday. They were not aired on national television. In 1999 and 2000 the show was webcast. Beginning in 2001, the shows were moved ahead of the Christmas holiday season. Also in 2001, the show made its network television broadcast on ABC, though in all subsequent years, it has been broadcast on CBS. The show has been held at a variety of locations in different cities including Miami, Los Angeles, and Cannes. The first four shows were held at the Plaza Hotel in New York City, but since it has become a televised event it has most often been held at the 69th Regiment Armory in New York City.

The show is a lavish event with elaborate costumed lingerie, varying music by leading entertainers, and set design according to the different themes running within the show. The show attracts hundreds of celebrities and entertainers, with special performers and acts every year. Each year, twenty to forty of the world's top fashion models are selected to perform in the fashion show. In a typical year, this includes about a half dozen women under contract to the company,[1] known as Victoria's Secret Angels, who help publicize the event. The giant angel wings worn by the models, as well as other wings of various forms and sizes such as butterfly, peacock, or devil wings, have become emblematic of the Victoria's Secret brand.

History[edit]

The first fashion show extravaganza, introduced by Stephanie Seymour, was held at the Plaza Hotel in New York City in August 1995. The show also featured Beverly Peele and Frederique van der Wal.[2] This first fashion show occurred two months before The Limited, parent company of Victoria's Secret owner Intimate Brands, sold an initial public offering of a 16 percent stake in the company and almost had Seymour make an appearance at the New York Stock Exchange (NYSE) for the opening bell.[3] She actually did ring the closing bell at the NYSE as part of the publicity campaign.[4] The subsequent three annual shows were also held at the Plaza.[5][6][7]

In 1999, during Super Bowl XXXIII, Victoria's Secret announced a 72-hour countdown to the Internet webcast of the Victoria's Secret fashion show, which resulted in over 2 million internet viewers of the show.[8] Parent company Intimate Brands bought a $1.5 million ($2.1 million today) 30-second television advertisement during the Super Bowl broadcast and spent an additional $4 million ($5.7 million) for subsequent international newspaper advertisements to publicize the event.[9] The show, which was aired by Broadcast.com,[9] featured Tyra Banks, Laetitia Casta, Heidi Klum, Karen Mulder, Daniela Pestova, Inés Rivero, and Seymour.[10] In 1999 and 2000,[11][12] the show was broadcast live on the internet, but the 2000 show was moved for a year from the usual February event at the Plaza to a May event in concert with the Cannes Film Festival in France to raise money for the Cinema Against AIDS charity; it raised $3.5 million.[13][14]

In 2001, the show, which was hosted by Rupert Everett,[15] returned to the New York City but at Bryant Park instead of the Plaza.[16] That year, the show made its broadcast debut on ABC,[17] drawing millions of viewers as well as some middle-brow controversy; the Federal Communications Commission received many complaints about the broadcast every year.[15][18] The show has continued to be broadcast on network television every year since.

From 2002 through 2005, it was held at the Lexington Avenue Armory in New York City.[19][20][21] The 2004 show was canceled due to a widespread crackdown on perceived indecency in broadcasting stemming from the Janet Jackson and Justin Timberlake Super Bowl XXXVIII halftime show controversy, in which Jackson encountered a breast-revealing "wardrobe malfunction".[22] Before the 2005 show, Banks announced her retirement from modeling and embarkation on a television career with The Tyra Banks Show, making the 2005 show a farewell to her decade of fashion shows for the company.[23]

In 2004, instead of the annual fashion show, the Angels (Tyra Banks, Heidi Klum, Gisele Bündchen, Adriana Lima, and Alessandra Ambrosio) did an Angels Across America Tour, a grassroots campaign for the brand visiting four major cities: New York City, Miami, Las Vegas, and Los Angeles.[24]

The 2006 and 2007 shows were held at the Kodak Theatre in Los Angeles.[25][26] On November 13, 2007, the Victoria's Secret Angels were honored with a star on the Hollywood Walk Of Fame right outside the Kodak Theatre.[27][28] The 2007 Angels honored in this celebration to mark Victoria's Secret's 25th anniversary on Hollywood Boulevard were Heidi Klum, Adriana Lima, Alessandra Ambrosio, Karolina Kurkova, Selita Ebanks, Izabel Goulart, Marisa Miller, and Miranda Kerr. The other models, who also appeared in that year's fashion show, were in attendance that day.[29] The 2008 show coincided with the grand re-opening of the Fontainebleau Miami Beach hotel.[30]

In 2006, Victoria's Secret sub-brand PINK made its debut on the runway.[31] Justin Timberlake opened the show with his popular song "Sexy Back". This year fashion show was the final walk of Gisele Bündchen.

The 2007 show featured a performance by the Spice Girls and gained prominence as the first American TV debut of the band after their comeback.[32] Kanye West was also scheduled to perform at the event, but cancelled his appearance due to his mother's death. will.i.am was called to perform in his place.[33]

The 2008 show was held at Fountainebleu Miami Beach, Florida. Usher was appeared on the show as well as opened it. Unlike the other shows, the runway was designed parallel with the audience seats.

In 2009, the fashion show took place in New York City at the Lexington Avenue Armory, where it was last held in 2005. The 2009 show was notable for featuring the results of a competition, called the Victoria's Secret Model Search, to find a new Victoria's Secret "runway Angel." The winner was announced as Kylie Bisutti.[34]

The 2010 Victoria's Secret Fashion show aired on November 30, 2010 on CBS, and featured performances by Katy Perry and Akon.[35] A promotional ad featured a lipdub[36] for Katy Perry's "Firework".[37] As of 2010, 152 models have walked the show.[38]

In 2011, Kanye West started his song "Stronger" with a tribute to his mother who had died before his scheduled performance four years before, saying: "In 2007, I was supposed to perform this song on this show ...and I lost my superhero. Now she's my super-angel."[citation needed]

In 2012, an outfit worn by model Karlie Kloss, which was reminiscent of Native American attire, sparked controversy due to its alleged stereotypical depiction of Native Americans. Victoria's Secret released a statement of apology shortly after, saying that they will remove it from future advertisements and the broadcast. Kloss apologized on her Twitter account for the outfit and expressed her support for the outfit's removal in the broadcast.[39]

In 2013, the Victoria's Secret Fashion show featured performances by Taylor Swift, A Great Big World, Neon Jungle and Fall Out Boy.[40] Taylor Swift performed "I Knew You Were Trouble", A Great Big World performed "Say Something", UK's Neon Jungle made their US television debut with "Trouble", and Fall Out Boy performed "The Phoenix", and later performed again with Taylor Swift in "My Songs Know What You Did In The Dark".[40]

Critical review[edit]

The early webcasts were criticized for poor connection, and users that could connect were subjected to low video quality.[9] One critic from The New York Times described the initial 20th-century webcast experience as having felt like he was "watching a striptease through a keyhole".[4]

Some critics have described the 21st-century televised editions of the show as pornographic,[41][42] while others have described it as both "outright commercialism" and an infomercial.[15] The Federal Communications Commission has received complaints regarding the broadcast, but no fines have been imposed, with the FCC, following the 2001 airing, citing the First Amendment and stating that "sexual or excretory activities or organs in a patently offensive manner as measured by contemporary community standards for the broadcast medium" were not broadcast.[43] In the initial 2001 airing ABC blurred the screen on particularly sheer lingerie.[42] This enabled the show to pass muster with its internal Broadcast Standards and Practices department and to achieve the TV-14 rating.[44] In 2002, the National Organization for Women protested the show calling it a "soft-core porn infomercial."[41] They were joined in protest by the Parents Television Council and other watchdog organizations.[42] CBS has given past shows TV-14 ratings, which is a warning that the show may contain material unsuitable for children age 14 and under. Nonetheless some affiliates have chosen not to air the show in past years including Fisher Broadcasting affiliates in Idaho.[42] In 2009, the American Decency Association organized email letters of protests to sponsors of the show including AT&T, Kentucky Fried Chicken, Netflix, Nikon, and Reebok.[45]

Summary table[edit]

Dates Locations Broadcaster Viewers (millions) Models Performers
List Ref.
August 1, 1995 Plaza Hotel, New York City no broadcast no broadcast Natane Adcock · Helena Barquilla · Leilani Bishop · Keri Claussen · Gail Elliott  · Valerie Jean · Angelika Kallio · Catherine McCord · Beverly Peele · Stephanie Seymour · Ingrid Seynhaeve · Frederique van der Wal · Veronica Webb · Magdalena Wrobel · [2]
February 6, 1996 Plaza Hotel, New York City no broadcast no broadcast Tyra Banks · Leilani Bishop · Naomi Campbell · Helena Christensen · Yasmeen Ghauri · Catherine McCord · Karen Mulder · Beverly Peele · Carrie Salmon · Stephanie Seymour · Frederique van der Wal · Veronica Webb [5][46][47]
February 4, 1997 Plaza Hotel, New York City no broadcast no broadcast Tyra Banks · Elsa Benítez · Naomi Campbell · Esther Cañadas · Laetitia Casta · Helena Christensen · Keri Claussen · Yasmeen Ghauri · Tricia Helfer · Vendela Kirsebom · Heidi Klum · Karen Mulder · Chandra North · Georgianna Robertson · Rebecca Romijn · Carrie Salmon · Claudia Schiffer · Stephanie Seymour · Ingrid Seynhaeve · Frederique van der Wal [6][48][49]
February 3, 1998 Plaza Hotel, New York City no broadcast no broadcast Natane Adcock · Tyra Banks · Naomi Campbell · Laetitia Casta · Keri Claussen · Bridget Hall · Tricia Helfer · Jaime King · Heidi Klum · Valeria Mazza · Annie Morton · Karen Mulder · Astrid Muñoz · Chandra North · Daniela Peštová · Inés Rivero · Rebecca Romijn · Chrystele Saint Louis Augustin · Carrie Salmon · Stephanie Seymour · Eugenia Silva [1][7][50]
February 3, 1999 Cipriani Wall Street restaurant, New York City webcast by Broadcast.com 2.0+[8] Natane Adcock · Tyra Banks · Elsa Benítez · Leilani Bishop · Gisele Bündchen · Laetitia Casta · Trish Goff · Eva Herzigová · Kirsty Hume · Kiara Kabukuru · Carmen Kass · Jaime King · Heidi Klum · Hollyanne Leonard · Adriana Lima · Ana Cláudia Michels · Karen Mulder · Daniela Peštová · Frankie Rayder · Inés Rivero · Stephanie Seymour · Eugenia Silva [11][50][51][52][53][54]
May 18, 2000 Cannes, France webcast Alessandra Ambrosio · Mini Anden · Danita Angell · Tyra Banks · Gisele Bündchen · Naomi Campbell · Laetitia Casta · Aurélie Claudel · Haylynn Cohen · Rhea Durham · Trish Goff · Eva Herzigová · Carmen Kass · Heidi Klum · Karolína Kurková · Adriana Lima · Angela Lindvall · Ana Cláudia Michels · Karen Mulder · Oluchi Onweagba · Daniela Peštová · Frankie Rayder · Caroline Ribeiro · Inés Rivero · Stephanie Seymour · Ingrid Seynhaeve · Fernanda Tavares [1][12][55][56]
November 13, 2001[17]
aired: November 15, 2001[17]
Bryant Park, New York City ABC 12.4 Alessandra Ambrosio · Mini Anden · Tyra Banks · Gisele Bündchen · Aurélie Claudel · Rhea Durham · Karen Elson · Trish Goff · Bridget Hall · Emma Heming · Eva Herzigová · Heidi Klum · Karolína Kurková · Anouck Lepere · Adriana Lima · Audrey Marnay · Diána Mészáros · Omahyra Mota · Daniela Peštová · Rie Rasmussen · Caroline Ribeiro · Inés Rivero · Maggie Rizer · Molly Sims · Fernanda Tavares · Alek Wek [16][19][57] Mary J. Blige and Andrea Bocelli
November 14, 2002[58]
aired: November 20, 2002[59]
Lexington Avenue Armory,
New York City
CBS 10.5 Michelle Alves · Alessandra Ambrosio · Caitriona Balfe · Tyra Banks · Ana Beatriz Barros · Letícia Birkheuer · Gisele Bündchen · Naomi Campbell · Dewi Driegen · Reka Ebergenyi · Lindsay Frimodt · Bridget Hall · Ana Hickmann · Carmen Kass · Liya Kebede · Heidi Klum · Karolína Kurková · Adriana Lima · Oluchi Onweagba · Ujjwala Raut · Frankie Rayder · Caroline Ribeiro · Inga Savits · Nadine Strittmatter · Yfke Sturm · Fernanda Tavares · Eugenia Volodina · Raquel Zimmermann [19][59][60][61] Destiny's Child, Marc Anthony, and Phil Collins
November 13, 2003[20]
aired: November 19, 2003[62]
Lexington Avenue Armory,
New York City
CBS
UPN repeat
9.4
3.5
Michelle Alves · Alessandra Ambrosio · Mini Anden · Tyra Banks · Ana Beatriz Barros · Letícia Birkheuer · Marcelle Bittar · Gisele Bündchen · Naomi Campbell · Dewi Driegen · Isabeli Fontana · Lindsay Frimodt · Carmen Kass · Liya Kebede · Heidi Klum · Karolína Kurková · Adriana Lima · Angela Lindvall · Deanna Miller · Oluchi Onweagba · Ujjwala Raut · Frankie Rayder · Margarita Svegzdaite · Fernanda Tavares · Eugenia Volodina · Jacquetta Wheeler [20][63][64][65] Sting, Mary J. Blige, and Eve
2004 (Angels Across America Tour instead of annual fashion show) New York City, Miami, Las Vegas and Los Angeles[24] Alessandra Ambrosio · Tyra Banks · Gisele Bündchen · Heidi Klum · Adriana Lima
November 9, 2005[21]
aired: December 6, 2005[66]
re-aired: December 13, 2005[67]
Lexington Avenue Armory,
New York City
CBS
UPN repeat
8.9[68]
3.33[69]
Alessandra Ambrosio  · Tyra Banks  · Bianca Balti  · Ana Beatriz Barros  · Gisele Bündchen  · Inguna Butane  · Naomi Campbell  · Morgane Dubled  · Selita Ebanks  · Isabeli Fontana  · Izabel Goulart  · Heidi Klum  · Tatiana Kovylina  · Doutzen Kroes  · Karolína Kurková  · Adriana Lima  · Angela Lindvall  · Andi Muise  · Oluchi Onweagba  · Natasha Poly  · Julia Stegner  · Yfke Sturm  · Fernanda Tavares  · Caroline Trentini  · Eugenia Volodina  · Marija Vujović  · Caroline Winberg  · Raquel Zimmermann [21][66][70][71] Chris Botti, Ricky Martin, Seal, and Rutgers University Drumline[72]
November 16, 2006[25]
aired: December 5, 2006[73]
re-aired: December 19, 2006[74]
Kodak Theatre, Los Angeles CBS
The CW
6.8 Alessandra Ambrosio · Ana Beatriz Barros · Gisele Bündchen · Jeísa Chiminazzo · Élise Crombez · Flavia de Oliveira · Morgane Dubled · Selita Ebanks · Izabel Goulart · Rosie Huntington-Whiteley · Miranda Kerr · Doutzen Kroes · Karolína Kurková · Adriana Lima · Angela Lindvall · Heather Marks · Andi Muise · Ajuma Nasenyana · Oluchi Onweagba · Natasha Poly · Katja Shchekina · Hana Soukupová · Jessica Stam · Julia Stegner · Caroline Trentini · Caroline Winberg · Raquel Zimmermann [22][25][73][75] Justin Timberlake
November 16, 2007[76]
aired: December 4, 2007[26]
re-aired: December 11, 2007
Kodak Theatre, Los Angeles CBS
The CW
7.4[77]
2.94[78]
Alessandra Ambrosio · Inguna Butane · Élise Crombez · Flavia de Oliveira · Morgane Dubled · Selita Ebanks · Lindsay Ellingson · Isabeli Fontana · Izabel Goulart · Rosie Huntington-Whiteley · Miranda Kerr · Heidi Klum · Michaela Kocianova · Karolína Kurková · Noémie Lenoir · Adriana Lima · Angela Lindvall · Marisa Miller · Andi Muise · Oluchi Onweagba · Behati Prinsloo · Hana Soukupová · Jessica Stam · Julia Stegner · Candice Swanepoel · Eugenia Volodina · Marija Vujović · Erin Wasson · Jessica White · Katie Wile · Caroline Winberg [26][79][80] Spice Girls, will.i.am, Seal and Heidi Klum
November 15, 2008[81]
aired: December 3, 2008[82]
re-aired: December 17, 2008
Fontainebleau Hotel, Miami CBS
The CW
8.7[83]
2.43[84]
Clara Alonso  · Alessandra Ambrosio  · Ana Beatriz Barros  · Inguna Butane  · Shannan Click  · Emanuela de Paula  · Flavia de Oliveira  · Morgane Dubled  · Selita Ebanks  · Lindsay Ellingson  · Isabeli Fontana  · Izabel Goulart  · Erin Heatherton  · Rosie Huntington-Whiteley  · Carmen Kass  · Miranda Kerr  · Heidi Klum  · Doutzen Kroes  · Karolína Kurková  · Abbey Lee Kershaw  · Adriana Lima  · Noémie Lenoir  · Maryna Linchuk  · Angela Lindvall  · Sessilee Lopez  · Marisa Miller  · Arlenis Sosa Pena  · Behati Prinsloo  · Julia Stegner  · Sarah Stephens  · Lara Stone  · Candice Swanepoel  · Edita Vilkeviciute  · Anne Vyalitsyna  · Caroline Winberg [82][85][86][87] Usher and Jorge Moreno
November 19, 2009[88]
aired: December 1, 2009[88]
re-aired: December 9, 2009
Lexington Avenue Armory,
New York City
CBS
The CW
8.3[89]
1.7[90]
Lily Aldridge  · Alessandra Ambrosio  · Ana Beatriz Barros  · Kylie Bisutti  · Shannan Click  · Jamie Lee Darley[91]  · Selita Ebanks · Lindsay Ellingson  · Isabeli Fontana  · Izabel Goulart  · Erin Heatherton  · Rosie Huntington-Whiteley  · Chanel Iman  · Anna Jagodzinska  · Dorothea Barth Jorgensen  · Miranda Kerr  · Heidi Klum  · Abbey Lee Kershaw  · Tatiana Kovylina  · Doutzen Kroes  · Anastasia Kuznetsova  · Maryna Linchuk  · Sessilee Lopez  · Enikő Mihalik  · Marisa Miller  · Aminata Niaria  · Behati Prinsloo  · Anja Rubik  · Lyndsey Scott  · Julia Stegner  · Candice Swanepoel  · Elyse Taylor  · Caroline Trentini  · Edita Vilkeviciute  · Liu Wen  · Caroline Winberg [92] The Black Eyed Peas[93]
November 10, 2010
aired: November 30, 2010
re-aired: December 8, 2010
Lexington Avenue Armory,
New York City
CBS
The CW
9[94]
2.4[95]
Lily Aldridge  · Alessandra Ambrósio  · Gracie Carvalho  · Shannan Click  · Lily Donaldson  · Selita Ebanks  · Lindsay Ellingson  · Isabeli Fontana  · Magdalena Frackowiak  · Izabel Goulart  · Heloise Guerin  · Erin Heatherton  · Rosie Huntington-Whiteley  · Chanel Iman  · Constance Jablonski  · Jacquelyn Jablonski  · Karolína Kurková  · Adriana Lima  · Maryna Linchuk  · Flavia de Oliveira  · Emanuela de Paula  · Behati Prinsloo  · Laís Ribeiro  · Anja Rubik  · Fabiana Semprebom  · Jessica Stam  · Julia Stegner  · Martha Streck  · Candice Swanepoel  · Edita Vilkevičiūtė  · Anne Vyalitsyna  · Liu Wen  · Caroline Winberg  · Katsia Zingarevich [96][97][98] Katy Perry and Akon
November 9, 2011
aired: November 29, 2011
aired: December 14, 2011
Lexington Avenue Armory,
New York City
CBS
The CW
10.3[99]
1.6[100]
Lily Aldridge  · Alessandra Ambrósio  · Jessica Clarke  · Shannan Click  · Lily Donaldson  · Lindsay Ellingson  · Toni Garrn  · Izabel Goulart  · Sui He  · Erin Heatherton  · Bregje Heinen  · Elsa Hosk  · Chanel Iman  · Constance Jablonski  · Jacquelyn Jablonski  · Miranda Kerr  · Karlie Kloss  · Doutzen Kroes  · Ieva Lagūna  · Adriana Lima  · Maryna Linchuk  · Caroline Brasch Nielsen  · Flavia de Oliveira  · Emanuela de Paula  · Karmen Pedaru  · Behati Prinsloo  · Laís Ribeiro  · Anja Rubik  · Cameron Russell  · Joan Smalls  · Shanina Shaik  · Julia Stegner  · Anais Mali  · Candice Swanepoel  · Anne Vyalitsyna  · Liu Wen  · Caroline Winberg [101] Maroon 5, Kanye West, Jay-Z, and Nicki Minaj[102]
November 7, 2012
aired: December 4, 2012
re-aired: December 12, 2012
Lexington Avenue Armory,
New York City
CBS
The CW
9.48[103]
1.52[104]
Lily Aldridge  · Alessandra Ambrósio  · Dorothea Barth Jorgensen  · Cara Delevingne  · Sharam Diniz  · Lily Donaldson  · Jourdan Dunn  · Lindsay Ellingson  · Barbara Fialho  · Isabeli Fontana  · Magdalena Frackowiak  · Toni Garrn  · Izabel Goulart  · Frida Gustavsson  · Jessica Hart  · Sui He  · Erin Heatherton  · Bregje Heinen  · Elsa Hosk  · Constance Jablonski  · Jacquelyn Jablonski  · Miranda Kerr  · Karlie Kloss  · Doutzen Kroes  · Ieva Laguna  · Adriana Lima  · Barbara Palvin  · Shu Pei  · Behati Prinsloo  · Hilary Rhoda  · Cameron Russell  · Shanina Shaik  · Joan Smalls  · Candice Swanepoel  · Jasmine Tookes  · Maud Welzen  · Liu Wen [105][106] Rihanna, Justin Bieber, and Bruno Mars
November 13, 2013
aired: December 10, 2013
re-aired: December 16, 2013
Lexington Avenue Armory,
New York City
CBS
The CW repeat
9.72[107]
1.11[108]
Sigrid Agren  · Lily Aldridge  · Alessandra Ambrósio  · Maria Borges  · Cindy Bruna  · Cara Delevingne  · Lily Donaldson  · Jourdan Dunn  · Lindsay Ellingson  · Barbara Fialho  · Malaika Firth  · Magdalena Frackowiak  · Kelly Gale  · Toni Garrn  · Izabel Goulart  · Jessica Hart  · Sui He  · Erin Heatherton  · Elsa Hosk  · Martha Hunt  · Constance Jablonski  · Jacquelyn Jablonski  · Monika Jagaciak  · Karlie Kloss  · Doutzen Kroes  · Ieva Laguna  · Adriana Lima  · Maryna Linchuk  · Caroline Brasch Nielsen  · Behati Prinsloo  · Hilary Rhoda  · Laís Ribeiro  · Sara Sampaio  · Josephine Skriver  · Joan Smalls  · Kasia Struss  · Candice Swanepoel  · Jasmine Tookes  · Devon Windsor  · Ming Xi Taylor Swift, Fall Out Boy, Neon Jungle, A Great Big World, and Rutgers University Drumline[109]
December 2, 2014
airing: December 9, 2014
Earls Court, London[110] CBS TBA Adriana Lima  · Alessandra Ambrosio  · Behati Prinsloo  · Candice Swanepoel  · Doutzen Kroes  · Jasmine Tookes  · Karlie Kloss  · Lily Aldridge  · Lindsay Ellingson [111][112] TBA

Fantasy Bra[edit]

Adriana Lima with the 2010 Fantasy Bra.

Typically, one model is chosen among the Angels to wear a bejeweled bra dubbed the "Fantasy Bra". It was first advertised in the Victoria's Secret catalog, but since 2001 has been worn in the Fashion Shows. Prior to each Fashion Show, Victoria's Secret contracts a renowned jewelry designer to craft the bra to be used as a focal point for promoting the fashion show and as a centerpiece within it. The company offers the Fantasy Bra for sale as "the ultimate holiday" gift.[113] However, only the centerpiece from the 2004 Heavenly "70" Fantasy Bra and the 2012 Floral Fantasy Bra and Gift Set have found a buyer.[114][115] If not bought, the bras are dismantled after a year.[116][117]

Heidi Klum has worn the Fantasy Bra in three different years.[118] Gisele Bündchen, Tyra Banks, Karolina Kurkova, and Adriana Lima have each worn two Fantasy Bras.

The $15 million price tag for the 2000 bra worn by Gisele Bündchen earned a place in the Guinness World Records as the most expensive item of lingerie ever created.[119] The $3 million 2009 Harlequin Fantasy Bra and the $2 million 2010 Bombshell Fantasy Bra were designed by Damiani.[120] Listed below are the prices per set (including accessories for the 2007 and 2013 editions, the 2013 bra alone is worth $8,000,000[117]). The 2012 Floral Fantasy Bra was accompanied by a $500,000 perfume bottle.

Year Name Model Value Appeared in fashion show refs
1996 Million Dollar Miracle Bra Claudia Schiffer $1,000,000 No [121]
1997 Diamond Dream Bra Tyra Banks $3,000,000 No
1998 Dream Angel Fantasy Bra Daniela Pestova $5,000,000 No
1999 Millennium Bra Heidi Klum $10,000,000 No [118]
2000 Red Hot Fantasy Bra/Panties Gisele Bündchen $15,000,000 No [119]
2001 Heavenly Star Bra Heidi Klum $12,500,000 Yes [122]
2002 Star of Victoria Fantasy Bra Karolina Kurkova $10,000,000 Yes [123]
2003 Very Sexy Fantasy Bra Heidi Klum $11,000,000 Yes [124]
2004 Heavenly "70" Fantasy Bra Tyra Banks $10,000,000 No [125]
2005 Sexy Splendor Fantasy Bra Gisele Bündchen $12,500,000 Yes [126]
2006 Hearts On Fire Diamond Fantasy Bra Karolina Kurkova $6,500,000 Yes [123]
2007 Holiday Fantasy Bra Set Selita Ebanks $4,500,000 Yes [127]
2008 Black Diamond Fantasy Miracle Bra Adriana Lima $5,000,000 Yes [128]
2009 Harlequin Fantasy Bra Marisa Miller $3,000,000 Yes [129]
2010 Bombshell Fantasy Bra Adriana Lima $2,000,000 Yes [130]
2011 Fantasy Treasure Bra Miranda Kerr $2,500,000 Yes [131]
2012 Floral Fantasy Bra & Gift Set Alessandra Ambrosio $2,500,000 Yes [132]
2013 Royal Fantasy Bra Candice Swanepoel $10,000,000 Yes [133]

See also[edit]

References[edit]

  1. ^ a b c Callaway, Libby (2000-05-18). "Model Behavior – Secret Gals Smile For Pre-Show Audience". New York Post. Retrieved 2009-03-06. 
  2. ^ a b Flaim, Denise (1995-08-03). "Victoria's Secrets For All to See A peekaboo bra-fest on the Plaza runway". Newsday. Retrieved 2009-03-06. 
  3. ^ The Wall Street Journal (1995-10-24). "Interest In Stock Offer Is Modest - Sales May Reveal Trouble For Spice Lingerie Retailer". Sun-Sentinel. Retrieved 2009-03-09. 
  4. ^ a b Rothstein, Edward (1999-02-05). "Internet Review; A Sex Metaphor, by Victoria's Secret". The New York Times. Retrieved 2010-03-04. 
  5. ^ a b Flaim, Denise, Paul D. Colford, and Andy Edelstein (1996-02-08). "Flash! The latest entertainment news and more". Newsday. Retrieved 2009-03-06. 
  6. ^ a b Marshall, Hood (1997-02-09). "Victoria Can't Keep Much Secret For Valentine's Day". The Columbus Dispatch. Retrieved 2009-03-07. 
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External links[edit]