Vinita Bali

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Vinita Bali
Vinita Bali, Managing Director & CEO Britannia Industries Ltd. (7295083942).jpg
Vinita Bali, Managing Director & CEO of Britannia Industries
Born 11 November 1955
Residence Bangalore
Nationality Indian
Alma mater Delhi University
JBIMS (MBA)
Michigan State University
Occupation M.D of Britannia
Years active 1980-present

Vinita Bali is an Indian businesswoman who is the Managing Director of Britannia Industries Limited.[1]

Education[edit]

In 1975 she received a Bachelor's Degree in Economics from Lady Shri Ram College for Women at the University of Delhi. She then earned an MBA from Jamnalal Bajaj Institute of Management Studies. She received a scholarship to Michigan State University in the United States and served as an intern at United Nations Headquarters.[2]

Career[edit]

Her first job was at Voltas where she worked on the launch of the soft drink brand Rasna. She worked for the Indian division of Cadbury for 14 years, expanding the company's markets in India and Africa. In 1994 Coca Cola hired her as its Marketing Director and she was later appointed Vice President of Marketing for Latin America. During her nine years at Coke, Bali also worked as Vice President of Corporate Strategy.[3][4] She left Coke in 2003 to work at the Zyman Group. She was Managing Principal and Head of the Business Strategy at the group's Atlanta location.[2] She left in 2005 to take up the position of CEO at Indian food company Britannia Industries where she was eventually appointed Managing Director in 2006. Under her direction, Britannia's revenue tripled to $841 million.[5] Bali was awarded the "Business Woman of the Year" Award at the 2009 Economic Times Awards.[6] In 2009 she founded the Britannia Nutrition Foundation which combats child malnutrition through the distribution of fortified biscuits to Indian schoolchildren. She won a Corporate Social Responsibility Award for her work with the foundation.[7] In 2011 Forbes named her on its list of "Asia's 50 Power Businesswomen".[5]

Vinita Bali and Dr.Bala at Great Lakes Institute of Management

References[edit]

  1. ^ Karmali, Naazneen (31 January 2012). "Britannia's Tough Cookie". Forbes.com. Retrieved 10 March 2013. 
  2. ^ a b "Management Team: Vinita Bali". Britannia Industries. Retrieved 6 March 2012. 
  3. ^ "Vinita Bali". Businessweek. 
  4. ^ "Meet Vinita Bali, Britannia CEO". Rediff.com Money. 8 November 2004. 
  5. ^ a b "Asia's 50 Power Businesswomen: Karen Agustiawan". Forbes. March 2012. Retrieved 6 March 2012. 
  6. ^ "ET Awards 2009 winners" Economic Times, 25 August 2009.
  7. ^ "Britannia Industries get CSR Award". The Hindu. 12 December 2010. Retrieved 6 March 2012. 

External links[edit]