Vizio

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VIZIO Inc.
Type Private
Industry Consumer electronics
Founded Costa Mesa, California, USA (2002)
Headquarters Irvine, California, USA
Key people William Wang, Founder / CEO
Products AV Electronics; LCD TVs, HD Surround Sound systems, HDTV accessories, LCD computer monitors
Revenue $2.5 billion (2009)[1]
Website www.vizio.com

Vizio is a privately held producer of consumer electronics, based in Irvine, California, USA. It was founded in October 2002 as V Inc.[2] Vizio's major partner in the consumer electronics arena is AmTran Technology, a Taiwan-based OEM/ODM that manufactures more than half of the televisions sold by Vizio[3] and owns a 23% stake in the company.[3][4] Vizio also manufactures its products in Mexico and China under agreements with ODM assemblers in those countries.[5]

Contents

[edit] History

The company started in 2002 by William Wang, Laynie Newsome and Ken Lowe with $600,000 and three employees. In 2006 the revenue was estimated around $700 million, and in 2007 it was estimated to have exceeded $2 billion. Vizio is known for aggressively pricing their HDTVs against major competitors.

On October 19, 2010, Vizio signed a 4-year contract to sponsor the college football's annual Rose Bowl game in Pasadena, California, beginning with the 2011 Rose Bowl presented by Vizio and ending with the 2014 Vizio BCS National Championship Game.[6]

[edit] Products

Vizio currently primarily produces television sets. Vizio became the largest LCD TV seller (by volume) in North America for the second quarter of 2007, with 606,402 TVs sold, a 76% jump from the previous quarter. Its market share increased from 9.4% to 14.5%.[7] In September 2008, Vizio started selling LCD TVs to Costco in Japan. In February 2009, Vizio announced they would stop production of plasma televisions and would focus on the LED displays instead.[8] At the CES 2009, Vizio introduced a 240 Hz LED-backlit VF551XVT 55" LCD TV.

Vizio has also begun production on other Audio/Video equipment such as High Definition Surround Sound Systems, LCD computer monitors and HDTV accessories. The company released its first Blu-ray Disc player in August 2009.[9] At the beginning of 2011, it was stated that Vizio will extend its portfolio of electronics devices to mobile phones, with the name Via Phone, and tablets, named Via Tablet. The new phones and tablets were shown at 2011 Consumer Electronics Show.[10]

Vizio unveiled a new range of televisions including Vizio's M and R line with 65" screens and ultra-wide televisions with 50" 58" and 71" screen sizes, two all-in-one desktop computers (24" and 27"), three notebooks (one 14" and two 15"), and a 10" tablet at the 2012 International Consumer Electronics Show. [11] [12][13]

[edit] References

  1. ^ Tolkoff, Sarah (August 2, 2010). "OC's Wealthiest". Orange County Business Journal 33 (31): 38. 
  2. ^ Lawton, Christopher, Iwatani Kane, Yukari and Dean, Jason."U.S. Upstart Takes On TV Giants in Price War", The Wall Street Journal, 2008-04-15. Retrieved on April 15, 2008.
  3. ^ a b [1], by Russell Flannery, Forbes Magazine, 2008-12-04. Retrieved on February 4, 2011.
  4. ^ [2], Iwatani Kane, Yukari. Wall Street Journal, 2010-01-07. Retrieved on February 4, 2011.
  5. ^ http://blogs.wsj.com/digits/2009/12/21/vizio-ceo-predicts-declining-tv-prices-possible-ipo/
  6. ^ Chris Casacchia,Vizio Nabs Four-Year Rose Bowl Presenting Sponsorship, Orange County Business Journal, October 19, 2010
  7. ^ Vizio tops in LCD TV sales in second quarter at CNET.com
  8. ^ Another Manufacturer Drops Plasma
  9. ^ http://www.engadgethd.com/2009/05/03/vizios-vbr100-blu-ray-player-delayed-until-august/
  10. ^ Vizio Extends Battle Plan
  11. ^ http://gizmodo.com/5873949/vizio-plans-to-beat-pcs-sleepy-giants-at-their-own-game
  12. ^ http://gizmodo.com/5874294/the-new-vizio-pcs-and-notebooks-are-worthy-of-apple
  13. ^ http://www.swogo.com/blog/?p=1174

[edit] External links

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