WASK-FM

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WASK-FM
City of license Battle Ground, Indiana
Broadcast area Lafayette, Indiana
Branding 98.7 WASK
Slogan The Superhits of the 60s and 70s
Frequency 98.7 MHz
First air date 1992 (as WIIZ)
Format Oldies
ERP 4,400 watts
HAAT 117 meters
Class A
Facility ID 59361
Former callsigns WVZE (1991-1992)
WIIZ (1992-1995)
Owner Schurz Communications, Inc.
Webcast Listen Live
Website wask.com

WASK-FM, "98.7 WASK" is an FM radio station licensed to the city of Battle Ground, Indiana. The station operates on the FM radio frequency of 98.7 MHz, FM channel 254. [1]. The studios are located at 3575 McCarty Lane in Lafayette, Indiana. The tower is located on South 30th Street in Lafayette, Indiana.

History[edit]

WASK-FM signed on the air in late 1992 as WIIZ, 98.7 The Wizard, featuring an Adult album alternative or Triple A format. The original owners, Wizard Broadcasting, called the station a clone of Chicago's WXRT, which featured similar programming. The station had a loyal following during its short existence. However, due to the station being a standalone FM and given the fact that this was immediately before the modern rock revolution of the mid to late 90s, the station went bankrupt and shut down.

In 1994, WASK, Inc., owners of country music outlet, WASK-FM (K105) and news/talk station WASK (1450) acquired the defunct station and returned it to the air. Initially WIIZ, went back on the air with alternative rock, but in March 1995, the station acquired 105.3's WASK-FM calls and became a news/talk simulcast of the company's AM 1450. The Newstalk WASK simulcast was a success for 98.7, featuring high-profile national personalities such as Rush Limbaugh and G. Gordon Liddy, then-rising syndicated "hot talk" personality Tom Leykis as well as local morning (Don Pratt) and afternoon drive (Ski Anderson/Jim Walsh)programs. In fact, the simulcast garnered the highest ratings in the United States for the FM "Hot Talk" format under programmer Keith Harris and consultant Doug Silver. WASK also featured high school and professional sports on the weekends with 70s and 80s classic hits music filling the other weekend dayparts.

Despite a successful run as a news/talk station, WASK dropped the format in September 1997 citing expense as the main reason for the switch. The format was changed to oldies and "Kool AM & FM" premiered, featuring music from the 50s through the 70s. Within a year, the name was changed again to "Kool Oldies WASK" and programming was streamlined to mainly late 50s through early 70s pop hits. In the 2003, WASK-A/F changed their name yet again to simply "Oldies 98.7 WASK."

In 2006, after over a 10 year run simulcasting with AM 1450, the two stations officially split programming. 1450 WASK would become an ESPN Radio affiliate as "ESPN 1450" becoming Lafayette's only AM commercial station running an independent format for over 4 years. WASK-FM changed its positioning statement from mentioning Oldies to "The Super Hits Of The 60s and 70s".

WASK-FM currently positions itself as "Lafayette's Listen at Work Station" and carries Indianapolis Colts football.

Programming[edit]

WASK-FM features mainly pop hits from the 60s and 70s with supplemental 80s pop hits sprinkled into the playlist.

Monday-Friday

5am-10am Mac in the Morning (Bryan McGarvey)

10am-3pm Randy Jones

3pm-7pm Afternoons with Tom Kent

7pm-12am "The Evening Shift"

12am-5am The All Night Music Flight

Saturday

6am-9am American Top 40, The 70's (w/ Casey Kasem)

9am-2pm Randy Jones

7pm-12am Tom Kent's "Ultimate Party"

Sunday

6am-11am Tom Kent's "My 70's Show"

11am-4pm Mac in the Morning (Bryan McGarvey)

External links[edit]

Coordinates: 40°23′28″N 86°51′54″W / 40.391°N 86.865°W / 40.391; -86.865