|City of license||New York City|
|Broadcast area||New York City area|
|Slogan||New York's Classic Rock|
104.3-2 FM "The Alternative Project"(HD Radio)
|First air date||1949|
|Format||Commercial; Classic rock|
|Former callsigns||WFDR (1949–52)
WNCN (1957–74 and 1975–93)
|Owner||Clear Channel Communications|
|Sister stations||WHTZ, WKTU, WLTW, WOR, WWPR-FM|
The 104.3 frequency originally signed on in 1949 as WFDR, a non-profit station owned by the International Ladies' Garment Workers' Union. However, like most early FM stations, WFDR lost money, and the station ceased operations in 1952.
The callsign WNCN was first issued by the Federal Radio Commission (precursor to the FCC in 1934) to a Great Lakes passenger steamer City of Detroit III and shows up on a list of maritime calls published in 1931. In those days the three and four letter callsigns were used by ships, broadcast stations, and police departments.
The FM station first took to the air on December 1, 1956 as WFMX, and within a year adopted the call letters WNCN. As such, it was a part of a group of classical music stations in the northeastern United States, the Concert Network, programmed from WBCN, Boston and carried by affiliates in Providence, Hartford (WHCN), Riverhead (WRCN) and other markets. Later, WNCN was acquired by the National Science Network, which added daily medical news reports to the schedule since it was believed that Classical Music was the choice of the medical and dental professions. It also moved the antenna from the Hotel Pierre to the Empire State Building, increasing the station's coverage. National Science sold the station to Starr Broadcast Group in 1974. The station would retain a classical music format for many years, except for a short period during 1974–1975 when it took up a rock format with the call letters WQIV. The station's ownership history can be found at www.wncn.org.
The WQIV era was during ownership by Starr Broadcast Group, of which William F. Buckley was Chairman. The announcement that the station was changing to rock music was read by Mr. Buckley himself and repeated frequently on the air. Two groups, the WNCN Listeners Guild and Classical Radio for Connecticut, were formed, and petitioned the FCC to forbid the change. A last minute stay by a Supreme Court Justice delayed the scheduled changeover, but that was lifted and WNCN became WQIV. The first selection played on the air after the changeover was Electric Light Orchestra's "Roll over Beethoven". William Buckley admitted he loved Bach, but had a responsibility to Starr shareholders to maximize returns. The Listeners Guild continued its fight, and eventually forced a change back to classical music when an application was filed for the frequency by a new group head by William Benton, of the Encyclopædia Britannica. Starr relented and in a negotiated settlement sold the station to GAF broadcasting. The first selection played on the air after the change back was from Bach's B-minor Mass, "Et resurrexit".
In December 1993, the station adopted a hard rock format, as they took the call letters WAXQ and the nickname "Q-104.3". The first on-air staff was Trent Tyler and Christine Nagy in morning drive; Heidi Hess in middays; Mark Razz in afternoon drive; Candy Martin in nights and Lark Logan, overnights. The station's first PD was Bob Elliot, who was replaced by Ron Valeri. The APD/MD for Q 104.3's entire existence as a hard rock station was Vinny Marino. The playlist was split into 5-song blocks that focused on current hard rock favorites, but also mixed in classic rock tunes and cuts from bands not typically thought of as radio friendly (Type O Negative, Anthrax). However, ratings were low, as this format was not ideal during a time in which more people were listening to alternative rock than to heavy metal. Also, during the mid-1990s, other New York City radio stations were playing alternative rock music, as WXRK went from classic rock to alternative rock, and WNEW-FM (now WWFS) was trying to go after a younger audience.
In 1996, thanks to a deal involving a swapping of various broadcast stations, Viacom would acquire WAXQ. After initial consideration was given for the station to turn to a country format, management decided that there was a need for a full-time classic rock station in New York City. As a result, the station went to its current format on July 1, 1996. Research indicated that if WNEW were to revert to an all-classic rock format, listeners would not return there due to the distrust for that station. As it turned out, WNEW would unsuccessfully go back to a classic rock format in January 1997.
That same year, Viacom sold off its entire radio division (before its merger with CBS and Infinity) to Chancellor Media. Chancellor in turn merged with Capstar Broadcasting to form AM/FM, and that company was then purchased by Clear Channel Communications.
WAXQ's airstaff includes several disc jockeys who were well-known from other New York City radio stations, such as morning show host Jim Kerr, Carol Miller, and Eddie Trunk. Legendary disc jockey Scott Muni also worked at the station, hosting a noon-hour show from late 1998 until his death in 2004. The Sopranos often featured the station as the radio station Tony Soprano would set on his alarm clock. In sharp contrast to their respective tenures on other NYC area radio stations, the DJs now have little creative input into what music gets played, as is common nowadays at most major-market radio stations. The playlist is narrower than that of classic rock radio stations of the past, due to results from audience research, and songs that were once staples of classic rock radio, such as "Eight Miles High" by The Byrds, are now only played during infrequent segments devoted to "Deep Classics". WAXQ is also known to go outside the genre of strictly classic rock, sometimes playing more modern rock, such as the Red Hot Chili Peppers, as well as some classic pop music. WAXQ is Arbitron rated #1 in America for Classic Rock.
Notable weekday programming includes The Jim Kerr Rock and Roll Morning Show with Shelli Sonstein, middays with Maria Milito (who was previously the announcer on Make the Grade, and was the American Idol Princess on Countdown with Keith Olbermann), afternoons with Ken Dashow and Carol Miller on evenings. As with a number of other Clear Channel Classic Rock stations, Doc Reno from WBGG-FM "Big 105.9" in Miami is voicetracked overnights.
Notable Saturday programming includes Ralph Tortora on mornings, a midday show that alternates hosts Maria Milito and Ian O'Malley on a weekly basis. and Gerry Martire on afternoons. Marc "The Cope" Coppola does The Saturday Night "Party Night", followed by BMan John Beaulieu on the overnight.
Notable Sunday programming includes Ken Dashow on mornings followed by an hour and 45 minutes Breakfast With The Beatles show. Other Sunday programming includes Ian O'Malley's Sunday morning/afternoon session of Rock and Roll. Gerry Martire finishes off Sunday afternoon before Jonathan Clarke takes over on evenings with his hour-long show Out of the Box with Jonathan Clarke. Clarke features the best in local bands and new music Sunday Nights at 9 pm. Little Steven's Underground Garage with Steven Van Zandt airs Sunday night from 10 pm – 12 am, with Ronnie Wood's new show taking over from midnight to 1am. Doc Reno takes over the overnight until 5am.
Popular segments 
- "Breakfast with the Beatles": Sundays 8:00am–9:45am; all Beatles music, together and solo, by fan request, often with emotional stories behind the chosen songs. The show is hosted by Ken Dashow.
- "Twelve O'clock Beatles Block": Weekdays 12:00pm–12:20pm; "Keeping Scott's Promise to New York", Scott Muni, a disc jockey until his death in 2004, who after John Lennon's death promised to start his segments with a Lennon or Beatles song; The disc jockey plays four Beatles, together and solo, songs in a row, some chosen by listeners.
- "Workforce Blocks": Weekdays 12:20pm–1:00pm; listeners go online to enter suggestions for a set of songs (usually by a single artist) to be played in one of the two twenty-minute time periods. Winners, chosen by disc jockey (perhaps weeks after entry) have their music played and receive a prize, occasionally their entire office gets to share a prize.
- "Live at Five": Monday - Thursday 5:00pm; Ken Dashow plays one or two rare live tracks from various artists. Often requested by listeners.
- "Two for Tuesday": On Tuesdays they will play two songs from each artist that plays in a row. In 2010, WAXQ started a new version of Two for Tuesdays, where they pick a song, and the audience picks a song online.
- "Get The Led Out": Weekdays 8:00am and 8:00pm; Carol Miller will play one, two, or three Led Zeppelin songs (the nighttime segment often includes lots of live and rare tracks). As of January 2009, to mark the 40th anniversary of the release of the first Led Zeppelin album, the Monday Night edition has been extended to a full hour.
- "Three at 3": Weekdays 3:00pm; contest where the first fan to call in with the connection between three songs chosen by disc jockey wins a prize.
- "Top 1,043 of all time": Thanksgiving Wednesday 1:00pm-Sunday night; fans vote for their favorite songs in the preceding weeks, then the top 1,043 vote-getters are revealed in the order of a countdown to number one, with only occasional interruptions. The top 1043 songs in the list are repeated on New Year's Eve, and Stairway to Heaven is always the number one song.
HD operations 
Like other Clear Channel stations, Q104.3 has begun multicasting in the late winter of 2006. On WAXQ HD 1, the Classic Rock format can be heard on the original analog station while WAXQ HD 2 plays a blend of Deep Classic Rock Hits including some more hard rock and current releases by Classic Rock artists. HD stations can only be received with an HD Radio. HD Radios receive both the primary analog station, the duplicate HD Feed and the multicasting feeds. Stations can put as many as three sets of HD programming on one dial position plus their original analog broadcast. With the demise of active rock 92.3 K-Rock (WXRK), the HD2 Channel began airing "Rock Nation" to satisfy the fans of K-Rock's active rock. On July 16, 2011, one day after alternative station 101.9 RXP stopped running, the HD2 channel became "The Alternative Project" to somewhat fill the gap of Alternative Music. As of August 2011, the HD2 Channel plays a mix of mostly active rock, mixed with 90's alternative hard rock. Although the station ID at the top of the hour states "The Alternative Project", it is neither airing "Rock Nation" nor "The Alternative Project". 2 weeks later (mid August 2011), "The Alternative Project" feed returns.
- DENNIS HEVESI. The Day the Music Died: Mourning Classical WNCN. The New York Times. Retrieved November 29, 2010.
- Laboring Voice. Time, June 27, 1949. Retrieved 2010-12-30.
- WFDR, FM STATION, WILL CLOSE FEB. 15; Last of 3 Owned by I.L.G.W.U. Loses $7,300 Monthly -- It Has No AM Facilities. The New York Times, February 6, 1952. Retrieved 2010-12-30.
- VAL ADAMS. NEW FM STATION REVEALS ITSELF; WFMX, Heard Here Recently, Is Part of Planned Chain of Serious Music Outlets WBAI Also at Pierre. The New York Times, January 2, 1957. Retrieved 2010-12-30.
- New York Times radio listings between September 1, 1957 and December 9, 1957 listed the station's calls as WYCN; the first listing as WNCN was in the December 10, 1957 issue.
- 'The Professor' of rock Scott Muni dies. USA Today. Retrieved November 29, 2010.
- WAXQ Q104.3 official website
- Q104.3's Top 1,043 Classic Rock Songs Of All Time
- Query the FCC's FM station database for WAXQ
- Radio-Locator information on WAXQ
- Query Arbitron's FM station database for WAXQ
- Newark Metro Article with Q Sopranos Reference
- Eddie Trunk Official Site
- Q104.3 Fan Page
- History of WNCN