WAYM, through its sister station WAYW-New Johnsonville, also operates dozens of FM translators across the states of Tennessee, Kentucky, Alabama, and Georgia that allow the station to reach farther than simply the Nashville market. Though the programming on WAYM and WAYW is the same, the WAYW feed differs slightly, using imaging without references to a specific dial position. This is done to accommodate Way-FM's many translator signals across the Southeast, which are located on many different dial positions.
The station's studios are located in the Cool Springs development of Franklin, Tennessee. It operates as the flagship station of the network of Way-FM stations around the country, as well as several affiliates owned by other organizations, meaning that WAYM's programming is simulcast on dozens of stations across America.
Operated by Colorado Springs, Colorado-based WAY-FM Network, WAYM relies on contributions from listeners and religious groups to remain on the air. The station sells advertising, but it is governed by the rules of non-commercial radio that prohibit "calls to action" in sponsored messages.